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How Kathmandu plans to become the world’s most loved outdoor brand

Inside Retail

From switching its focus on hardcore sporting adventures to inspiring joy in the great outdoors, Kathmandu is changing things up as it primes itself for global ambitions. We’re about being more inclusive and making the outdoors more accessible to everybody. We’ll do online direct-to-consumer and have wholesale partners.

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How Advanced Email Analytics Helped Kerrits Boost its DTC Business 150%

Retail TouchPoints

The mass store closures prompted by COVID-19 in spring 2020 could have spelled disaster for equestrian specialty brand Kerrits , which had operated as a wholesale-only business for over 25 years. Once the pandemic hit, our wholesalers had to close their stores, and we had to rethink our entire email plan,” said Florin.

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DTC Brands Forge Unique Paths to Growth

Retail TouchPoints

When planning their strategy for growth, DTC brands can choose to: Increase distribution channels through avenues such as wholesale partnerships ; Expand their product assortments ; Use additional marketing channels ; and Build a community of like-minded consumers. ThirdLove’s Venice, Calif. Dallas, Boston and Scottsdale, Ariz.

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Swanndri is beloved by Kiwis, but can it become a global brand?

Inside Retail

New Zealand outdoor clothing retailer Swanndri is looking to key overseas markets for growth, as it evolves beyond its workwear roots to attract a growing number of people in suburbs and cities. The brand currently has around 400 wholesale accounts in the country, but they’re primarily located in regional areas. Back to its birthplace.

Outdoor 130
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Sam’s Club celebrates 40th anniversary

Mass Relators

The Walmart division plans to continue the celebration throughout the year with surprises and special offers for members. as Sam’s Wholesale Club. Sam’s Club also announced plans to open 30 new clubs, as well as new fulfillment and distribution centers over the next few years. and Puerto Rico.

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Where to Sell Handmade Items Locally

Small Biz Trends

Vendors also sell all sorts of handmade items at these outdoor events, especially homemade jams, cookies and other edible crafts. Whether you plan to sell your crafts online through the many sites catering to e-commerce or at a local store or festival, a skilled craftsperson can find success marketing their handmade business.

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3 Marketplace Categories Where ‘White Space’ Still Exists

Retail TouchPoints

In fact, there are three retail areas in particular — wholesale, off-price and grocery — where the marketplace opportunity is still wide open, primarily because each faces unique digitalization challenges that have slowed their move online. Marketplace White Space #1: Wholesale. Marketplace White Space #2: Off-Price.

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