Remove 2020 Remove Consumer Remove Marketing Remove Returns
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4 Ways Ecommerce Returns Will Change in 2022

Retail TouchPoints

Ask any retailer or consumer and they’ll agree on this point: ecommerce returns are a problem — albeit for diametrically opposed reasons. Meanwhile, more than three in four (78%) consumers say they’ve had an inconvenient online returns experience recently, per Pitney Bowes latest BOXpoll survey.

Returns 306
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Returns: The Hidden Opportunity for Retail

Retail TouchPoints

Returns provide brands and retailers the opportunity to delight their customers. market saw over $400B in returns in 2020. If this dollar value were a proxy for revenues, the returns channel would be the second largest global retailer behind Walmart. After all, consumers need to be able to bring back certain items.

Returns 335
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How to Tailor Return Strategies to New Holiday Shopping Patterns

Retail TouchPoints

It might seem counterintuitive for retailers to focus on returns when they are so focused on trying to convince customers to buy products in the first place (and rightly so). However, return policies actually have a major influence on whether shoppers go through with a transaction — particularly for increasingly popular online purchases.

Returns 250
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What Zara’s recent decision says about the decline of free online returns

Inside Retail

Zara’s decision to start charging for online returns this month has raised complex questions about why people send back such a high proportion of items they buy online, and what can be done about it. As of 4 May, the Spanish fashion brand has started charging customers around the world for returns sent back through the mail.

Returns 246
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Staples Partnership Adds 1,000+ Happy Returns Locations to Network

Retail TouchPoints

Happy Returns by PayPal has teamed with Staples US Retail to offer the Happy Returns in-person service, adding more than 1,000 Staples retail locations to its return service. The Staples partnership increases the number of the company’s Return Bars to more than 3,800 locations.

Returns 217
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The return of Sephoria and what it means for the future of beauty festivals

Inside Retail

Thousands of beauty-lovers descended on New York City recently to enjoy the return of Sephoria, a consumer beauty event that Sephora first launched in 2018. After cancelling the festival entirely in 2020 due to the pandemic, Sephora introduced a digital version in 2021.

Returns 246
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What Recommerce can Teach Retailers About New Consumer Behaviors and Future-Proofing Sales

Retail TouchPoints

As retailers have struggled to navigate changes in consumer behavior and economic uncertainty brought on by the pandemic, one area has seen continued growth: recommerce. Recommerce checks many boxes for both consumers and businesses. Why the strong growth, particularly during a time of economic upheaval?

Consumer 309