Independent Retailer

JANUARY 18, 2023

Creating a Google Business Profile can really help. This free tool allows you to take charge of the way your business appears on Google Search and Maps. With a business profile, you can connect with customers, post updates, list your products and services, accept online orders, and more. .

Accounting 91

Accounting Location Management Advertising 91

Retail TouchPoints

APRIL 17, 2024

As the digital landscape evolves, the impending demise of third-party cookies looms large, creating seismic shifts in how businesses understand user intent. Enter generative AI (gen AI) — a beacon of hope illuminating the path forward for retailers navigating this new terrain. Many retailers grapple with insufficient product data.

Target Market 290

Target Market Marketing Consumer Customer Experience 290

Retail TouchPoints

APRIL 14, 2022

As consumers, enterprises and governments evolve to a privacy-first mindset, the retailers and brands that allow the consumer to dictate how, when and what they are marketed will develop a stronger, trust-based relationship that will be far more beneficial for all parties. Beginning with iOS 14.5,

Advertising 263

Advertising Consumer Promotions Location 263

Inside Retail

MARCH 23, 2022

It offers unparalleled opportunities for small businesses to communicate with existing and potential customers with 1.929 million daily active users. These aggressive tactics make it difficult for small businesses to decipher which platforms they should be using and where to focus their marketing efforts toward.

Marketing 130

Marketing Advertising Planning Location 130

Inside Retail

MARCH 17, 2024

When McDonald’s first opened for business in the 1940s, its workers stood at physical counters, its burgers and fries were listed on paper menus, and its customers paid cash to its human cashiers. ” Generative AI already powers much of the restaurant operations and personalised pitches made from internal profiles of customers.

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Kiosk Payment Services Inventory Management Location 130

Retail TouchPoints

MARCH 16, 2023

[Editor’s note: This is the third article in our series on AI in retail. Since OpenAI debuted ChatGPT a little over three months ago , “generative AI” has become a hot topic and no industry has been left untouched — least of all retail. But how can retail professionals separate the hype from reality? Generative AI] is different.

Merchant Services 321

Merchant Services Visual Merchandising Advertising Management 321

Rain Pros

AUGUST 29, 2023

When consumers Google your business, what comes up? Will they see a nice display with your location, address, hours of operation, phone number, a link to your website, and customer reviews in your Google business listing? Google is more likely to take your business seriously when you have a complete profile.

Location 52

Location Marketing Checkout Consumer 52

Inside Retail

OCTOBER 31, 2022

After eight years as a pureplay DTC operation, Gold Coast-based oral care brand HiSmile has launched across 10,000 retail locations in Australia, Europe, the US and UK – and has partnerships to push that number to 20,000 in early 2023. Another part of the business’ success has been the delayed impact of the work-from-home beauty boom.

Marketing 244

Marketing Location Management ATS 244

Inside Retail

NOVEMBER 14, 2022

So how can physical retail stores replicate the experience and deliver an equally personalised interface for customers? The only way to achieve that is through a digital medium,” says Neal French, director of Chrome Enterprise sales JAPAC at Google.

Kiosk 289

Kiosk Payment Services Promotions Customer Experience 289

Retail TouchPoints

FEBRUARY 6, 2024

Undoubtedly, one part of the puzzle here has to do with data security: the cascade of high-profile breaches we’ve witnessed over the last few years have made consumers more wary than ever of how brands might use their personal information. But branding may also play a significant role here. But your customers will reward you for it.

Shopping 283

Shopping Consumer Marketing ATS 283

365 Retail

OCTOBER 17, 2023

Genie Shopping, a leading UK retail price comparison engine , has appointed performance marketing expert Warrick Lambert as its first-ever Chief Executive Officer. This has been further bolstered by high-profile partnerships with tech giant Google , and renowned retailers such as eBay , Currys , and Schuh.

Shopping 98

Shopping ATS Comparison Shopping Retailing Pricing 98

Independent Retailer

NOVEMBER 14, 2022

From higher rankings to increasing your online reputation and brand visibility, Google reviews can boost your business for completely free. However, the term ‘get more Google reviews’ receives approximately 14,000 annual global searches, suggesting business owners and marketers are struggling to find the secret to success.

Advertising 70

Advertising Accounting Consumer Marketing 70

Retail TouchPoints

JULY 21, 2020

The uncertainty created by COVID-19 and the gradually loosening lockdowns mean it’s harder than ever for online retailers to know how and where to focus their energies when it comes to search. Pay attention to how Google is changing. Go back to foundational SEO initiatives. Use paid search strategically.

Merchant Services 189

Merchant Services Sporting Goods Accounting Shopping 189

Rain Pros

FEBRUARY 1, 2023

When consumers Google your business, what comes up? Will they see a nice display with your location, address, hours of operation, phone number, a link to your website, and customer reviews in your Google business listing? Google is more likely to take your business seriously when you have a complete profile.

Location 52

Location Marketing Checkout Consumer 52

Inside Retail

MARCH 19, 2024

Another BNPL player, Pace, also exited the game in Singapore after a voluntary wind-down of its business last August. According to a statutory declaration, Pace was unable to continue business operations “by reason of its liabilities”. The typical profile of a BNPL user appears high-risk.

Merchant Services 130

Merchant Services Payment Services Finance Apparel 130

Retail Minded

JANUARY 13, 2023

If you want your independent retail business to be successful and grow, you need to adopt the right marketing methods. Set Up a Google Business Profile. As an independent retailer, you need to draw potential customers to your business using both online and offline marketing strategies.

Marketing 52

Marketing Accounting Promotions Returns 52

Retail TouchPoints

JUNE 3, 2021

Retargeting consumers via ads has been at the front lines of retail marketing for a while now. However, privacy issues have forced tech giants Apple and Google to make major changes that prevent surreptitious tracking of users. Given the high and growing costs of customer acquisition, retailers have to look beyond outbound marketing.

Marketing 175

Marketing Advertising Consumer Planning 175

365 Retail

JUNE 26, 2023

That’s the pot of money UK consumers spent last year on online businesses with clothing and household goods the most popular retail items purchased through the internet. Because that’s the business that consumers will choose first. When you do, you will reap the rewards. Being number one will blow up your bottom line.

Consumer 98

Consumer Shopping Fashion Marketing 98

Inside Retail

JULY 7, 2021

The past 12 months have certainly been a rollercoaster ride for the retail sector across Southeast Asia. It has required resilience and imagination as retailers have had to navigate the impact of Covid-19. While it is positive news that retailers and consumers have embraced e-commerce, simply having an online presence isn’t enough.

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Advertising Consumer Marketing Accounting 230

Retail TouchPoints

JUNE 20, 2022

Savvy retailers will profit by linking brand pages from their metaverse location to existing websites. Use Google Trends to identify which metaverses are acquiring the highest volume of traffic and identify its most popular regions. Create a profile and explore the new world. Do Your Research.

Advertising 302

Advertising Fashion Location Marketing 302

Inside Retail

OCTOBER 25, 2021

According to the numbers, the one area that buyers still manifest unwavering trust in is the opinions of their peers, which makes reviews of products, services and the businesses that provide them amongst the most important factors in building brands. One of the core insights of the reports is the value of negative reviews.

Merchant Services 246

Merchant Services Advertising Consumer Marketing 246

Retail Focus

APRIL 25, 2022

After 1095 days, the world of retail finally reunites at London’s Olympia tomorrow for the Retail Technology Show (26-27 April). The Retail Technology Show opens tomorrow at Olympia London – Register for FREE entry. Unmissable headliners. First-look tech to drive first-mover advantage in the Discovery Zone.

Payment Services 162

Payment Services ATS Marketing Consumer 162

Cisco Retail

SEPTEMBER 24, 2021

The rise in eCommerce driven by changes in consumer shopping behavior as well as the pandemic, has meant that retailers have increasingly turned to digital messaging channels to engage with customers. Customers want choice – they want their interactions with businesses to be personal, relevant and conversational.

Payment Services 104

Payment Services Promotions Fulfillment Marketing 104

Inside Retail

APRIL 14, 2023

Inside Retail’s Top 50 People in E-Commerce is an annual ranking of the most impressive and inspiring leaders in Australia’s online retail industry. Over the next few weeks, we’ll be sharing in-depth profiles of this year’s Top 10, starting with the person who ranked #1 – Go For Zero founder Ellie Degraeve.

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Retail TouchPoints

AUGUST 15, 2022

Retailers are always looking for ways to deliver safe, frictionless experiences to engage and satisfy customers. But for every retailer committed to providing a top-notch customer journey, there’s at least one bad actor out to capitalize on a customer’s misfortune. This is a fairly new concept. Trust is a Two-way Street.

Merchant Services 249

Merchant Services Payment Services Accounting Customer Experience 249

Retail Focus

JANUARY 18, 2022

In recent years, retail has experienced a digital overhaul unmatched by other industries. Retailers large and small embraced technology solutions able to meet the needs of the post-pandemic consumer, and that was just the beginning. The value of data . Prioritising personalisation . The store of tomorrow, today.

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Customer Experience Checkout Consumer Returns 173

Shopper Motion

OCTOBER 25, 2022

In 2020, Google announced the end of third-party cookies over the course of two years. Safari and Firefox were the first to do it, and Google is planning to join them next year. The end of third-party cookies in Google Chrome. The tech giant plans to close out google third-party cookies on Chrome browsers.

Advertising 59

Advertising Marketing Consumer Planning 59

Small Biz Trends

NOVEMBER 30, 2022

Redbubble is an Australian company, and the Redbubble website has a simple business model: Independent artists can upload original artwork, and Redbubble designs them into products through their print-on-demand process. Customers can browse through hundreds of artists and purchase products with their artwork at a great retail price.

Payment Services 111

Payment Services Drop-Shipping Accounting Promotions 111

Rain Pros

AUGUST 17, 2023

LinkedIn is a wonderful source for finding both talented employees and searching for top-quality customers for your retail business. Being a small business owner has many challenges. In the beginning, you are a one-person business. Why build up your business with LinkedIn?

Management 52

Management Advertising Marketing Accounting 52

Rain Pros

MAY 8, 2023

LinkedIn is a wonderful source for finding both talented employees and searching for top-quality customers for your retail business. Being a small business owner has many challenges. In the beginning, you are a one-person business. Why build up your business with LinkedIn?

Management 52

Management Advertising Marketing Accounting 52

Inside Retail

DECEMBER 4, 2022

We now know October retail sales shrank for the first time this year ending a run of nine months straight of month-to-month growth. With the Reserve Bank expected to give us another rate bump before Christmas, retailers must be frowning a little more each day. To keep the cash registers ringing, retailers had little option.

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Planning Management Shopping Marketing 130

Retail Next

OCTOBER 17, 2019

Major retailers are disappearing from our towns, and it’s a trend that looks set to continue. Although many analysts are speaking of a ‘retail apocalypse,’ research shows that most shoppers prefer visiting a physical store to shopping online, and prefer stores with an omni-channel presence. 3 – Create promotional offers.

Payment Services 52

Payment Services Dead-Stock Promotions Consumer 52

Cisco Retail

JULY 12, 2021

Then through integrations with other business systems and workflows, the platform can trigger corrective actions based on the fraud risk-level of a SIM swap, e.g., blocking transactions, locking accounts or sending customer communications. Caption: Examples of banking use cases using WhatsApp Business and Verified SMS].

Accounting 139

Accounting Customer Experience Finance Consumer 139

Inside Retail

JUNE 14, 2022

The platform promises to enable the Australian retail giant to flesh out individual customer profiles with information from its e-commerce site and other sources, and give individual brands the ability to make data-driven decisions about marketing content and spend. “In Better content personalisation is another potential benefit.

Marketing Spend 130

Marketing Spend Advertising Shopping Marketing 130

Retail TouchPoints

SEPTEMBER 23, 2021

Every SEO strategy session with clients these days should include a moment of recognition and praise for how hard business owners are working to keep serving the public amid monumental challenges. Business owners can both ask and answer queries like, “Do you offer curbside pickup?” and, “Do you offer local home delivery?”

Shopping 263

Shopping Shipping Beauty and Health Fast Fashion 263

Independent Retailer

MAY 3, 2022

Google has also announced that Chrome will stop supporting third-party cookies by the end of 2023. . While the sunsetting of third-party cookies will drastically impact all direct-to-consumer (DTC) businesses, it will have a ground zero effect on the retail industry, in particular. 5 Strategies to Navigate a Cookie-Less World

Advertising 79

Advertising Customer Experience Marketing Consumer 79

Retail Adventures

DECEMBER 6, 2021

We have never purposely set someone up with a ridiculous or embarrassing request because we believe that there is more to a mystery shop than judging what a business is doing wrong. Mystery shoppers help you uncover how the average person perceives your business – that perception is your reality, whether you like it or not.

Shopping 98

Shopping Returns Accounting ATS 98