tag consumer-products 
Inside Retail
APRIL 15, 2024
Knockoffs, fakes, replicas and imitations have long held a place in retail but dupes and their growing acceptability on TikTok have taken consumer behaviour to new heights. No product category appears to be safe with the existence of retailers dedicated to systematically ripping and profiting off popular designs, products and formulas.
Inside Retail
AUGUST 30, 2021
More than halfway through 2021, TikTok is no longer the exclusive domain of trendy teens: it’s a powerful influencer marketing tool that more and more brands are using to drive conversation and connect with consumers. Known for propelling users to instant stardom, TikTok has also proven it can create hit products practically overnight.
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Retail TouchPoints
APRIL 25, 2023
Despite the format’s wild success in China, where it accounted for more than 17% of all ecommerce sales in 2022, livestream commerce has been slower to take off in the U.S. Key takeaways: Hosts must be knowledgeable — Successful hosts know the details of every product they plan to feature, because there’s no telling what viewers will ask.
Inside Retail
NOVEMBER 20, 2022
Designer eyewear brand Skye + Lach Co survived the pandemic through a strong marketing and educational campaign. Thomasz focuses on the financial, wholesale and customer service side of the business, while Schmidt looks after marketing and creative. Together, they both collaborate on product design. From 10 to 100 stockists.
Inside Retail
FEBRUARY 21, 2022
French luxury brand Louis Vuitton is following Chanel and Hermès’ lead by introducing a price increase for its iconic products from the middle of February. The decision is in response to “changes in production costs, raw materials and transportation, as well as inflation”. The price hikes rolled out worldwide on 16 February.
Inside Retail
JULY 18, 2022
While our sustainability initiatives are global, we have specific initiatives for in-market sustainability needs. In Singapore, we plan to reduce paper-based on-product packaging by eliminating hang tags in Levi’s Red Tab Tier 2 and Tier 3 products by 30 per cent, by the end of 2022.
Inside Retail
JANUARY 9, 2022
Last month, the iconic French luxury house increased the prices of its signature products, including the classic flap and the 2.55. The latest round of price hikes will mark the brand’s fourth adjustment since 2019. The Asian market goes into a frenzy. While the larger 2.55 While the larger 2.55
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