article thumbnail

What’s new in visual merchandising?

Retail Focus

Retailers have been using visual merchandising and props to draw in customers for as long as shops have been open. Keep consumers engaged Up first is Propability, which, as its name may suggest, specialises in the supply of props and similar solutions to the market.

article thumbnail

Thinking outside the box with visual merchandising

Retail Focus

Retailers have been using visual merchandising to appeal to and connect with shoppers for many years now. The primary challenge for retailers in the current market is how to evolve these tried and tested methods to appeal more to modern shoppers. So, what can retailers do?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The 2024 Visual Merchandising and Display Show – A Testament to the Resilience and Evolution of Physical Retail

Retail Focus

Mark your calendars for the 16-17 April 2024, as the Visual Merchandising and Display Show returns to the Business Design Centre in London. The Visual Merchandising and Display Show: At the heart of the industry Taking place in the heart of London, the Business Design Centre will be filled with a cornucopia of industry experts.

article thumbnail

What is Visual Merchandising?

Wiser

You might have the best products or prices on the market, but if your stores are bland and the products are poorly displayed, people will look elsewhere. This is where visual merchandising comes into play. What is Visual Merchandising? The Importance of Strong Visual Merchandising.

article thumbnail

The Visual Merchandising and Display Show Preview: An Exciting Showcase of Innovation, Creativity, and Expertise in the Retail Design Industry

Retail Focus

The Visual Merchandising and Display Show is one of the most highly anticipated events in the retail industry, providing a unique platform for professionals to come together and showcase the latest innovations, trends and techniques in the field of visual merchandising and display.

article thumbnail

Macy’s Taps Caesars Entertainment Exec as Marketing Chief

Retail TouchPoints

Macy’s has named Sharon Otterman as its new Chief Marketing Officer (CMO), effective Dec. Otterman, a 25- year marketing veteran who was most recently CMO at Caesars Entertainment , will report to Macy’s President and CEO-elect Tony Spring.

Marketing 228
article thumbnail

Online Visual Merchandising: Creating Irresistible eCommerce Displays

Retail Smart Guys

Online Visual Merchandising: Creating Irresistible eCommerce Displays In the world of eCommerce, your website is your digital storefront, and just like a physical store, visual merchandising plays a crucial role in attracting and engaging customers. You need to know their preferences, shopping behaviors, and pain points.