ATS Point of Sale Shipping Social Commerce 
Retail TouchPoints
SEPTEMBER 12, 2023
Photo courtesy of TikTok Shop While the ecommerce functionality has been available to at least some users since late last year, today marks the service’s debut to the wider TikTok community, and to say that both consumers and brands have been eagerly anticipating this development might be an understatement. Photo courtesy of TikTok)
Retail TouchPoints
OCTOBER 10, 2023
That said, in a challenging economic climate the pressure is on to make the most of every opportunity — and a lot of retailers are unaware of significant problems within their ecommerce programs that are going to cost them sales and reduce their margins. eMarketer expects retail mobile commerce sales to account for 43.4%
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Retail TouchPoints
AUGUST 30, 2023
Instant answers about product sizing or shipping details can greatly influence the shopping experience and make or break a sale. Using personalization to ensure customers have a unique experience — whether on social media or not — will continue to engage customers and remove friction.
Retail TouchPoints
DECEMBER 21, 2023
Unfortunately, like many seemingly good ideas, while this approach might drive a few more completed purchases, it fails at the bigger picture metrics that these retailers actually care about: revenue and profit. Maximizing that combination of factors can be accomplished at checkout, as long as it’s not stripped of all its goodness.
Retail TouchPoints
AUGUST 24, 2023
Educational Insights first launched its shop in April 2023, and Lee Parkhurst, Senior Brand Manager at the company, said they’ve “been quadrupling our business month over month since.” We’ve been able to sell lots and lots and lots of products, to the point that TikTok is quickly becoming one of our larger [points of sale].”
Retail TouchPoints
AUGUST 15, 2023
In 2017, Polywood had a great product sustainability story (its outdoor furniture is made from 100% recycled plastic and comes with a 20-year guarantee) and a solid launching pad for direct-to-consumer sales (a 27 -year history of selling through big box, home improvement and specialty patio stores). It was an involved, intense process.
Retail TouchPoints
JULY 14, 2020
during coronavirus, the company culture at LUXIE and much more. Conor Riley: Several years ago, our products were promoted primarily through subscription boxes geared toward a younger consumer base at $10 per month , but then our brand was picked up by stores like Nordstrom. where it is being sold at higher price points.
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