Promotions Retail Marketing Shopping Supermarket 
Inside Retail
MARCH 20, 2024
China is the world’s largest retail market, accounting for almost 50 per cent of global retail transactions. Despite sales remaining below the pre-pandemic level and weak consumer sentiment, retail growth is expected to reach 5 per cent from 2022 to 2027. AI has significant potential to drive retail transformation.
Retail Gazette
JULY 18, 2023
If you shop in a mainstream supermarket, chances are you’ll be familiar with member prices. Retail Gazette looks at why so many supermarkets have adopted this approach, whether it’s proving successful, and how loyalty programmes can stand out when so many retailers are offering member prices.
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Shopper Intelligence
MARCH 24, 2021
These insights about beer shopping behaviour were first published as part of The Grocer’s Alcohol Category Report 2020. From Lock-in to Lockdown: changes in Beer Shopping Behaviour during Covid. So, Low-Alcohol Drinks (LADs) producers had to turn attention to the supermarket shoppers. Corona anyone?
Shopper Intelligence
SEPTEMBER 22, 2022
We worked recently on a big cat man study in one of the most tradition areas of a supermarket – canned food. The problem is they are not spending much time or effort either thinking about or shopping in the category aisle. See how categories differ on the shopping mode: which are bought in a grab&go way and which are browsed.).
Rangeme
JUNE 22, 2021
Today’s global consumer trends influence e-commerce strategies, online marketplace assortments, and retail marketing trends in the U.S. For CPG brands, knowing where your products are in-demand can help you stand out online, and sell to consumers and retail buyers around the world. IGD Retail Analysis. and beyond.
Inside Retail
JUNE 25, 2023
Central Retail’s Tops Club, a 15,000sqm affair unveiled at Central Rama 2 shopping mall in south Bangkok last September, is a good example. Shopping at Tops Club also requires membership but the fee is likely to be more like gravy than a key component of revenue needed to drive profit, as it is with Costco.
Shopper Intelligence
MAY 26, 2022
The more we know about the ”destination” the more we can shape our shopper marketing to fit the existing thoughts the shopper has already developed. But in a supermarket, it could be tricky. But seeing our marketing, you bought Z instead – because you now thought it would deliver Y better today. It grabs attention.
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