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5 Retail Aspects to Optimize With Visitor Traffic Data

V Count

Store Operations & Staffing Analyzing traffic data enables the store operations team to optimize staffing according to peak and slow hours to create optimal customer experiences and increase conversions and sales. Merchandise Planning Planning retail merchandising can make or break a brand.

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Creeping back to retail, July Week 1 retail performance trends

Retail Next

Net sales have certainly suffered but conversion (CVR), average transaction value (ATV), and a metric we use called shopper yield (SY) are all positive to LY (Shopper Yield is a calculation of sales per shopper and calculated by net sales/traffic). EMEA SHOWING STRONGER SIGNS OF LIFE.

ATV 52
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Back to school, back to learning or will it simply be back to home?

Retail Next

Traffic trends for open stores have been relatively flat since the end of June, -42% to LY. Net sales are still suffering, -26% to LY but we are consistently seeing improvement, and conversion (CVR), shopper yield (SY), average transaction value (ATV), and units per transaction (UPT) all continue to be positive to LY.

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