Inside Retail
JUNE 28, 2021
The result is mounting pressure for retailers to deliver hyper-personalised, concierge-like shopping experiences with efficient handoffs between departments and channels before, during, and after a purchase. While 88 per cent of retail marketers share integrated tech stacks with advertising teams, this alignment alone is not enough.
Retail Next
SEPTEMBER 26, 2019
While it brings great opportunities for entrepreneurs, the stiff competition in the market, plus the enormous demand for high-quality service, make succeeding in this industry challenging too. That is why effective retail marketing is crucial. It makes marketing easy and effective. Make it location-based.
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RETAIL MANAGEMENT SOFTWARE
APRIL 24, 2023
Retailers are leveraging data analytics and customer insights to offer personalized and customized loyalty programs that cater to individual preferences and behaviors. By offering personalized experiences, retailers can deepen customer engagement and loyalty, leading to increased repeat business and brand advocacy.
Retail Focus
JUNE 28, 2022
If you work in retail marketing, you are probably already familiar with the concept of virtual retail events. These are online-only events (that may be broadcast from your in-store location) designed to publicise a sale, launch a new product, or increase customer retention.
RETAIL MANAGEMENT SOFTWARE
DECEMBER 24, 2021
The Retail market landscape has seen significant changes in retail trends and shifts in consumer behavior since the coronavirus breakout, but the industry now appears more optimistic about the growth prospects. Self-service check-ins and checkouts have become the new norm, saving time and money for retailers.
Independent Retailer
MAY 26, 2022
With 62 percent of consumers wanting to engage across several digital channels, retail brands can leverage live chat, messaging apps, SMS, and automation to increase both sales and customer retention. Support All 5 Stages of the Buying Journey.
Retail TouchPoints
APRIL 5, 2024
During those intermittent interactions, retail marketers need to think like iGaming marketers to build customer engagement and to drive more sales. So retail marketers need to present engaging, relevant content quickly and at key points while the customer is on the shopping journey.
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