Retail TouchPoints

OCTOBER 20, 2021

No matter how brands fared during COVID, one thing is now certain: retailers can no longer rely on physical locations alone as a way to drive store traffic and sales. Instead, it’s the combination of physical location and consumer experience. But re-establishing a physical footprint doesn’t alone ensure success.

Sporting Goods 264

Sporting Goods Accounting Consumer Promotions 264

Retail TouchPoints

AUGUST 17, 2021

From backend inventory optimization to identifying salesfloor hotspots to highly targeted marketing programs, we’re seeing an influx of great retailing practices, all being driven by AI. Online retailers are using AI to create intent-based promotions. For shoppers, AI helps improve the customer experience.

Checkout 306

Checkout Payment Services Customer Experience Inventory Management 306

Small Biz Trends

JUNE 13, 2025

Embracing E-Commerce Incorporating e-commerce significantly expands your market reach. Utilize social media platforms for promotion, engaging with potential buyers directly. Analyze your website analytics to better understand shopper behavior and preferences, allowing for personalized marketing efforts.

Payment Services 76

Payment Services Inventory Management Promotions Checkout 76

Small Biz Trends

JUNE 8, 2025

Choose the Right Location: Prioritize accessibility and visibility when selecting a location to maximize foot traffic and ensure profitability. Establishing a strong brand identity that resonates with your target audience fosters customer loyalty and boosts sales. Market Analysis: Conduct thorough market research.

Payment Services 70

Payment Services Shopping Promotions Marketing 70

Wiser

JULY 25, 2023

That’s why it’s so important for business owners to understand how to promote their businesses effectively. Effective promotion not only creates awareness among potential customers but also helps to build a distinctive brand image, fostering long-term customer loyalty. What Is a Promotions Strategy? Here’s what you need to know.

Promotions 78

Promotions Advertising Marketing Planning 78

365 Retail

MAY 2, 2025

All these changes mean that customer experiences in these locations are becoming more convenient and tailored to personal preferences. Features like cashless gaming and personalised promotions show how IoT is changing the way players enjoy their favourite games.

Kiosk 52

Kiosk Target Market Promotions Fulfillment 52

Small Biz Trends

JUNE 13, 2025

Social Media Engagement: Utilize social media platforms to share local promotions, engage with the community, and connect with local influencers, enhancing brand awareness and local visibility. By optimizing your Google My Business profile, you can improve visibility in local search results and increase engagement with your target market.

Customer Retention 98

Customer Retention Target Market Promotions Advertising 98

Small Biz Trends

JUNE 29, 2023

When marketing a business, the key to success lies in the ability to target the right group or groups of people accurately. Knowing your target market is essential for any company that wants to create an effective, compelling marketing message that resonates and results in sales. What is Target Marketing?

Target Market 52

Target Market Marketing Consumer Apparel 52

Wiser

AUGUST 28, 2023

1: Identify Your Target Market To build an effective retail assortment strategy, you first need to identify who your target market is. 2: Evaluate Your Current Assortment Once your target market is clearly defined, it’s essential to analyze your existing product mix. What age group are they in?

Target Market 146

Target Market Fast Fashion Marketing Management 146

Retail Focus

APRIL 1, 2022

Part of this is the idea of hyper-personalisation , which involves providing bespoke content to your customers based on characteristics such as their age, location, previous shopping habits, and so on. This, in turn, promotes customer loyalty and repeat business by showing people that you genuinely care about them.

Promotions 130

Promotions Target Market Shopping Marketing 130

Inside Retail

APRIL 8, 2024

The family-run business opened its first shop in the Royal Arcade in the Sydney suburb of Double Bay in October 1989 and currently has three locations after opening and closing stores locally and overseas. It fosters a sense of community and strengthens the brand presence in targeted markets”.

Target Market 130

Target Market Location Marketing Planning 130

Small Biz Trends

JUNE 10, 2025

Location and Setup Strategy: Choose a highly visible and accessible location while designing a functional and aesthetically appealing salon layout to attract and retain clients. From crafting a solid business plan to finding the perfect location, every detail matters.

Payment Services 62

Payment Services Beauty and Health Clienteling Location 62

Small Biz Trends

APRIL 19, 2022

Marketing refers to the collection of a series of activities companies undertake to promote their service or products. Marketing plays the biggest role in businesses and good skills in marketing can mean the difference between success and failure. Marketing Customer Analytics, Segmentation, and Targeting.

Marketing 113

Marketing Customer Retention Advertising Target Market 113

Small Biz Trends

JULY 19, 2022

TikTok is all about user-generated content, and besides sharing videos TikTok’s social media platform has evolved into a marketing channel for brands where they use the platform to connect with consumers between the ages of 13 and 60. In this article, we offer a step-by-step guide on how to start TikTok influencer marketing.

Marketing 141

Marketing Payment Services Advertising Promotions 141

Small Biz Trends

JUNE 17, 2025

Enhanced Communication: Tech tools facilitate better internal and external communication, leading to improved collaboration among teams and stronger customer relationships through timely responses and targeted marketing efforts. You can track leads, manage sales pipelines, and improve customer support.

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Wiser

OCTOBER 7, 2024

Challenges Before Wiser Before using Wiser, Cacolac faced two major hurdles: limited visibility into product availability and manual, time-consuming tracking across Drive locations. We were manually checking each location to ensure our flagship products were listed and available.

Promotions 78

Promotions Location Accounting Target Market 78

Small Biz Trends

JULY 4, 2022

Location, Location, Location. One of the most important aspects of opening your own ice cream parlor is finding the right location. Once you’ve secured a location, it’s time to start outfitting your shop. Promoting your business. The lease agreement for your space should also be favorable.

Shopping 98

Shopping Location Promotions Target Market 98

Retail Minded

MARCH 31, 2021

With the proper strategy and technique, companies are able to use technology and the internet to their own advantage in promoting and advertising their brand and products. Also, since influencers can be online anywhere around the globe , your target market may be subjected to social factors that are international in scope.

Advertising 119

Advertising Target Market Wholesale Consumer 119

365 Retail

JULY 19, 2024

Moreover, they allow retailers to experiment with different retail concepts and locations, gaining valuable insights without a significant investment. QR codes and mobile apps allow for easy access to online catalogues and special promotions while shopping in-store.

Visual Merchandising 105

Visual Merchandising Store Layout Shopping Target Market 105

RETAIL MANAGEMENT SOFTWARE

AUGUST 18, 2023

Harnessing the Power of Personalization In the age of data-driven marketing, personalization is the key to capturing the attention and loyalty of your customers. Use your customer data to tailor your back-to-school promotions and recommendations.

Inventory Management 94

Inventory Management Promotions Payment Services Returns 94

RETAIL MANAGEMENT SOFTWARE

FEBRUARY 10, 2022

POS systems for small retailers used with different store locations can help you look at each store individually and in a full view that integrates data from all stores. ” Retailers can create targeted marketing campaigns that promote special offers, store events, and much more. Does it support multiple registers?

Point of Sale 98

Point of Sale Customer Retention Management Promotions 98

Small Biz Trends

JULY 4, 2022

Can be operated virtually anywhere – Hot dog carts can be operated in a variety of locations, including streets, parks, beaches, stadiums, and more. This gives you the flexibility to choose the location that best suits your business. Again, this requirement will vary based on your location. Promote your business.

Accounting 98

Accounting Location Target Market Finance 98

Wiser

APRIL 23, 2020

Field marketing is the practice of putting specialized marketers “in the field” to perform product demonstrations, promote products, provide samples, gather intel on how products are displayed , make sales and collect feedback directly from consumers. It can be anything from retail locations and pop-up shops to public spaces.

Marketing 114

Marketing Advertising Consumer Target Market 114

Retail Minded

JULY 6, 2024

The 4Ps of retail management are: product, place, price and promotion. Understanding Your Target Market and Their Needs You need to know who you’re selling your product to. For small retail outlets, this might mean offering goods that aren’t available in big department stores, giving you an edge in the market.

Payment Services 52

Payment Services Store Layout Promotions Advertising 52

Storis

SEPTEMBER 19, 2024

Effectively managing multiple store locations, warehouses, and distribution centers is key to scaling a furniture retail operation. System Controls for Seamless Management Effective system controls are the backbone of managing operations across multiple store and warehouse locations. This includes visibility into transfers in progress.

Inventory Management 52

Inventory Management Fulfillment Customer Experience Location 52

Shopper Motion

DECEMBER 19, 2022

In-store shopper tracking refers to the collection of data on shopper behavior within a retail store or other physical location. In addition, in-store shopper tracking can help retailers to better understand the factors that influence purchasing decisions and to tailor their marketing efforts accordingly. RFID tracking.

Store Layout 52

Store Layout Inventory Management Promotions Target Market 52

Independent Retailer

JANUARY 17, 2023

Since product costs are low, you can price your merchandise at market value and run a profitable business. Products can be imported quickly and since you won’t carry inventory, you can start promoting them right away. Define Your Target Audience. Easy to start: You’ll be able to start selling the same day you sign up.

Wholesale 98

Wholesale Merchant Services Drop-Shipping Payment Services 98

365 Retail

JULY 18, 2024

Identifying your target market is the first step in any successful B2B lead generation strategy. This includes factors like the size of the business, industry sector, location, and decision-makers. For instance, include phrases like “lead generation UK” to target businesses within the United Kingdom.

Target Market 52

Target Market Marketing Promotions Location 52

V Count

JUNE 23, 2021

We are looking for a driven, high-energy, goal-oriented Sales Manager to expand V-Count’s presence, promote our full suite of solutions, and build strong client relationships for the MEA region. Researching to identify potential business opportunities/target markets for products and services. Sales Manager-MEA.

Management 52

Management Technical Support Target Market Accounting 52

Wiser

FEBRUARY 21, 2024

This diligence is paramount in order to guarantee that expenditures lead to the desired retail presence and sales impact. Businesses that leverage these insights can expect to: Build Tailored Marketing Campaigns : Differentiate consumer segments based on their spending habits, allowing for precise targeting.

Inventory Management 78

Inventory Management Consumer Retail Trends Promotions 78

V Count

JUNE 14, 2021

We are looking for a driven, high-energy, goal-oriented Sales Manager to expand V-Count’s presence and promote our full suite of solutions and build strong client relationships for the APAC and MEA regions. This position is located in Ankara, Turkey, and is only temporarily remote due to current COVID restrictions. **.

Management 52

Management Technical Support Accounting Target Market 52

RETAIL MANAGEMENT SOFTWARE

SEPTEMBER 26, 2024

Customer Profiles: Store customer information and purchase history to personalize shopping experiences and provide targeted offers. Email and SMS Marketing: Use CRM data to create targeted marketing campaigns and promotions, sending personalized messages to customers.

Payment Services 52

Payment Services Inventory Management Checkout Promotions 52

Retail Adventures

JUNE 3, 2024

Flexibility : Since pop-ups are temporary, they offer flexibility in terms of location, duration, and setup, allowing businesses to adapt quickly to changing market conditions. Choose Your Location : Scout for potential locations that align with your target market and budget. More about Flame Analytics.

Shopping 52

Shopping Promotions Point of Sale Target Market 52

Wiser

MAY 11, 2018

What makes a retail location successful is largely based on choice. Where is it located? Who is the store’s target market? Function: Uncover compliance issues before they impact sales by monitoring promotional displays, end caps, floor stands, and more. What products does it carry? Schedule a meeting today ?to

Store Layout 60

Store Layout Promotions Target Market Location 60

RETAIL MANAGEMENT SOFTWARE

JULY 8, 2024

Discounts and Promotions: Easily set up and apply discounts, create promotional campaigns, and track their effectiveness to attract customers and boost sales. Personalized Marketing: Use customer data to create targeted marketing campaigns, including personalized emails and special promotions, to drive repeat business.

Sporting Goods 52

Sporting Goods Payment Services Inventory Management Point of Sale 52

365 Retail

SEPTEMBER 1, 2024

Retailers can better divide their clientele and precisely target marketing initiatives. Enhancing Marketing Strategies with Big Data Big Data is transforming retail marketing strategy. For a new line of sports apparel, a shop might target a group of consumers who often buy athletic wear by means of advertising.

Target Market 52

Target Market Consumer Advertising Returns 52

Retail Minded

JULY 21, 2022

Equipment retailers are limited in their scope of potential clients, but this shouldn’t be a disadvantage if you know how to stand out from the competition and how to capture the attention of your target market. . Therefore, industrial equipment retailers must learn the ropes of the marketing strategies that apply to them.

Marketing 52

Marketing Target Market Promotions Returns 52