How Flip is Flipping the Script on Influencer Marketing by Making Actual Customers its Stars
Retail TouchPoints
APRIL 18, 2023
Online shopping has existed for 40 years or so now, depending on what starting point you use, and while it’s undergone many changes, the basic paradigm remains. His platform Flip — described as a “shopping social network” — already has more than 1,000 brands participating, including E.l.f.
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