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Is unified commerce the new holy grail?

Inside Retail

It connects, on a centralised and measurable platform, several touchpoints and interactions a customer has with the brand or business: payments, rewards, inventory, delivery options, product return, supply chain, fulfilment options, and more. Buy online, return in-store. They should be in all retailers’ playbooks. Endless aisle.

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How Ecommerce Retailers Can Prepare Now for Back-to-School 2022

Retail TouchPoints

The 2022 back-to-school (BTS) season could be the most “normal” since the start of the pandemic, with even more demand than the record-setting BTS 2021 season for clothing, classroom supplies and new technology. Regardless of your customers’ age demographic, it’s a smart idea to offer digital wallet payment options at checkout.

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Does Customer Age Matter for Fraud Prevention?

Retail TouchPoints

Account takeover fraud, which is driven by impostor scams, increased by 50%, with no signs of slowing down in 2021. The 2021 Javelin Identity Fraud Study includes findings on identity fraud scam approaches that criminals use on each generation: Baby Boomers. K eep bots out of your customers’ accounts and checkout.

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State of the In-Store Experience: 4 Key Takeaways

Retail TouchPoints

On the one hand, retail sales trended upward in August 2021 , with specific economic stimulus measures apparently to credit. We know, based on our State of the In-Store Experience 2021 Report , that there remains strong consumer demand for brick-and-mortar retail experiences. trillion in retail sales in 2021.

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Study Forecasts Accelerated Adoption of Digital Wallets and Buy Now, Pay Later

Retail TouchPoints

The wallets are expected to unseat credit cards as the preferred online payment method in the coming years, according to the FIS Global Payments Report 2021. Buy now, pay later (BNPL) also thrived over the past year, rising nearly 78% to account for 1.6% Digital wallet usage is expected to account for 40.5% of ecommerce spend.

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1 in 4 American Adults Have a Disability — Does Your Site Give Them a Great Shopping Experience?

Retail TouchPoints

The audience of people with disabilities is larger than most people think ,” said Geoff Freed, Director of Perkins Access Consulting during a session at the 2021 Retail Innovation Conference. “It For example, an easily navigable checkout page does little good when the product pages are frustrating for people with certain disabilities.

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Retail Media will add Fuel to the Fire for M&A in AdTech

Retail TouchPoints

Even more impressive, eMarketer expects it to nearly double, from $31 billion in 2021 to more than $61 billion by the end of 2024, when it will account for almost 20% of digital advertising spend. Having the data is one thing; using it to target ads, provide ad analytics and demonstrate a return on ad spend (ROAS) is another.