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How to Win with In-Store Competitive Intelligence

Wiser

We’ve all heard about how the rise of eCommerce is killing the traditional brick-and-mortar store. That certainly rings true for some industries and categories more than others, but on the whole 91% of all retail is still done in-store. The Role of In-Store Competitive Intelligence.

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Engage3 Helps Retailers Optimize Pricing Across all Channels

Retail TouchPoints

Engage3 aims to help retailers grow revenue and drive store trips by tracking and optimizing their price image through the Omnichannel Intelligence module, part of the Price Image Management suite.

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Utilizing the External Data Boom for Digital Shelf Optimization

Retail TouchPoints

After all, a digital shelf displays your products for the customer to browse, just like a shelf in a brick-and-mortar store would. Constant competition with other shelves for visibility drives the need for digital shelf optimization. Constant competition with other shelves for visibility drives the need for digital shelf optimization.

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Leveling Up CBD Product Packaging and Branding With AI to Ensure Consumer Attention, Retention and Conversion

Retail TouchPoints

As a result, CBD companies are generally forced to rely on their direct-to-consumer, in-store displays, and product and packaging designs — while brands outside the CBD category can leverage the power of social media and online campaigns across mainstream advertising and retail media networks to drive brand awareness and sales.

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Chemist Warehouse is eying the beauty sector. Should Priceline be worried?

Inside Retail

Additionally, Chemist Warehouse unveiled its store-within-a-store luxe beauty concept Ultra Beauty in June, indicating a much larger focus on the beauty sector and potentially a more competitive environment for both retailers in the future. . There’s an opportunity there, however, Mortimer noted. billion (US$3.73 We’ll see.”.

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How the Store of the Future will Track Shopper Behavior Ecommerce-Style

Retail TouchPoints

The digitization of brick-and-mortar stores is nothing new, but up until recently it has primarily been focused on surfaces in the store that are already digital: point-of-sale systems or back-of-house tasks like inventory management.

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How Consumer Data will Shape Retail Experiences in 2022

Retail TouchPoints

According to McKinsey , 75% of consumers tried a new shopping behavior due to economic pressure, store closings and changing priorities, and the data we are seeing internally shows 50% of shoppers now intend to shop both in-store and online. Consumers now expect a holistic view of what is in-store and online.

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