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The Login Effect: The Role of Customer Authentication Psychology in Retail Success 

Retail TouchPoints

consumers abandon a purchase and stop accessing an online service because they can’t remember their passwords 4.76 Retailers can avoid this problem by tapping into customer authentication psychology. As a retailer, your login process affects customer behavior and loyalty. times per day on average.

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Countdown to Compliance: Are Your Subscriptions Compliant with the FTC Click-to-Cancel Ruling?

Retail TouchPoints

Now, with the Federal Trade Commission’s recent finalization of the “Negative Option Rule,” businesses offering recurring billing face a pivotal moment that demands both operational changes and fresh thinking about customer retention. Focus on delivering value and honest communication with customers.

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Blockchain for Supply Chain Transparency: Improving Trust in Retail

Retail Focus

Retailers face mounting pressure from consumers, regulators, and stakeholders to demonstrate ethical sourcing, sustainable practices, and operational accountability. Traditional supply chain systems, built on fragmented and often manual processes, struggle to offer real-time visibility.

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Unlocking Secrets for Building a Top Ecommerce Business Success

Small Biz Trends

Responsive Customer Service: Providing prompt and effective customer support is essential for building trust and encouraging repeat business in a competitive landscape. In today’s digital age, launching a successful eCommerce business is more attainable than ever.

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Enhancing Customers Experience Throughout Their Buying Journey

Small Biz Trends

You might not realize it, but every interaction—whether online or in-store—can significantly impact their decision-making process. As consumers navigate through various stages of awareness, consideration, and decision, their needs and expectations evolve. Each phase shapes consumer perception and can impact your retail success.

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Effective Strategies for Selling Gift Certificates to Boost Your Business

Small Biz Trends

Align with Customer Needs: Personalizing gift certificates according to customer preferences can improve satisfaction and increase the likelihood of repeat business. With the right strategies, you can turn gift certificates into a powerful tool that enhances customer loyalty and drives revenue.

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Top Mobile App Features That Drive Sales for Retailers in 2025

365 Retail

The current consumer behaviour patterns and business techniques that businesses should use to meet consumer requirements. Seamless Mobile Checkout: Less Friction, More Revenue Cart abandonment is still one of the biggest pain points in mobile retail. Digital wallets like Apple Pay and Google Pay.