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Introducing a New Product: A Guide

Wiser

Factors like timing, promotions, target audience, and more can affect your chances. New product introduction starts with a promotional strategy and other marketing tactics to raise awareness for the product prior to launch. For example, let’s say that Apple is developing a new type of electronic gadget.

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4 Product Submissions, 4 Buyer Meetings, 4 Deals: How GearHaul Did it with RangeMe

Rangeme

When one of these limited-time campaigns is held, it means the buyers are actually searching for a product in their category, and for brands with products in that category, there is no better time to have these products in front of them. The reason why this is such a great opportunity is a matter of timing.

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How to Influence Retail Buyers with ‘CPG Marketing Magic’

Rangeme

In this first in what will be a series of blogs, we will be taking you on a step-by-step journey on how to leverage the power of strategic branding, marketing, and advertising to influence retail buyers. This blog will serve as a 101 crash course, and each of the following will dig deeper into brand strategy topic-by-topic.

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How to Align Markdowns with Psychological Pricing and Marketing 

Wiser

H ave you ever looked around a store and noticed that most prices end in nine? Or wondered how retailers decide if their promotion will be BOGO or 25 percent off? They are also a way to ensure markdowns and promotions are effective. In this blog post, we’ll cover six psychological pricing strategies. . Create Urgency.

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50 Ideas to Spin the Doors on Your Stores!

Retail Adventures

Welcome to 2024, a brand new year to make your store a stand out! Carry that theme throughout the store. Now, potential customers can easily get in touch or check your website even when your store isn’t open for business. You can’t buy what you can’t see; lighting entices people to come back when your store is open.

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How to Infuse Product Life Cycle Planning into Your Pricing Strategy

Wiser

If you’re planning a new product release or feel demand waning for products that used to be bestsellers, this blog is full of examples that aim to help retailers and brands think critically about how they can successfully leverage the relationship between product life cycle and pricing strategy. . ” . Product Development.

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Wholesale Dropshipping

Independent Retailer

Dropshipping is a great way for independent retailers to add items to their stores without taking on any additional expenses for storage and handling. Retailers add items to their online store and make more money without spending additional dollars up front. What is Dropshipping? Why You Should Drop Ship. Basic Dropshipping Principles.