Remove retail point-of-sale-data-analysis
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How the Store of the Future will Track Shopper Behavior Ecommerce-Style

Retail TouchPoints

The digitization of brick-and-mortar stores is nothing new, but up until recently it has primarily been focused on surfaces in the store that are already digital: point-of-sale systems or back-of-house tasks like inventory management.

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Maximizing Profitability: How to Improve 4 Key Areas of the CPG Product Lifecycle

Retail TouchPoints

There’s No Such Thing as a Free Launch While CPG leaders are anxious to make up for lost time (and sales), product launches remain notoriously difficult. These are important steps, but they often only rely on one-time data analysis (i.e. Here are four benefits of using data to optimize the backend of your product life cycle: 1.

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The essential metrics your retail POS software can track

I Vend

Reporting has always been important in retail – understanding sales tracking figures, inventory levels and the impact of marketing for example. But in today’s highly competitive, demanding retail world, the weekly or even end of day sales tracking reports that sufficed in the past just don’t cut it any more.

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Creating Retail Agility Requires a New Way to Think about Data

Retail TouchPoints

Disruptions to the supply chain, shifts in customer behavior, and even unexpected weather events are impacting retail sales across ecommerce and brick-and-mortar — changing where, when, how and why customers purchase. A recent study found that 83% of retailers say they cannot leverage customer data to its full potential.

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The Future of Ecommerce Demands a Better Understanding of Online Consumer Journeys

Retail TouchPoints

Global ecommerce rose from 15% of total retail sales in 2019 to 21% in 2021. It now sits at an estimated 22% of all sales, according to a 2022 Morgan Stanley global ecommerce forecast report , which notes that “Over the long term, the ecommerce market has plenty of room to grow and could increase from $3.3 trillion today to $5.4

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Maximizing Retail Execution: A Strategic Guide to Overcoming Out-of-Stock Challenges with Wiser Solutions

Wiser

We’re often asked to describe, step by step, how CPG customers utilize Wiser’s platform to overcome sales challenges both at the corporate level and within the store environment. A pointed approach ensures resources are allocated efficiently, making the best use of the field reps’ time and effort.

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Utilizing the External Data Boom for Digital Shelf Optimization

Retail TouchPoints

trillion in sales by 2026. Identifying the performance and optimization opportunities for all these elements requires digital shelf analytics (DSA) to cover a variety of data points. Competitors’ out-of-stock data: Using stockouts of other retailers to your advantage requires a constant intake of external data.