Wiser

FEBRUARY 3, 2022

While the CPG industry generally benefited from increased demand for essential items, supply chains were stretched to the brink, and market share shifted towards brands that could keep products flowing to shelves. If you are like many CPG manufacturers, trade promotions are likely your largest marketing expenditure, and with good reason.

Promotions 78

Promotions Cross Merchandising Management Location 78

Wiser

SEPTEMBER 12, 2022

You might have the best products or prices on the market, but if your stores are bland or the products are poorly displayed, people will look elsewhere. This is where visual merchandising comes into play. What is Visual Merchandising? Most brands and retailers have some degree of visual merchandising already. Mannequins.

Visual Merchandising 148

Visual Merchandising Point of Sale Cross Merchandising Apparel 148

Wiser

MAY 14, 2020

You might have the best products or prices on the market, but if your stores are bland and the products are poorly displayed, people will look elsewhere. This is where visual merchandising comes into play. What is Visual Merchandising? Most brands and retailers have some degree of visual merchandising already. Mannequins.

Visual Merchandising 158

Visual Merchandising Cross Merchandising Point of Sale Apparel 158

Retail Adventures

JANUARY 1, 2024

This is especially important if your store is located in an area where people tend to walk, and areas populated with restaurants and bars. Cross merchandise everywhere. Discuss products, policies, promotions – anything store associates need to know that day. Marketing 35. Light your window displays at night.

Promotions 52

Promotions Returns Cross Merchandising Markdowns 52

Retail Adventures

JANUARY 25, 2023

The goal is to get you to walk past promotional goods you didn’t realize you needed first. That’s no way to shop, displays should encourage customers to touch the merchandise. Set your displays so customers interact with the items, and employ cross-merchandising so they pick up product hadn’t originally intended to buy.

Grocer 52

Grocer Cross Merchandising Customer Experience Shopping 52

Retail Adventures

AUGUST 16, 2022

We’re talking Non-Stop Traffic-Building, Profit-Producing, Attention-Grabbing, Sales-Generating, Competition-Miffing, Customer-Winning Retail Events and Promotions™ like our Guys Night Out, The 12 Days of Christmas, 50% Off Coupon Event, the previously mentioned Create Your Own Coupon Sale and Cash Register Receipt Auction.

Markdowns 52

Markdowns Advertising Planning Cross Merchandising 52

Retail Adventures

JANUARY 27, 2022

Vertical Merchandising causes the shopper to see more of the display because they look up and down at the display as well as forward. Cross-merchandising – placing items together that complement one another – is another strong technique to embrace. Use it to feature merchandise you want every shopper to see.

Visual Merchandising 52

Visual Merchandising Cross Merchandising Planning Promotions 52