Retail TouchPoints

APRIL 18, 2023

After years of degrading consumer trust in platforms, brands and the influencers they hire, Agha’s premise is that his TikTok-esque social commerce platform — which features product reviews only from real, authenticated shoppers — will power the next wave of ecommerce discovery and online community. Here’s how he’s doing it.

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Inside Retail

NOVEMBER 28, 2022

This year, over 102 million people will buy via social platforms in the US alone and by 2025, global sales via social commerce will exceed US$1.2 Among consumers – and not just Millennials – social commerce is gaining significant traction, growing three times as fast as overall e-commerce.

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Retail TouchPoints

OCTOBER 4, 2023

There is, however, a huge opportunity for retailers that have the right offer, on the right product, at the right time. The numbers from our latest guide to omnichannel commerce speak for themselves, showing that marketing across three or more channels earns brands 250% higher engagement. after deploying both of these tactics.

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Retail TouchPoints

JULY 25, 2022

Over the course of the last eight years the Merrell team has shifted from what Burch called “analog shoemaking” to digital-based product development, and the results have been nothing short of impressive in terms of both speed to market and cost-savings. According to Burch, the original goal was to “get things to market faster.”

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Retail TouchPoints

AUGUST 19, 2021

We’ve done our Future Consumer Index seven times during COVID-19 and at this point, 19% say they have no fear at all [about COVID-19] and 33% say they’ll feel more comfortable in the next six months,” Orschell said in an interview with Retail TouchPoints. However, availability of products continues to be a challenge for many retailers.

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Retail TouchPoints

MAY 3, 2022

Leaders from TikTok , Snapchat and Pinterest spoke at the 2022 Sofa Summit , hosted by Smartly.io , to discuss how marketers can better utilize the unique options that set each platform apart. Retail marketers should create posts that look to the future, rather than the past or present, in order to make the most of this.

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Retail TouchPoints

JANUARY 21, 2022

16-18 at New York City’s Javits Center. Growth opportunities , including guidance on selling luxury goods in China from Christina Fontana, Director of Strategic Partnerships at Alibaba Group , who stressed the importance of social commerce, particularly livestreaming. Leadership Lessons. We have 70,000 workers in the U.S.

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Retail TouchPoints

APRIL 18, 2023

There are seemingly endless opportunities to shop — or be inspired to shop — in both the physical and digital worlds at any moment. Today’s consumers move across digital, physical and social platforms with ease, switching from browsing, researching and buying in seconds. Shopping is everywhere.

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Merchant Services Payment Services Social Commerce Returns 238

Retail TouchPoints

FEBRUARY 17, 2022

Chico’s FAS has entered a strategic partnership with solution provider fabric to improve its speed-to-market for initiatives designed to accelerate growth. Chico’s will leverage fabric’s technology, including omnichannel order management and inventory systems, to power its commerce offerings across the entire company.

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Retail TouchPoints

AUGUST 9, 2022

Marketplaces, social media and branded ecommerce experiences offer a multitude of opportunities for brands to build customized plans for global growth, but often that “local” piece gets lost in translation (pun intended). They just manifest differently in different markets.” Tap into Distinct Behaviors Across the Globe.

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Retail TouchPoints

OCTOBER 7, 2022

In 2016, it became the first national British newspaper to move fully online , and now it is among the first publishing outlets to employ a new technology that turns its articles into commerce vehicles. Social Commerce Meets Affiliate Marketing. This doesn’t necessarily mean the end of affiliate marketing.

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Retail TouchPoints

SEPTEMBER 29, 2022

Now, AR is playing a central role in the platform’s commerce ambitions at the same time that the tech is becoming more ubiquitous and useful. . Verticals at Snap in an interview with Retail TouchPoints. Not to mention that AR try-on has been proven to increase conversion and reduce returns.

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Inside Retail

NOVEMBER 16, 2021

Australian daigou social commerce business AuMake has raised $2.2 million through a placement aimed at powering the business’ post-Covid, and post-transformation, strategy. Led largely by existing shareholder Novus Capital, the placement will see 131,000,000 new shares issued at a value of $0.017 per share.

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Inside Retail

SEPTEMBER 7, 2023

At the time of publishing this article, Temu was the most popular free iPhone app in the US, United Kingdom, Australia and Germany. Concerns are rising that Temu and its suppliers may be operating at a loss. This is especially true in the fast-paced e-commerce sector, where success and failure happen swiftly. Loyalty program.

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A1 Retail

MARCH 29, 2023

As the month countdown begins until Retail Technology Show , retail’s golden ticket event, returns for 2023 on 26 & 27 April at London’s Olympia, the latest trailblazing tech and innovations being showcased during the unmissable two-day event have been announced.

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Retail TouchPoints

AUGUST 18, 2023

A panel at the June 2023 Retail Innovation Conference & Expo provided answers and insights in the session titled Gen Z and Gen Alpha: Creating Impactful Brands for the Next Wave of Consumers. Look at fast food delivery: that optimizes both the online and the physical experience to feed that instant gratification/dopamine hit.”

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Retail TouchPoints

MAY 14, 2021

Metrics including return on ad spend (ROAS) and cost per click (CPC) improved significantly across multiple platforms as retailers refined their efforts and drew in new customers. However, marketing is never stagnant, and retailers will need to refine their programs as the nature of online advertising continues to change.

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Inside Retail

NOVEMBER 8, 2023

In an age when consumers are becoming more and more immersed in the world of social media and video content, the humble book shouldn’t really stand a chance. So, it’s surprising to learn that the market for books, and bricks-and-mortar bookstores, is actually growing. billion in 2023 to US$21.17 billion by 2027.

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Inside Retail

OCTOBER 5, 2021

The social-commerce app matches women with a contributor sharing a similar body type who can guide them on the best styles to suit their physical characteristics. Kelly Miller, general manager of retail at Mirvac, said the partnership will provide opportunities to bring digital and physical communities together. “As

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Retail TouchPoints

NOVEMBER 10, 2023

Off-site advertising is when a retailer helps advertisers reach its customers on third-party channels like social media or other websites it doesn’t own (“retargeting” is a common example of this). Back to top Retail Media vs. Commerce Media Another term often used interchangeably with “retail media” is “commerce media.”

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Retail TouchPoints

FEBRUARY 7, 2024

In fact, 88% of marketers say interactive content helps brands differentiate themselves, while interactive content generates 52.6% From punch cards at yogurt shops to Starbucks Rewards on their app, brands through the years have shown the effectiveness of gamification, and its applications are only evolving. Be authentic. Make it fun.

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Inside Retail

MARCH 29, 2022

We are at the forefront of innovation with social commerce, enhanced retailing and emerging retailing. New and emerging technologies are needed to ride on these trends,” said Joshua Emblin, Territory Director, APAC, at Commercetools. . Indeed, AR and VR have the ability to potentially reduce returns by 31 per cent.

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Retail TouchPoints

JULY 21, 2023

“It’s hard not to get really excited about the potential with generative AI — it’s going to transform every industry,” said Amy Eschliman, Managing Director of Cloud Retail Industry Solutions at Google in an interview with Retail TouchPoints. There’s plenty more ecommerce inspiration where that came from!

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Retail TouchPoints

JANUARY 11, 2023

Brands once had the challenge of getting customers to walk through their large store doors, supplying products they wanted to purchase and hoping they would return, but everything was limited to that in-store traffic. Some may argue there are too many options. More than ever, consumers want to feel connected to the brands they support.

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Retail TouchPoints

NOVEMBER 16, 2022

Meta also will highlight businesses from its Meta Business Leaders Network in the new 2022 Smalliday Showcase gift guide, and provide small businesses with advice on advertising effectively with its SMB Holiday Marketing Guide. Square plans to announce additional details about the card in 2023. Multiple Meta Resources.

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Retail TouchPoints

JANUARY 12, 2023

Everyone in the retail industry knows January means two things: lots of holiday returns and the venerable NRF Big Show , running Jan. The industry’s ongoing search for talent — a particularly challenging problem in today’s tight labor market — will be addressed in a number of NRF sessions. at the Javits North SAP Theatre, Level 5.

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Retail TouchPoints

FEBRUARY 12, 2024

And in today’s day and age, shopping online has never been easier — with targeted ads, free shipping, free returns, stores built into Instagram or TikTok, logins saved on your browser and payment information saved on your devices. Krishna Vishnubhotla is VP of Product Strategy at Zimperium.

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Retail TouchPoints

DECEMBER 22, 2021

After a sharp contraction in 2020, luxury is back in business, with Bain & Company forecasting that sales of personal luxury goods will finish out the year 29% higher than last year, at $324.3 President and CEO of the cross-border ecommerce solution ESW , who also has held leadership roles at Marks & Spencer , Estée Lauder and Dior.

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Retail TouchPoints

JULY 6, 2021

Social commerce is a relatively new medium, but as retailers and social media platforms alike explore possible use cases and applications, it will significantly shape how both shoppers and businesses spend their time and money. The Physical Store and Social Commerce Can Enhance Each Other.

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Retail TouchPoints

MARCH 19, 2024

Despite (or perhaps because of) this political pressure, TikTok is pushing forward on some big commerce ambitions — and the popular platform is putting success metrics at the center of its efforts. Regardless of the measurement methodology, we are seeing a return for retail advertisers that’s 1.6X

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Inside Retail

MARCH 12, 2024

The business has launched at a time of growing demand for its core product. Started as a passion project by Greta Gale, a lawyer and former Woolies X senior marketing manager, who needed a classic black everyday suit, the premium women’s suiting and tailored separates brand officially launched in January 2022.

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Inside Retail

NOVEMBER 29, 2023

At a time when consumers are conscious of spending, especially in the lead-up to the holiday period, offering more value through tailored customer experiences for free is key to getting consumers to purchase through certain retail channels. App update Mys Tyler’s AI stylist is now live, with phase two set to launch in early 2024.

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Retail TouchPoints

FEBRUARY 7, 2023

But the luxury market sits in a unique position of growth: spending on luxury goods grew approximately 20% in 2022, according to Bain & Company , and it is likely to expand further through 2023. The luxury market has a few key advantages that will likely safeguard it from financial turmoil. Will Luxury’s Biggest Market Rebound?

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Rangeme

APRIL 5, 2022

The 2022 Global Market: Spring Buying Days, a four-day immersive purchasing, discovery, and educational experience facilitated by ECRM and powered by RangeMe, just took place March 28 – April 1. It is no surprise that sustainability was one of the most talked about topics at Global Market.

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Inside Retail

OCTOBER 21, 2021

per cent to close at $258.36, while Pinterest shares jumped 12.8 Its shares have risen about 36 per cent in the last 12 months, giving it a market capitalization of nearly $320 billion. Pinterest was valued at about $13 billion when it went public in 2019. It acquired return-service provider Happy Returns in May.

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Retail TouchPoints

JULY 30, 2021

products, combined with the sheer size of the Chinese market, make the potential hard to ignore : “It’s an opportunity for Western brands to find a faster-growing market than the one they’re currently operating in. Editor’s Note: For a deeper look at the 11.11 The China market is very different than the U.S.

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365 Retail

NOVEMBER 1, 2021

With brick and mortar stores no longer a necessity, consumers can browse goods and services from the comfort of their own homes and checkout at the touch of a button. The proliferation of social commerce. In 2020, social media giant TikTok entered into a global partnership with multinational e-commerce company Shopify.

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