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The Road from Brand Safety to Corporate Responsibility

Retail TouchPoints

We’ve seen advertisers react quickly: pausing campaigns, pulling spend and using massive keyword lists to block content they don’t want to be associated with. Advertisers want brand safety, but today’s method of keyword blocking is like bringing in a sledgehammer when you need a scalpel. but are taking sentiment into account.

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Vasos extolled for accomplishments

Mass Relators

At his mother’s request, he applied to a local newspaper advertisement for Eckerd Corp.’s He was promoted to executive vice president and chief operating officer at Longs Drug in 2006. “My In 2008, these departments accounted for 12 to 16 feet of devoted shelf space. s management training program.

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5 Shopper Insight Fundamentals that still apply today

Shopper Intelligence

Fundamental #2: Shopper v Consumer is an Important Distinction. This definition also implies a clear delineation between shoppers and consumers and between shopping and consumption. At the most fundamental distinction, shoppers and consumers can be entirely different people and not just have different mindsets and goals.

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Jason & Scot Show Episode 268 – Amazon Prime Day Recap with ChannelAdvisor CEO David Spitz

Retail Geek

Figure out what I was going to do next and I had coffee in 2006 with this fellow named Scott Wingo Jason who I think you may know and. Jason: [5:17] Yeah and I by all accounts those have been the best 15 years in the history of channeladvisor’s by. Jason: [4:34] It almost never goes well to have Scott coffee with Scott but yeah.

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