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Personalization at Scale: How SMS Helped PERC Coffee Untangle its Marketing Campaigns

Retail TouchPoints

Yes, clustomer — the unsegmented recipients of an email marketing campaign that may or may not be relevant to them. But we often hear that the biggest pain point marketers have when it comes to email is figuring out how to reach the right people with the right message.

Marketing 253
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Demographic trends point to Black consumers as a growing market

Retail Wire

trillion, up from $971 billion in 2010. The Black population, by contrast, is expected to grow 22 percent during that time. Black consumers’ spending power has increased to $1.8

Consumer 100
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The Berry Tea Shop launches equity crowdfunding to scale business

Inside Retail

The money raised will be used primarily to secure a new warehouse, venture into wholesale, scale marketing efforts, and introduce new products – including developing a ready-to-drink range.

Shopping 276
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Torrid Appoints Retail Veteran as New CEO

Retail TouchPoints

As Torrid’s CCO, Muñoz will manage product, design, product development, fabrication, sourcing, technical fit, creative marketing and merchandising. Muñoz has served in a number of roles at Torrid and Hot Topic since 2010.

Apparel 243
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China Offers ‘Strong Financial Support’ to Help Boost Recycling of Household Appliances

Retail TouchPoints

Beijing had launched similar types of trade-in programs as a way to boost domestic consumption in 2009 and 2010, according to the Wall Street Journal. Recycling of home appliances represents a major potential market in China.

Consumer 130
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Bestway invests £3m into market leading deals and BOGOF offers

Retail Times

Bestway Wholesale has announced that it is offering its customers market leading wholesale deals and Buy One Get One Free Offers (BOGOF) as part of a £3million ‘Thank you’ and Christmas investment into price, promotions and local support. Retail Times - Retail Times, the free online source for retail news since 2010

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Flinders + Co to open first retail store – in South Melbourne

Inside Retail

Family-owned meat brand, Flinders + Co, will open its first retail concept store this month in Stall 13 at South Melbourne Market. South Melbourne Market was an obvious choice for our first retail store. David Madden founded the company in 2010 as a boutique lamb brand on a small island in the midst of Bass Strait.

Boutique 246