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5 Holiday Trends to Watch Include Rise of ‘Couch Commerce,’ Curbside Pickup

Retail TouchPoints

RetailNext found that Black Friday store traffic dropped by 48% year over year, with jewelry (-53.5%), footwear (-52.8%) and apparel (-50.2%) seeing the most significant drops. over the 2019 holiday. Mobile continued strong on Cyber Monday, accounting for 37% of that day’s sales.

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Google Ads Tips: Target The Right Customer At The Right Point In The Shopper Journey

Retail TouchPoints

The study found that this evolving area was already causing retailers to shift their budgets: Google Shopping (the image-focused product ads that appear at the top of a search) spend was up approximately 7% in 2019, while Google paid search (the text-based links that appear within the search results) spend fell nearly 8%.

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Salesforce’s Top 5 Predictions for Holiday 2022

Retail TouchPoints

For example, store associates should get measured on fulfillment metrics if they are picking and shipping. Based on our research, 25% more customer service engagements this holiday – both physically or virtually – will involve associates compared to 2019. 5: Retailers will Test NFT Drops. 5: Retailers will Test NFT Drops.

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Three senior retail leaders weigh in on the state of supply chains in 2023

Inside Retail

Looking back, the pandemic highlighted the importance of having robust and flexible supply chains, and retailers have been forced to rethink their supply chain strategies and invest in new technologies to be dynamic, nimble and agile to evolving market conditions. One example is Havaianas.

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Consumers Turn to BNPL, BOPIS to Cope with Rising Prices and Supply Chain Uncertainty

Retail TouchPoints

Adobe reports that out-of-stock messages are up 172% compared to January 2020 and up 360% from January 2019. with BNPL orders in 2021 up 44% compared to 2019 and 3% over 2020, according to the Adobe Digital Economy Index. “In Stressed Consumers Spread Out Spending with BNPL. Consumers Look to Curbside to Secure the Goods and Save $$$.

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The Looming Spike In Returns Abuse

Retail TouchPoints

Due to the coronavirus, retailers saw a drop in returns abuse in the early part of 2020, driven primarily by the drop in transactions overall. Wardrobing has a negative impact on the merchants — driving up shipping and replacement costs while also impacting what can be returned and sold at full price.

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Joules swings to profit thanks to online sales boost

365 Retail

The Leicestershire-based group – famous for its posh wellies – saw online sales race 48% ahead to £122 million in the year to May 30 and now account for more than three-quarters (77%) of all retail revenues. Store sales tumbled 41%, while revenues from shows dropped by 59%. million to £36.6 million the previous year.