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Salesforce’s Top 5 Predictions for Holiday 2022

Retail TouchPoints

We’re already seeing online shopping demand level off , with consumers finding a new balance between digital and physical channels. In fact, Salesforce has already predicted that the modest growth of the 2021 holiday shopping season could foreshadow this year , with Q1 data showing a 3% YoY decrease in global digital sales.

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4 Ways Ecommerce Returns Will Change in 2022

Retail TouchPoints

With 2022 in contention to be the year things “finally, actually” return to “normal” (if we even remember what that looked like!), Consumers are Split Between Home Pickup and Carrier Drop-off. While about 60% of Baby Boomers and Gen Xers live in pickup-friendly locations, that percentage drops into the 40s for millennials and Gen Zers.

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Omnichannel Fulfillment, BNPL and Social Commerce Contributed to Holiday 2021’s Digital Success

Retail TouchPoints

The early-season surge can be attributed to shoppers’ awareness of potential shipping delays , which also made omnichannel fulfillment a winning solution during that final rush: stores with curbside or in-store pickup options captured 62% of global sales during the Dec. 18 and Dec. 18-31 window. “In

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Building Loyalty Without Breaking the Bottom Line: the Dual Shipping Dilemma for Ecommerce Merchants

Retail TouchPoints

Online shopping is now easier than ever before, enabling consumers to purchase everything from socks to a dining room table from a computer at their home to a mobile phone in an airport terminal. The ease of online shopping also gives consumers the ability to comparison shop more quickly, showing them more options in less time.

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The Order Fulfillment Process in 2022 and Beyond

Retalon

Why should retailers care about their Order Fulfillment Process? Order fulfillment may seem like a fairly straightforward process and according to the generic “high-level” definition, it is. In today’s market, putting the right fulfillment system in place gets you a competitive edge. What is order fulfillment?

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Inside Walmart’s Expanding Last Mile Strategy: Employee Empowerment, Automation and Sustainability

Retail TouchPoints

Consumers’ continued reliance on omnichannel fulfillment has created new opportunities for industry giants like Walmart to differentiate and gain market share. comparable sales growth and growing market share in grocery during Q4 2021, and much of this success can be attributed to its robust last mile and fulfillment strategy.

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Customers Care About Sustainability, so Show them how Ecommerce Delivers

Retail TouchPoints

However, one sustainable investment management firm’s data indicates that ecommerce can generate 17% less greenhouse gas emissions than brick and mortar retail shopping, and other studies report similar ecommerce advantages. The 2022 survey also found that a company’s environmental practices were a deciding factor for 78% of consumers.