Remove Checkout Remove Customer Experience Remove Promotions Remove Social Commerce
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Europe’s Premier Invitation-only Event for Senior Customer Experience Leaders in Retail

Retail Focus

The 11 th year of the CX Retail Exchange , 11-12 July 2023, will invite senior customer experience leaders in retail to the Hilton, Syon Park, to explore the biggest challenges and solutions in the industry. 5 stars!” To secure your place at the CX Retail Exchange 2023, request an invitation or visit our site.

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Meta Changes Instagram, Facebook Shops to Encourage In-App Transactions

Retail TouchPoints

As rival TikTok ramps up its shopping initiatives , Meta is streamlining its own commerce strategy to drive more in-platform shopping on Instagram and Facebook. A shift toward a new dynamic for Instagram and Facebook Shops will require companies to enable in-app checkout in order to offer a Shop on both sites. Outside of the U.S.

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Beyond Shopping: How Retailers can Turn Stores into Experiential Hubs

Retail TouchPoints

Here are four ways retailers can level up their store experience to boost customer engagement, brand affinity, and brand loyalty: Integrate Technology to Enhance the Customer Experience Successful retailers seamlessly blend technology into their physical spaces while keeping a personalized, human feel.

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How Brands Can Navigate the Social Platform Ecommerce Boom

Retail TouchPoints

Brands quickly realized their sites and user experiences needed upgrades to address friction within the customer journey. Creating a Seamless User Experience. Reducing user flow and overall friction has been key in acquiring new customers and maintaining positive engagement for social commerce brands.

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For Forever 21, Omnichannel Experiences are Key to Staying a Gen Z Favorite

Retail TouchPoints

To do it, Forever 21 is: Making significant investments to align its digital and physical channels ; Enabling fast, frictionless checkout ; Meeting Gen Z where they are, on social media, to drive discovery ; and Listening to its customers to evolve its brand in line with their expectations. Why is 43 seconds important?

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The Future of the Mall, Part 2: Why Developers and Landlords Are Finally Giving Digital the Attention it Deserves

Retail TouchPoints

“Over the past year, brands have been able to test and tweak different services that combine the in-store and online experience, such as BOPIS, virtual styling and shopping appointments, and QR codes for further browsing and checkout,” Lanier explained. “At Developers Ride the Digital Wave to Maintain Shopper Engagement.

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RICE 2022: Social Commerce Success Hinges on Consistency and Friction-Free Shopping

Retail TouchPoints

Social commerce has quickly grown from a revolutionary idea to a mainstream concept, and the channel is expected to continue expanding to reach $1.2 The foundational lesson is that, while social commerce can be an outgrowth of a retailer’s traditional social media interactions, it’s both more time-sensitive and more time-consuming.