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Social Commerce Revolution: How Payments Innovation Transformed the Digital Shopping Experience

Retail TouchPoints

They extend to things like livestreams, shoppable content and payment links within Instagram Reels, stories, TikTok videos or Pinterest Pins. Whats more, Deloitte data shows that consumers using social media were four times more likely to add more to their baskets or make purchases of a higher value than they would when shopping off-channel.

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Shopify Adds Guardrails to Control Agentic Purchases

Retail TouchPoints

Shopify has added new rules to the millions of merchant websites it powers, requiring that purchases made by agentic AI platforms aren’t completed without a “final human review.” Automated scraping, ‘buy-for-me’ agents or any end-to-end flow that permits payment without a final human review step is not permitted.”

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Social Media Shopping: Overcoming the Trust Gap

Retail TouchPoints

However, while social ecommerce is predicted to be a $1 trillion sector by 2028 , a striking contradiction exists: platforms are racing ahead with integrated shopping features, but consumer trust isn’t keeping pace. Off-Platform Payment Links: Payment links are URLs that can be added to direct messages, stories or posts.

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Battle of the Retail Giants Comes Down to Amazon’s ‘Why’ vs. Walmart’s ‘And’

Retail TouchPoints

And while Walmart still holds the crown as the worlds largest retailer in terms of revenue, over the last three decades Amazon has given Walmart a real run for its money, and as a result, prompted a notable series of innovations at the older company ( Walmart Marketplace , Walmart Connect , Walmart Fulfillment Services , to name just a few).

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Beyond Design: How Smart UX Drives Retail Ecommerce Success

Retail TouchPoints

In today’s competitive retail ecommerce landscape, where consumer expectations are shaped by experiences from major retailers and marketplaces, brands must go beyond attractive design to deliver experiences that truly convert and retain customers. Success lies in designing digital journeys that do more than look good.

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How Macy’s, Jacadi and Amazon Leverage the Bottom of the Funnel to Boost Conversions and AOV

Retail TouchPoints

The pandemic really accelerated all of these numerous platforms where people can create and share content, [so that now] a consumer can come in at any point in time and easily buy in that second,” said Kaisy O’Reilly, Chief Marketing Officer at Stuart Weitzman during the IAB Connected Commerce Summit.

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Three trends shaping the luxury retails sector in 2025

Inside Retail

Despite modestly positive expectations for 2024, the luxury retail market did not pan out as merchants had hoped. Until recently, there didnt seem to be a limit to the price that consumers would pay for a luxury status symbol, such as a leather handbag.