8 Features of a Great Shopper Marketing Plan
Shopperations
APRIL 24, 2023
The discipline of CPG marketing has become more technical, complex, and dynamic than ever. Expectations for shopper marketing plans have also evolved.
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How Babylist Plans to Succeed Where Other Baby Retailers have Failed
Retail TouchPoints
MARCH 22, 2023
Rendering of LA Babylist Showroom Rendering of LA Babylist Showroom Rendering of LA Babylist Showroom A rendering of the “Stroller Track” planned for the LA Babylist Showroom. Now she’s planning to take the same fresh approach that has made Babylist a digital sensation and bring it to physical retail.
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How One Auto Dealer Revved Up Car Sales in an Unexpected Place – Pinterest
Retail TouchPoints
JUNE 17, 2022
But when it comes to hunting for a new car, Pinterest isn’t generally shoppers’ first stop. The platform estimates that 8 million of its users (a.k.a. Pinners) are auto enthusiasts and 18 million Pinners have at one time or another been in the market for a new vehicle. Not Your Father’s Auto Sales.
Nine Tips to Create Recurring Revenue with Subscriptions
Retail TouchPoints
MAY 18, 2021
However, taking advantage of this growing market isn’t easy, with higher churn rates making it difficult for brands to cover acquisition costs and scale revenues. However, taking advantage of this growing market isn’t easy, with higher churn rates making it difficult for brands to cover acquisition costs and scale revenues.
Sustainable shopping: what options are available to retailers?
Retail Focus
FEBRUARY 21, 2024
If you walk up and down the aisles of supermarkets, clothes shops or even furniture stores, you will notice that more brands are shouting about their commitment to protecting the environment, be it via packaging or marketing messages. To put it simply, there is no escaping the subject of sustainability in retail.
12 Best Apps for Etsy
Small Biz Trends
OCTOBER 28, 2022
Whether you need to track inventory, manage your Etsy account orders, or create marketing materials, we’ve got you covered. They make it easy for sellers to keep track of their inventory, update their listings quickly and easily, perform marketing, and more. Do marketing tasks. It depends on what you need!
How to Sell Wholesale Products Online
Independent Retailer
JULY 14, 2022
This is when companies sell their products to retailers and other direct-to-consumer sellers instead of the individual shoppers themselves. Lesser Risks When Entering New Markets. A series of associated costs is expected if you plan to expand your wholesale business. Decreased Marketing Costs. by Yen Pedrajas.
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