Retail TouchPoints

SEPTEMBER 21, 2022

One of the hottest topics in marketing over the last 18 months has been non-fungible tokens, or NFTs. Indeed, investment banking firm Jeffries predicts that the rapidly growing market will reach $80 billion by 2025. Instead, they’ll use sites and their own branded marketplaces or wallets to reach consumers. Fan Ownership.

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Inside Retail

FEBRUARY 25, 2024

As Chinese consumer spending on luxury goods continues to surge, luxury brands are doing everything they can to enhance their overall appeal. According to Euromonitor research, Chinese consumer spending on luxury goods is expected to hit $88 billion by 2028.

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Retail TouchPoints

FEBRUARY 12, 2021

With COVID-19 case counts declining and vaccination efforts underway, eager consumers and retailers are both looking hopefully toward a future return to normal. The pandemic has forever altered consumer behavior, and this year in particular consumers find themselves in a kind of limbo — hope is on the horizon, but “normal” isn’t here yet.

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Inside Retail

DECEMBER 12, 2021

If your business is using social media, it’s imperative to keep tabs on the ongoing and forthcoming trends to weave them into your marketing. Let’s take a deep dive into how social media will transform the marketing practices in the year ahead. The number of Australian consumers who made purchases through social media in 2020 was 5.3

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Retail TouchPoints

SEPTEMBER 17, 2022

The Consumer Financial Protection Bureau (CFPB) is planning to start regulating buy now, pay later (BNPL) products. in 2020; A total of 13.7% in 2020; and Lenders’ profit margins fell to just over 1% of the amount of the loan in 2021, down from nearly 1.3% of users charged at least one late fee in 2021, up from 7.8%

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Retail TouchPoints

SEPTEMBER 23, 2022

has hired James Reath, former SVP of Marketing at Bed Bath & Beyond , as its new Chief Marketing Officer. Reath will manage overall marketing strategy, brand, consumer, creative, media, CRM and digital commerce for the company, which operates the DXL Big + Tall and Casual Male XL brands. Destination XL Group, Inc.

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Intelligence Node

NOVEMBER 6, 2020

With the onset of the pandemic and the subsequent 360-degree shift in consumer buying behavior and priorities, there have been some immediately tangible effects on the food and grocery market which has been highest in importance, testing all their existing retail management systems and abilities to keep up with demand.

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Retail TouchPoints

MARCH 10, 2023

Seeking out credible data takes organizations down one of many paths, the most common being conducting market research and relying on web traffic data. Third-party cookies have been an incredibly important tool to collect incredible volumes of consumer behavior data. It’s no longer an easy way to collect consumer behavior data.

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Inside Retail

FEBRUARY 23, 2022

The e-commerce boom of the last two years has been felt across the globe, and the Australian market is no exception. If last year felt slightly less volatile than the one before it, it might be because business owners and markets as a whole have learned to keep a finger on the pulse of change and respond quickly.

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Retail TouchPoints

OCTOBER 22, 2020

The all-important holiday season always demands retailers’ full engagement and energy, but the 2020 holiday season presents unique challenges. This poses unprecedented uncertainties for retail pricing and merchandising teams for the holidays in 2020. CPG companies are marketing aggressively direct to consumers.

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Retail TouchPoints

MARCH 24, 2021

consumers spent an estimated $14.9 billion on CBD products in 2020, with that number projected to increase to $26.4 As a result, CBD brands are getting innovative with their marketing tactics in order to engage new customers and educate consumers about an often misunderstood subset of the cannabis industry.

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Inside Retail

JULY 22, 2021

The judge called the business’ actions “exploitative, predatory and potentially dangerous”, according to the ACCC, which took Lorna Jane to court over the claims in December 2020. The marketing campaign was apparently overseen, signed off, and promoted by Lorna Jane chief creative officer Lorna Jane Clarkson. Lorna Jane thinks so.”.

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Inside Retail

NOVEMBER 27, 2023

With most items priced under A$200, the brand is seeking to elevate travel for the mass-market consumer. “Everyone travels now,” McGahan told Inside Retail. In May, Nere rolled out an e-commerce site in the UK , where Strand has had a presence since acquiring British travel brand Antler in 2020.

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Inside Retail

DECEMBER 20, 2021

In November, consumers became aware of global supply chain issues, spiking fear into them that Christmas shopping may be a major challenge. According to Emarsys’ new All I Want for Christmas report, 30 per cent of consumers are worried their gifts won’t make it in time for Christmas Day. Consumers will continue shopping earlier.

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Retail TouchPoints

JANUARY 4, 2022

As retailers have struggled to navigate changes in consumer behavior and economic uncertainty brought on by the pandemic, one area has seen continued growth: recommerce. Recommerce checks many boxes for both consumers and businesses. Consider that 223 million consumers say they have or are open to shopping secondhand products.

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Retail TouchPoints

FEBRUARY 3, 2021

Seismic shifts in consumer trends accelerated by the pandemic will have long-lasting implications for the retail industry at large. Future Commerce partnered with Method + Mode to conduct broad consumer research over a period of three months ending in January 2021. The desire for more, not less, is winning the battle for our psyches.

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Retail TouchPoints

MAY 14, 2021

ROI for online advertising benefited from the shift to ecommerce in 2020, as well as the increasingly granular targeting capabilities offered by the biggest players in the space, according to the Sidecar 2021 Benchmark Report. Facebook Becomes a Shopping Destination, Giving Ad Spend a Boost. and ROAS rising 29% year-over-year.

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Retail TouchPoints

NOVEMBER 5, 2021

Ecommerce holiday sales are projected to reach a whopping $210 billion to $218 billion this season, up 11% to 15% from the 2020 holiday season. With port delays, extended delivery times and increased consumer demand, what can retailers do to salvage the 2021 holiday season? What is an integrated digital marketing campaign?

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Retail TouchPoints

FEBRUARY 17, 2021

in March 2020, consumer buying behavior began shifting. In addition, as the popularity of online ordering and delivery continues to skyrocket, marketers need to rethink how they communicate with and market to consumers. The global loyalty management market stood at $2.47 during the forecast period.

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Retail TouchPoints

JANUARY 26, 2021

In 2020, more than any year since the advent of online and mobile commerce, consumers lost a sense of control. Meanwhile, for merchants that had already built their businesses online before the pandemic, a larger addressable market buoyed most, but created scalability challenges for all (including Amazon).

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Inside Retail

OCTOBER 4, 2023

In 2020, the global candle market size was valued at US$8.86 Selfridges reportedly saw a 54 per cent increase in candle sales between March and August 2020, and Diptyque reportedly saw its candle and home fragrance sales triple during the pandemic. per cent from 2023 to 2028.

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Inside Retail

MAY 19, 2021

In KPMG’s Responding to consumer trends in the new reality report, our research details findings from 75,000 consumer survey responses taken over four months, from May to September 2020, across 12 countries. We will explore the four key themes emerging from our research and how retailers need to respond to the changed consumer.

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Inside Retail

NOVEMBER 29, 2023

Since entering Southeast Asia in 2020, GMG has opened 31 stores in Singapore, Malaysia and Indonesia. With an existing presence in Singapore and a commitment to the Southeast Asian market, this office symbolises our dedication to delivering unparalleled experiences and services to customers in the region,” he told Inside Retail.

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Retail TouchPoints

OCTOBER 27, 2021

The holiday season has always been prime time for retailers to roll out new marketing campaigns, events and experiences that draw people to their stores — and keep them there. Despite these reservations, 47% of consumers plan to shop in-store this holiday season, an 8% increase from 2020.

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Retail TouchPoints

MARCH 9, 2021

and global brands to consider its role in their marketing playbooks. However, lack of clarity around what livestreaming truly is, and how it is best applied in a broader marketing strategy, is making it difficult for companies to realize its true potential. consumers have tuned into a livestreaming event.

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Retail TouchPoints

MAY 3, 2022

Leaders from TikTok , Snapchat and Pinterest spoke at the 2022 Sofa Summit , hosted by Smartly.io , to discuss how marketers can better utilize the unique options that set each platform apart. The average shopper was on a digital device for more than 10 hours per day in 2020, and 60% of adults agreed that the content often wasn’t positive.

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Retail TouchPoints

APRIL 21, 2021

Catalog feed uploads increased globally by more than 14X from March 2020 to March 2021, according to internal Pinterest data. According to Pinterest data, 97% of the top searches on the platform are unbranded and consist of two- to three-word queries, which means the majority of consumers are not typing a brand name into their searches.

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Indigo 9 Digital

NOVEMBER 16, 2023

By Tricia McKinnon Over the past decade direct-to-consumer businesses have popped up in nearly every corner of the retail sector. From mattresses sold by Casper to prescription eyeglasses from Warby Parker ambitious founders have taken a page from Amazon’s playbook hoping to sell goods directly to consumers online. million and $58.5

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Retail TouchPoints

FEBRUARY 3, 2022

We know one of the most critical ways brands connect with consumers is via social media. billion global social media users — a 5% increase from 2020. The same can be said for utilizing an emerging form of consumer engagement — Chat Commerce via chat apps. In fact, there are now roughly 3.78

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Retail TouchPoints

AUGUST 30, 2021

The spring and early summer was an optimistic time for many consumers who finally emerged from lockdowns looking to refresh their wardrobes and find items suited for smaller local outings during the warmer months. in Q2 2021 while its digital comparable sales grew 10% , building on the 195% growth achieved in 2020. compared to Q2 2019.

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Retail TouchPoints

NOVEMBER 4, 2021

Despite having just officially begun, this holiday shopping season already is marked by supply chain disruption, persistent inflation and mixed consumer confidence. And just like last year, it looks like consumers will respond by turning to ecommerce.

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Inside Retail

APRIL 3, 2024

While the sport was established in 1965, the activity started gaining momentum in the US around 2020. per cent year-over-year from 2020 to 2023. Additionally, Sun noted that most of the equipment available for purchase featured stereotypically sporty designs and catered to a largely male market.

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Retail TouchPoints

NOVEMBER 17, 2021

It’s the question every retailer wants the answer to: what do consumers (and more specifically, those likely to buy their products) really want? The day kicked off with a keynote presentation by Jeff Orschell, EY Americas Practice Leader: “Bottom line for retailers is that change is still happening, consumer behavior is still changing.

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Retail TouchPoints

OCTOBER 28, 2020

A new study from OpenX and The Harris Poll predicts a rise in both consumer spending and marketing budgets for Q4 and 2021. consumers in late July (as well as 391. B2C marketers and 111 B2B marketers), revealed key insights about consumer spending patterns and behavior. The survey, which polled 1,000 U.S.

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Retail Wire

DECEMBER 30, 2022

That’s the slowest growth rate since the onset of the pandemic in 2020. DoorDash and Uber Eats alone are thought to control roughly 90 percent of the food delivery market in the U.S.

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Mass Relators

JULY 20, 2021

The online grocery market nearly tripled in size in 2020, according to a new report from Packaged Facts, which notes that the pandemic inspired more people to avoid crowded stores and order food and beverages online. The report — The Future of Grocery: Online Grocery, Meal Kits, & Direct-to-Consumer Food — indicated that the U.S.

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Marketing Consumer Shopping 52

Retail TouchPoints

NOVEMBER 3, 2021

Well, the video sharing app is rapidly changing the face of discovery opportunities and influencer marketing, and instantly improves the customer experience in the world of cross-channel retailing. Therefore, discovery commerce is the only way to cut through the noise and win customer spend in an increasingly crowded ecommerce market.

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