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Is unified commerce the new holy grail?

Inside Retail

It connects, on a centralised and measurable platform, several touchpoints and interactions a customer has with the brand or business: payments, rewards, inventory, delivery options, product return, supply chain, fulfilment options, and more. Buy online, return in-store. They should be in all retailers’ playbooks. Endless aisle.

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RetailWire: Will The Retail Workforce Ever Return To Pre-Pandemic Levels?

Retail TouchPoints

As the near-term impact of the pandemic on retail employment crystalizes, participants in a recent RetailWire discussion debated how long it will take for retail employment to return to pre-pandemic levels — if it ever does — and what that means to recruitment and career paths in retail in the years ahead. close over the next two years.

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Four Customer Experience and Commerce Trends That Will Define 2021

Retail TouchPoints

So what are the customer experience and commerce trends that will continue, or become more fully realized, in 2021? Without seamless checkout and customer service options available across channels, customers will go elsewhere — especially now that more shopping is done online and consumers can switch to the competition with a quick click.

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Target Adds Paid Option to Loyalty Program

Retail TouchPoints

The retailer will still offer its free-to-join Target Circle loyalty program and plans to enhance it by providing its 100 million+ members with access to automatic deals applied at checkout. Walmart debuted its Walmart+ program in September 2020, followed by Kroger ’s Boost program in November 2021.

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Why Ecommerce Growth Will Benefit from Brick-and-Mortar Stores’ New Role

Retail TouchPoints

ecommerce is expected to continue in 2021, according to eMarketer , which also projects that digital sales in the U.S. Stores will become inspiration hubs and fulfillment centers as much as they are purchase points , and ecommerce touch points such as apps and websites will be crucial facilitators for all stages of shopping.

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Amazon to Offer Same-Day Store-Based Delivery for PacSun, GNC, Diesel and More

Retail TouchPoints

Available to retailers that also sell on the Amazon Marketplace, the expanded seller offering will see Amazon associates pick up and deliver online orders from retailers’ stores to Prime members who select the option at checkout. Amazon then sends the order to the store and a retail store associate fulfills it.

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How One UK Publication Captures Shoppers at the Point of Inspiration

Retail TouchPoints

One variation of Bolt’s Checkout Everywhere function on The Independent ‘s site. A pop-up PDP (Product Detail Page) opens where they can add items to their cart and then either return to reading or check out. “So Then the merchant takes over for fulfillment, logistics and so on.”.