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‘Indecision is the hardest part’: Retailers react to Sydney lockdown 2.0

Inside Retail

St Frock founder and CEO Sandradee Makejev is also adding an extra promotion and increasing her marketing spend over the next two weeks after learning in the last lockdown that staying connected with customers is the most important thing. “A A lot of people pulled back media spend,” Makejev told Inside Retail.

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Are Third-Party Marketplaces the Growth Driver Legacy Retail is Looking for?

Retail TouchPoints

Mirakl’s research found that retailers leveraging a marketplace model saw an average 34% lift in organic site traffic without any additional marketing spend. “In But with so many retailers and non-retailers alike now being drawn to the model, it raises a question: How many marketplaces can the market support ?

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Dr Esho launches social media ready clinic in brand new FLANNELS store

365 Retail

Dr Esho MD has chosen FLANNELS as its first in person retail partner due to its luxury reputation with simultaneously none of the pretension associated with mega-brand boutiques. FLANNELS takes northern spirit into account and always prides itself on accessibility.

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“I didn’t have any formal experience in the retail industry”: Alyce Tran

Inside Retail

Her savvy for social media not only sells out products but landed her a role as head of sales for ANZ at LTK, the world’s largest premium influencer marketing platform. There aren’t so many brands playing in the Gen Z-Millennial market in the home goods vertical. Alyce Tran co-founded and built two viral brands from the ground up.

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