Retail Bound

APRIL 23, 2024

Retail is an ever-evolving industry that has seen its fair share of changes over the years. From traditional brick-and-mortar stores to the rise of e-commerce, product startups have had to adapt and keep up with changing consumer behavior. trillion by 2025, making it a lucrative market for product startups.

Consumer 52

Consumer Customer Experience Promotions Marketing 52

365 Retail

JUNE 28, 2022

Consumer touchpoints are growing exponentially, making media activation more complicated as shoppers flutter across thousands of channels and apps, making the possible combinations infinite. It means simplifying the customer experience, telling brand stories effectively and evaluating performance more accurately.

Retail Marketing 98

Retail Marketing Marketing Advertising Consumer 98

Retail TouchPoints

JANUARY 28, 2021

The consumer buying behaviors retail marketers all once knew to be true experienced a seismic shift. The question now is: what do these new “pandemic personas” look like, and how can retail marketers cater to their new needs to set benchmarks for a successful 2021? Socially-Conscious Sally.

Consumer 242

Consumer Marketing Retail Marketing Advertising 242

Retail TouchPoints

MAY 19, 2021

As more and more people get vaccinated, they will return to brick-and-mortar stores in even greater numbers, and that means retailers need to start preparing for an influx of foot traffic. But don’t expect consumers to abandon the digital shopping experiences they relied on during the pandemic.

Retail Marketing 166

Retail Marketing Marketing Shopping Returns 166

Retail TouchPoints

APRIL 30, 2024

The retail technology revolution has brought forth many new innovations such as palm scanning and AI chatbots over the last few years, all of which have sought to meet the same goal: improving the customer experience. consumers ages 15-69 anticipate going to a show in 2024, a jump from the 36% who attended one in 2023.

Checkout 194

Checkout Customer Experience Merchandise Store Consumer 194

Retail TouchPoints

APRIL 26, 2024

Known widely as one of the first subscription boxes to make a splash in the retail market, BarkBox has become just one piece of a much larger organization. Suzanne McDonnell: From the beginning, Bark’s founders knew that our consumers love their dogs passionately as their family, children and soulmates.

Wholesale 229

Wholesale Consumer Marketing Advertising 229

Retail TouchPoints

JUNE 13, 2023

Agility in a dynamic market: Another key challenge is ensuring agility in our technology strategy. The retail market is highly dynamic, with changing customer expectations, emerging technologies and evolving business models. RTP: What key consumer behaviors are you aiming to respond to as a brand?

Customer Experience 215

Customer Experience Inventory Management Marketing Consumer 215

Retail TouchPoints

JULY 17, 2023

Connecting the world of physical objects into a smart network, IoT technology brings new business opportunities for retailers and provides data-driven insights for decision-makers. According to Grand View Research , the global IoT retail market was valued at $42.38 Exceptional customer experience. Self-checkout.

Payment Services 212

Payment Services Checkout Inventory Management Customer Experience 212

Retail TouchPoints

FEBRUARY 5, 2024

And it makes sense, as retail media networks are fundamentally built to enhance the consumer experience, provide deeper insights and consequently drive improved sales. Equally crucial is treating each impression as an experiment. It’s like offering everyone the perfect glass slipper instead of one-size-fits-all.

Accounting 241

Accounting Finance Marketing Consumer 241

Retail TouchPoints

JUNE 22, 2022

Amazon has named 17-year company veteran Doug Herrington to the renamed role of CEO of Worldwide Amazon Stores, filling the position left vacant by former CEO of the Worldwide Consumer Dave Clark. Since 2015, Herrington has served as Amazon’s SVP of the North America Consumer.

Fulfillment 230

Fulfillment Finance Promotions Customer Experience 230

Retail TouchPoints

SEPTEMBER 29, 2023

With our Editor’s Perspectives column, you’ll get insights and opinions from the Retail TouchPoints editorial team as they dig into the latest trends in retail, marketing and tech. Indeed, retail is one of the least consolidated industries in the U.S. Amazon: Not a Monopoly but Acting Monopolistic?

Advertising 246

Advertising Fulfillment Customer Experience Marketing 246

Inside Retail

OCTOBER 5, 2023

You’re either a Coles customer or a Woolies one. With the big two dominating the retail landscape with 65 per cent of the retail market, most consumers have limited choice when it comes to buying groceries. So what can Coles and Woolies do to rebuild these relationships and keep their promises to their customers?

Supermarket 264

Supermarket Checkout Consumer Marketing 264

Retail TouchPoints

AUGUST 3, 2023

Retail marketing is undergoing its largest transformation since the dot.com boom. The ongoing decentralization of retail and retail marketing is forcing CMOs to embrace new strategies in the media world to compete, especially amid more ephemeral brand affinity. Micro-segmenting. We need more scale.

Marketing 224

Marketing Consumer Advertising Retail Marketing 224

Inside Retail

DECEMBER 12, 2023

Because just as sure as you’ll hear “Auld Lang Syne” at midnight on New Year’s Eve, consumer behaviour and expectations will continue to shift, and your marketing technology optimisation strategy needs to be ready to face new challenges. Personalisation can greatly enhance the customer experience and drive engagement.

Marketing 246

Marketing Planning Customer Experience Consumer 246

Retail TouchPoints

MARCH 6, 2023

It is widely regarded as the first formal theory of marketing and, as an idea, it precedes the invention of TV, cinema, the internet and mobile phones — each of which has added to the range of options available to marketers and indeed to consumers today.

Customer Experience 242

Customer Experience Marketing Consumer Retail Marketing 242

Retail TouchPoints

MAY 31, 2022

However, according to findings in our 2022 Relevance Report , retail brands aren’t yet availing themselves of this actionable customer data — or if they are, they aren’t yet using it to deliver compelling customer experiences. The question is whether retailers can overcome the “experience gap.”

Customer Experience 303

Customer Experience Consumer Shopping Fashion 303

Retail TouchPoints

MARCH 26, 2024

Leading the charge in innovative, consent-driven strategies is the adoption of zero-party data , or data that consumers proactively share with a brand. This privacy-friendly approach empowers retail brands to create hyper-personalized targeting tactics, fostering genuine connections while respecting user privacy.

Advertising 216

Advertising Apparel Consumer Marketing 216

Retail TouchPoints

APRIL 15, 2024

In today’s retail industry, marketers are under tremendous pressure to hone their strategies in order to elevate their digital presence above that of competitors. Demand, social engagement and customer preferences are always evolving, together and separately. It’s crucial for retail marketers to adapt accordingly.

Sporting Goods 130

Sporting Goods Management Marketing Consumer 130

Retail TouchPoints

APRIL 23, 2024

Retail Marketing at Levi’s in a statement. “So We’re eager to see consumers get joy from interacting with them, snap their pictures, and welcome them to our beautiful stores while getting them fitted in their perfect denim-on-denim outfit.”

Apparel 173

Apparel Retail Marketing Consumer Visual Merchandising 173

Cross Cap

FEBRUARY 1, 2018

Alarmists have heralded the death of retail, as online shopping continues to dominate and technology continues to revolutionize the way we shop. Retailers simply can’t compete; discounting and price-matching is only suitable as a short-term strategy, eventually leading to low-profit margins.

Customer Experience 52

Customer Experience Payment Services Shipping Kiosk 52

Retalon

AUGUST 16, 2019

In any business undertaking that caters to a consumer marketplace, there are two major challenges – delivering an experience that feels personalized to shoppers, while simultaneously creating a consistent experience across retail locations and channels so that customer can enjoy the comfortable familiarity of your brand.

Customer Experience 32

Customer Experience Fulfillment Markdowns Consumer 32

Inside Retail

OCTOBER 16, 2023

Even if only a fraction of these users convert into consumers, it spells immense profitability for retail brands. This is precisely what direct-to-consumer (DTC) brands have been capitalising on in recent years. DTC companies are poised for substantial financial gains and a broad customer base.

Supply Chain Management 130

Supply Chain Management Beauty and Health Consumer Fashion 130

Inside Retail

FEBRUARY 8, 2022

Gifts have long since been a consumer favourite for Valentine’s Day celebrations. It’s a way for consumers to show their loved one’s admiration and gratitude on a love-filled day, yet as the global supply chain disruption lingers into 2022, consumers are becoming more reluctant in purchasing presents for this shopping event.

Customer Retention 130

Customer Retention Customer Experience Consumer Shopping 130

Retail Next

SEPTEMBER 19, 2019

The retail market continues to grow rapidly. Over the past couple of years, the strategy of retailers has changed markedly. Modern retail is a struggle for every new idea, the market is demand-oriented, buyers have become more prepared, they have a better understanding of quality and prices, and competition is greater.

Retail Marketing 52

Retail Marketing Marketing Payment Services Consumer 52

Retail TouchPoints

JULY 10, 2020

The retail industry is changing, fast. Over the past decade, we have seen this sector move to a primarily online function and innovate to meet the needs of an ever-shifting assortment of consumers. In fact, 2019 showed great progress for e-Commerce to close the gap in total market share of sales compared to brick-and-mortar retail.

Merchant Services 151

Merchant Services Customer Experience Checkout Fulfillment 151

Inside Retail

FEBRUARY 19, 2024

This week, The Iconic hard-launched a new brand campaign to serve as a reminder, to consumers and itself, that the online retail platform is far from finished with disrupting and innovating the Australian and New Zealand retail industry. The new campaign is intended to remind consumers of why they shop with The Iconic.

Marketing 130

Marketing Fashion Returns Shopping 130

Retail Focus

OCTOBER 17, 2023

However, the reality is that these surfaces can be used for much more than simply pointing customers in the direction of special offers or promoting seasonal sale events. Keeping consumers engaged Drytac is a specialist provider of self-adhesive materials used in all manner of décor projects, including some within the retail space.

Outdoor 162

Outdoor Promotions Customer Experience Marketing 162

Retail TouchPoints

JUNE 28, 2023

“Do retailers have interest in technologies that garner a lot of attention and PR? But if you’re not fully connecting inventory, orders and customer information, nothing else is going to work,” said Dave Bruno, Director of Retail Market Insights at Aptos , in an interview with Retail TouchPoints.

Consumer 230

Consumer Clienteling Kiosk Marketing 230

Retail TouchPoints

SEPTEMBER 30, 2022

Marketing is often first on the chopping block during a recession, and with GDP contracting two quarters in a row, retail marketers are working hard to determine how to make each dollar go further. Many organizations will cut marketing spend in a bid to preserve margins. Capitalizing on In-Store Advertising.

Marketing 249

Marketing Promotions Advertising Comparison Shopping 249

Retail TouchPoints

JULY 15, 2022

Macy’s RMN hit the market in 2020 and quickly generated $105 million in revenue in 2021. Then there’s the ever-tightening restrictions on data collection and tracking, making it harder than ever to target and engage consumers via traditional marketing channels.

Advertising 250

Advertising Marketing Spend Marketing Customer Experience 250

Retail TouchPoints

JANUARY 25, 2022

It’s energizing to think about customer experience transformation and what that could possibly mean for a business. In the retail industry, many organizations are at a pivotal moment of forging a path forward to define the future-state customer experience where the physical and digital converge.

Management 235

Management Marketing Customer Experience Inventory Management 235

Retail TouchPoints

OCTOBER 27, 2021

Even marketing teams that can map the entire customer journey have trouble identifying the exact moment or event that compelled a prospect to become a customer. This blind spot has always foiled retail marketers, but the issue has become more urgent as CMOs demand greater attribution and measurement for every ad dollar spent.

Marketing 265

Marketing Customer Experience Finance Retail Marketing 265

Retail TouchPoints

SEPTEMBER 20, 2021

The retail industry experienced a complete 360-degree transition since the onset of the pandemic. In fact, 52% of millennials stated that their spending goes to experience-related purchases. Simply put, what is the future of experiential retail? Experiential Retail: What it is and How we Got Here.

Advertising 260

Advertising Consumer Shopping Marketing 260

Inside Retail

OCTOBER 11, 2023

A few years ago, it seemed like every new brand making noise in the market was adopting a direct-to-consumer (DTC) business model. The history and growth of DTC In the 2010s, early digital-native vertical brands (DNVB) such as Warby Parker and Glossier gained a lot of attention for their use of technology to reach consumers online.

Dead-Stock 130

Dead-Stock Consumer Kiosk Inventory Management 130

Inside Retail

MAY 5, 2022

After two years of immense disruption, cost-effective customer acquisition is a challenge, particularly given decreasing retention and loyalty and an upsurge in ‘switching’ among consumers. In recent years, programmatic buying has become a mainstay of the digital marketing toolkit.

Customer Retention 147

Customer Retention Advertising Marketing Consumer 147

Retail TouchPoints

NOVEMBER 23, 2022

While cannabis is a unique business in many ways, it ultimately behaves a lot like more traditional retail categories, particularly consumer packaged goods, pharmacy and spirits, according to Meth. Are you doing patient appreciation days or customer appreciation days with specific brands? Do you have signage set up?

Marketing 248

Marketing Promotions Retail Marketing Returns 248

Inside Retail

JULY 21, 2021

According to an International Data Corporation (IDC) study, AR is anticipated to see compound annual growth rates of up to 135 per cent in retail market spend by 2023, and Snap is eager to get a slice of the pie. Romano says AR works well in retail categories that have a strong visual component. AR isn’t always the answer.

Returns 147

Returns Consumer Customer Experience Marketing Spend 147