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How digital payments can help businesses lead in customer experience

Inside Retail

The acceptance of cash has started to trend upwards again, but payment technology is helping businesses to deliver consistently better experiences, so what does the future hold? And how can businesses be ready for evolving payment technologies? Consumers, too, preferred to use contactless payments or to shop online.

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Integrate Pricing, Promotions and Markdowns to Drive Profitability

Retail TouchPoints

But at the same time merchants’ margins are being squeezed, making intelligent pricing and promotions strategies even more critical for success. Now, it’s all about how you reach consumers through tailored promotions.”

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Unlocking Commerce: The Win-Win of Dynamic Currency Conversion

Retail TouchPoints

One such payment option that has demonstrated its effectiveness in streamlining these transactions is Dynamic Currency Conversion (DCC). DCC is an optional service offered at the point of sale, allowing customers to view the cost of their purchases in their home currency. Benefits for Retailers 1.

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Three Types of Promotions Merchants Can Use To Attract Subscribers 

Retail TouchPoints

There’s no question that strategic promotions and discounts motivate consumers to buy a product. According to our recent survey , more than a quarter (26%) of respondents said that discounts motivated their decision to enroll in a subscription experience. But which promotions should you use to attract subscribers?

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The e-commerce trends set to accelerate this year

Inside Retail

Consumers will be even more selective, payment flexibility and innovation will be vital, and new tools to boost online security will gain momentum. Last year, consumer expectations of their digital customer experience also reached new heights. The Australian e-commerce market is set for a dynamic evolution this year.

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Turning Criticism into Opportunity: A Guide for Merchants to Deal with Negative Online Reviews

Retail TouchPoints

As a business owner, negative reviews on your product or service can be distressing and damage your reputation and revenue, regardless of whether you are a beginner or an experienced entrepreneur with multiple exits. It also provides an opportunity to obtain additional feedback and improve your business processes.

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Harness the Power of BNPL to Build Stronger Brand Equity

Retail TouchPoints

In an increasingly competitive marketplace, retailers are now facing the challenge of capturing and maintaining market share and keeping their customers loyal. The good news is that since its global popularization in 2020, Buy Now Pay Later (BNPL) has become a real game-changer for merchants looking to boost their business.