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Eddie Bauer Aims to ‘Eliminate Barriers to the Outdoors’ with New Rental Program

Retail TouchPoints

In the outdoor category, Eddie Bauer is a bit late to the game — REI Co-op has rented its gear for decades and expanded its offerings in 2019; that same year, DTC Coozie Outdoors (which has since been renamed as Arrive Outdoors )launched its own gear rental program.

Outdoor 299
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How stackt is Creating Community and Commerce with…Shipping Containers?

Retail TouchPoints

Digital has created an easy entry point for brands of all sizes: whether a business is a corporate behemoth or just starting in the founder’s garage, they’re all in an open environment with equal access to consumers. Lynch shares more about stackt’s evolution and how it’s cultivating a community-driven experience for brands and consumers.

Shipping 244
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VF Opens its Largest Distribution Center in Southern California

Retail TouchPoints

The DC is capable of shipping 76 million units annually and will employ approximately 550 people during peak periods. The center offers EV chargers, both indoor and outdoor restorative areas and features a robust fitness facility on site to encourage health and wellness.” million-square-foot facility in Ontario, Calif.

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How Kathmandu plans to become the world’s most loved outdoor brand

Inside Retail

From switching its focus on hardcore sporting adventures to inspiring joy in the great outdoors, Kathmandu is changing things up as it primes itself for global ambitions. We’re about being more inclusive and making the outdoors more accessible to everybody. Inside Retail: Let’s discuss Kathmandu’s global transformation.

Outdoor 130
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A Generational Analysis of Today’s Home Improvement Customers

Retail TouchPoints

During the pandemic, the relationship between homeowners and their homes fundamentally changed, as lockdowns, social distancing guidance and quarantine protocols left many consumers with an abundance of time to stare at their own four walls. 134% more likely to anticipate making a garden or outdoor purchase.

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Battle of the sportswear brands: Why Chinese consumers are going local

Inside Retail

It was a high-profile signal that with the easing of Covid-related outdoor movement restrictions, the market for athletic footwear and apparel in China is set to get a huge shot in the arm. Chinese nationalism is on the rise, with an accompanying disdain among a broad swathe of consumers for foreign products. In 2019, Nike sold US$6.2

Consumer 130
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The North Face Five-Year Global Expansion Plan Includes 300 New Stores

Retail TouchPoints

As the VF Corporation -owned company expands its footprint, it also will update existing stores to align them with its refreshed approach — designing a retail environment that relays the “athlete-tested, expedition-proven” messaging of the outdoor brand. .

Planning 147