Mon.May 01, 2023

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WSJ: Adidas’ Post-Ye Strategy to Focus on Sports Instead of Celebrities

Retail TouchPoints

As a number of Adidas ’ high-profile celebrity partnerships fizzle out — or in the case of its collaboration with Kanye West, a.k.a. Ye, go up in flames — the company is shifting its strategy to make sports the focal point of its U.S. business, according to the Wall Street Journal. “We have to be focusing on sports — that’s where the root of Adidas is,” said Adidas North American President Rupert Campbell in an interview with WSJ.

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Woolworths sales growth beats inflation, as CEO pledges value focus

Inside Retail

Woolworths Group has reported an 8 per cent boost in group-wide sales during the third quarter to $16.338 billion. That’s marginally ahead of the 7 per cent inflation rate during the same three months but higher growth than archrival Coles reported last week at 6.5 per cent. Woolworths Group CEO, Brad Banducci, said customer spending levels were stable during the quarter “however value-conscious customers are becoming more thoughtful about their discretionary spend, trading into more affordable

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#RICE23 Sneak Peek: Kiri Masters on New Marketplace Opportunities

Retail TouchPoints

During this Retail Innovation Conference & Expo sneak peek, Erica Vallecorsa sits down with Kiri Masters, author and Head of Retail Marketplace Strategy at Acadia. Kiri will be leading our Marketplaces Track, and will present on the past, present and future of marketplaces. Listen in to get her thoughts on new challenges, new opportunities and new imperatives for brands.

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Surprise cash rate rise will ‘stretch’ retailers, pressure listed companies

Inside Retail

Retailers and hospitality operators will be worried by today’s 0.25 per cent cash rate rise as they are the most susceptible to changes in consumer behaviour, according to NRA CEO Greg Griffith. Markets were caught by surprise by the Reserve Bank of Australia’s decision to increase the rate given inflation has been easing in recent months. Analysts like Brett Reynolds, chief investment officer at Tiger Brokers Australia, warned that listed companies who fail to meet sales projections can expect

Consumer 246
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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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E.l.f. Cosmetics Debuts Social-First ‘Vanity Table Talk’ Series

Retail TouchPoints

E.l.f. cosmetics is seeking to tap the power of celebrity with its new digital series, Vanity Table Talk. Last month’s premiere episode featured White Lotus star Jennifer Coolidge, and episodes slated for release this summer will feature actress and singer Ashley Park and comedian, writer and musician Ziwe. Much like the TikTok-native Get Ready With Me (GRWM) series, the guests sit solo at E.l.f.’s vanity and apply products while storytelling and reacting to questions from off-camera.

Marketing 278
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How Geedup has succeeded by ignoring the ‘rules’ of modern retail

Inside Retail

Australian streetwear brand Geedup is known for its monthly drops of hoodies, track pants and other apparel that regularly sell out in minutes, its opulent campaign videos featuring fast cars and flashy watches, and its behind-the-scenes posts on social media. Founded by Jake Paco in a garage in western Sydney, and inspired by hip-hop culture, the brand has amassed a devoted following since launching in 2010, and after pivoting to an online-only model in 2019, the business took off.

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Social media scams target young adults

Retail Wire

Social media shopping fraud grew to more than $1.2 billion last year, according to the Federal Trade Commission. Consumers between 18 and 29 are the biggest victims of these scams. “Gen Z has grown up with a phone or iPad in their hands,” said Christine Halvorsen, a managing director at Protiviti. “They’re very comfortable buying things online, and they’re very trusting of that.

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Alimentation Couche-Tard, Majors Management to Acquire All 100+ Mapco C-Stores

Retail TouchPoints

Alimentation Couche-Tard has reached an agreement to acquire 112 fuel and convenience retail sites from Mapco Express — predominantly in Tennessee and Alabama with some in Kentucky and Georgia. The acquisition is contingent on a separate transaction in which Mapco and its remaining locations and assets will be sold to Majors Management. All of the locations to be acquired by Alimentation are company-operated, most of the real estate is company-owned and the deal also includes surplus property an

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AR in Retail, Indie Revival, and Grocery purchases - Weekly Snacks #53

Tokinomo

Campaign corner Add some “bueno”. According to Tajín’s commercial , its blend of chili, lime, and salt boasts a unique flavor that matches the diversity of those who use it to spice up their food. Whether you're a seasoned Tajín enthusiast or a newcomer, the seasoning brand welcomes you to add some "bueno" to your meals with its seasoning and chamoy sauce, which can be enjoyed in a multitude of creative ways, from party appetizers to everyday dishes.

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4 Tips for Retail Businesses Hungry for Venture Capital Funding

Retail TouchPoints

Following a year of significant pull-back in 2022, venture capital (VC) and growth investors in private companies are continuing to be cautious with their money — a potentially long-term trend that’s impacting the growth trajectories of both emerging and high-growth brands in the retail sector. Global funding in Q1 2023 was $76 billion , a 53% decline from the same period in 2022, according to data from Crunchbase.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Kevin Durant joins Michael Jordan and Lebron James as Nike lifers

Retail Wire

Kevin Durant has signed a lifetime contract with Nike making him only the third athlete to do so with the athleticwear giant. The other two athletes are Michael Jordan and Lebron James.

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It’s Time for a Retail Media Rebellion: a CEO’s POV

Retail TouchPoints

Forecasts predict retail media ad spend will grow to $61.15 billion in 2024 , making it the most dynamic and influential advertising marketplace that could benefit from revenue boosts and first-party data. From 2021 to 2022, the retail media space gained significant traction but forced retailers to turn to out-of-the-box solutions without set goals to solve their unique problems and meet their custom goals.

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Mastercard to eliminate first-use PVC plastics from payment cards

Inside Retail

Mastercard is set to accelerate the removal of first-use PVC plastics from payment cards on its network by 2028. The move aims to reinforce the company’s sustainability commitments and provide eco-friendlier cards for consumers looking to reduce their environmental impact. Beginning January 1, 2028, all newly-produced Mastercard plastic payment cards will be made from recycled or bio-sourced plastics like rPVC, rPET, or PLA1, which have been approved through a certification program.

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4 Tips for Retail Businesses Hungry for Venture Capital Funding

Retail TouchPoints

Following a year of significant pull-back in 2022, venture capital (VC) and growth investors in private companies are continuing to be cautious with their money — a potentially long-term trend that’s impacting the growth trajectories of both emerging and high-growth brands in the retail sector. Global funding in Q1 2023 was $76 billion , a 53% decline from the same period in 2022, according to data from Crunchbase.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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A slow fashion brand that celebrates African design: This is OliveAnkara

Inside Retail

OliveAnkara is a slow fashion brand that operates from a place of curiosity and joy. According to its founder and designer, Ifeoma Ubby, its mission is to create vibrant, well-crafted designs that draw inspiration from traditional African fashion. “2023 has started off very well for us, we had a new collection launch in March, and we participated in the recent Boutique Fairs in Singapore, and it was a very successful outing,” she told Inside Retail.

Fashion 130
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Home Depot sees pay raise for workers as a good investment

Retail Wire

Home Depot is going ahead with its plan to invest $1 billion in employee wages even as the economy is slowing. CFO Richard McPhail told analysts on the chain’s earnings call in February that it is focused on gaining market share and that its “orange-blooded associates” give it a “unique advantage” over its competition.

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How making data-driven decisions in retail is changing

Inside Retail

Major retailers such as Amazon and Walmart have been leveraging data for some time to enhance their customer experiences. But recent technological advances are not only making data analytics much more powerful but are also making the technology more available to smaller retailers. A range of data analytics tools are available to help retailers save money, make more informed decisions and better understand their customers.

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Twitter co-founder is behind new Bluesky social platform

Retail Wire

Jack Dorsey has funded a new app that some are calling Twitter 2.0. The Bluesky app, which is still in development, will allow users to post short messages and photos like Twitter. Unlike the Elon Musk-owned social site, however, it will have a decentralized system to enable users to build their own apps and create communities within the platform.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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The Kind Collective eyes international expansions as organic beauty thrives

Inside Retail

The beauty industry is undergoing a rapid transformation – with many businesses expanding their focus to include sustainability and environmental objectives. Many brands tout their environmental and social credentials in an effort to drive customers to their products, but few put their mission in their name. The Kind Collective, launched in 2021 by Lynda Chapman and Pia Dwyer, does just that.

Grocer 130
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Report says AI will kill more jobs than it creates in the next five years

Retail Wire

The World Economic Forum, which hosts the Davos conference, has released a new global report that shows artificial intelligence and other technologies will create 69 million new jobs by 2027 and eliminate 83 million others. The net loss will equal two percent of those currently employed.

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Tuesday Morning is going out of business after 49 years

Retail Dive

The discount retailer is working to close its remaining stores after a federal bankruptcy judge approved Hilco Global's $32 million offer.

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Campbell’s Market is an oasis within a food desert in Ohio

Retail Wire

Vinton County is the least populated county in Ohio. The county’s only grocery store closed in 2013, which forced residents to drive 30 miles one-way to get the foods they needed. That changed, however, when Camppbell’s Market opened its third store in the county seat of McArthur in 2017.

Marketing 100
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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib

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Now is the time to step up your security

Cisco Retail

Learn how Cisco’s Security Step-Up promotion delivers multi-layered defenses against phishing attacks, credential theft, and malicious web exposures In our recently published Cisco Cybersecurity Re… Read more on Cisco Blogs

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Adidas accused of deceiving investors about Ye in class action suit

Retail Wire

A class action lawsuit alleges that Adidas’s former CEO and CFO “intended to deceive” investors by failing to disclose ongoing issues that the company had with Ye, formerly known as Kanye West, as part of the Yeezy brand partnership. The suit alleges that Adidas was aware of the rapper’s erratic behavior long before it got to the point where it decided to cut ties with him.

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Finding the Right Public Relations Firm for Your Brand

Rangeme

If you want to be the brand that everyone is talking about, you need solid public relations, or PR. PR is essentially the communication of your brand’s message to the public. It gets people talking about your brand and products. It’s peer-to-peer word of mouth marketing. PR is an effective form of marketing because consumers purchase products that other people are talking about.

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Supermarket layouts were designed for another time

Retail Wire

Paco Underhill of Envirosell said that supermarket store designs made more sense early in the twentieth century than today. “In the aging supermarket, they wanted to hold you in the supermarket for as long as they possibly could. Whereas part of what we know now is that all of us, but particularly the younger generation, are multitasking – particularly female shoppers.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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Nordstrom cuts tech workforce

Retail Dive

The layoffs come weeks after the company named a new chief technology and information officer.

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The age of the partner: A new era of business, a new era of partnering

Cisco Retail

Last November I introduced the Age of the Partner at Cisco’s annual Partner Summit in Las Vegas.

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Skims opens shop inside Saks Fifth Avenue’s New York flagship

Retail Dive

The Kim Kardashian-founded intimates brand plans to open inside other Saks locations in Boston, Houston and Bal Harbour, Florida, throughout the quarter.

Shopping 104
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Always Discreet hits milestone in its journey to improving product accessibility with innovative NaviLens partnership

Retail Times

Retail Times publishes international & UK retail news covering products, data, tech, packaging, people, research, comment and more besides! Always Discreet has unveiled new packaging containing innovative codes to improve product accessibility for blind and partially sighted customers. In a first for the category, Always Discreet has partnered with the NaviLens technology to better enable all women suffering with bladder leaks to find the products they need on shelf.

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How Personalized Customer Experiences Drive Retail Growth and Revenue

Speaker: Shaunna Bruton - Associate Director of Product Strategy at Orium | Sam Panzer - Director of Industry Strategy at Talon.One | Frank Passantino - Director of Product Management at Bloomreach

More and more, customers are expecting a better personalized CX. But can retailers actually deliver? Data from McKinsey shows that companies that excel in personalization increase their revenue by 40%, but despite these numbers, retailers struggle to implement customer personalization strategies. So what are the potential solutions? Join us to gain a better understanding of the current retail landscape and learn what you can do to translate personalization strategies into practical implementatio