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The Road from Brand Safety to Corporate Responsibility

Retail TouchPoints

We’ve seen advertisers react quickly: pausing campaigns, pulling spend and using massive keyword lists to block content they don’t want to be associated with. Advertisers want brand safety, but today’s method of keyword blocking is like bringing in a sledgehammer when you need a scalpel. but are taking sentiment into account.

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Why Ksubi CEO Craig King reads a book a fortnight, and says you should too

Inside Retail

He said, “I started my first advertising agency when I was 21. By the time I was 35, I felt fairly polished in accountancy, P&Ls, human resources – areas I would have to be good at. I landed the job of GM at General Pants in 2006, and then in 2010, I became CEO. I was competing against guys that were 50.

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Vasos extolled for accomplishments

Mass Relators

At his mother’s request, he applied to a local newspaper advertisement for Eckerd Corp.’s He was promoted to executive vice president and chief operating officer at Longs Drug in 2006. “My In 2008, these departments accounted for 12 to 16 feet of devoted shelf space. s management training program.

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5 Shopper Insight Fundamentals that still apply today

Shopper Intelligence

How to Be a Retail Revolutionary (2006): “I want to understand why we’re willing to spend $3.50 As few as 2 machines in the lobby accounted for as much consumption and sales as 4 times that number on the office floor. Here is an inspiring list of shopper questions from Kate Newlin’s book, Shopportunity!:

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Jason & Scot Show Episode 268 – Amazon Prime Day Recap with ChannelAdvisor CEO David Spitz

Retail Geek

Figure out what I was going to do next and I had coffee in 2006 with this fellow named Scott Wingo Jason who I think you may know and. Jason: [5:17] Yeah and I by all accounts those have been the best 15 years in the history of channeladvisor’s by. Jason: [4:34] It almost never goes well to have Scott coffee with Scott but yeah.

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