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How T-Shirt Brand Goodlife is Using CPG Tactics to Conquer High-End Fashion

Retail TouchPoints

Customers can try products for seven days and return what they don’t like at no charge. Goodlife’s returns are already low — around 8% online (where returns are typically closer to 20% to 30% , especially in apparel) and 2% in stores. “[Try Try Now] allowed us to be arrogant,” said Codispoti. “

Fashion 267
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12 Critical Retail Industry Performance Metrics (2020)

Retalon

With the dynamic nature of retail and supply chains, North America’s top retailers aim to have 98.5% in-stocks on the retailer’s most important and profitable items in their business. Specialty retailers often face unique challenges in maintaining optimal In-Stock Level. Customer Lifetime Value Benchmark Example.