Retail TouchPoints

JULY 21, 2022

And for the most part they didn’t mind — if they were offered personalized experience across channels in return. I’ve never seen disruption happen at the speed in which it’s happening,” said Jesse Redniss, CEO of Qonsent , a platform that enables brands to collect consent permissions for first-party data. “And

Marketing 264

Marketing Advertising Consumer Customer Retention 264

Inside Retail

FEBRUARY 26, 2024

This compelling data highlights the critical importance of adopting omnichannel strategies for Australian retailers striving to stay at the forefront in an ever-evolving market. Returns – once viewed as a friction point – now emerge as a loyalty catalyst.

Customer Retention 130

Customer Retention Returns Consumer Shopping 130

Independent Retailer

NOVEMBER 28, 2022

Consumers are returning more purchases than ever, especially with the growing convenience of online orders, but it is becoming an increasingly expensive problem for retailers. Last year alone, retailers lost $218 billion to ecommerce returns. Shoppers Already Expecting to Return Gifts. Shoppers Already Expecting to Return Gifts.

Returns 85

Returns Customer Retention Wholesale Fashion 85

Retail TouchPoints

APRIL 1, 2024

Recent estimates forecast that nearly a quarter of global retail sales will come from online channels by 2027, so the ability to serve a multilingual customer base will be essential for businesses seeking global success. Research shows that nearly 30% of businesses lacking appropriate multilingual support have lost customers.

Customer Experience 269

Customer Experience Clienteling Customer Retention Accounting 269

Retail TouchPoints

FEBRUARY 7, 2024

In fact, 88% of marketers say interactive content helps brands differentiate themselves, while interactive content generates 52.6% From punch cards at yogurt shops to Starbucks Rewards on their app, brands through the years have shown the effectiveness of gamification, and its applications are only evolving. Be authentic. Make it fun.

Customer Retention 225

Customer Retention Customer Experience Advertising Consumer 225

Retail TouchPoints

JANUARY 29, 2024

While more retailers are handing off these tasks to other companies, presumably as a way to cut costs (rising shipping costs were identified as the top challenge among retailers, at 56% ), nearly as many ( 55% , up from 38% in 2022) worry about customer expectations around delivery times.

Fulfillment 245

Fulfillment Drop-Shipping Customer Retention Shipping 245

Wiser

NOVEMBER 1, 2023

This technique utilizes technology to deliver personalized ads that specifically target potential customers, gently reminding them of the products they have already shown interest in. The goal is to motivate customers to return to the website and complete their purchase.

Customer Retention 146

Customer Retention Returns Advertising Customer Experience 146

Retail TouchPoints

APRIL 12, 2023

We saw this at the start of the pandemic when food store sales shot up by 21%. still plan to cook more at home. Food retailers must also have the right financial planning in place to withstand the economic turbulence in the long run and make sure they remain agile regardless of wider market trends.

Supermarket 222

Supermarket Grocer Customer Retention Checkout 222

Retail TouchPoints

JULY 26, 2022

Naturally, he started his career in fashion there, followed by stints at other major fashion brands including John Varvatos and Michael Kors. When Molnar decided to launch his own brand he turned to Andrew Codispoti, a childhood friend who at the time was a trader on Wall Street, for funding. “I

Fashion 238

Fashion Wholesale Apparel Returns 238

365 Retail

AUGUST 11, 2023

With the cost-of-living squeezing consumers’ disposable incomes and ebbing away at customers’ loyalty propensities, retailers are facing higher levels of customer churn, the latest research from insights-led customer engagement platform, MoEngage , suggests.

Customer Retention 52

Customer Retention Marketing Spend Returns Customer Experience 52

Retail TouchPoints

JANUARY 2, 2024

To drive customer retention and loyalty, most brands and retailers continue to rely on purchase discounts ( 77% ) and loyalty program points ( 61% ), according to Retail TouchPoints research. At a bare minimum, they will expect businesses to keep that data safe and use it responsibly. A major reason for this drop?

Drop-Shipping 248

Drop-Shipping Consumer Customer Retention Shipping 248

Retail TouchPoints

AUGUST 15, 2022

Results from Retail TouchPoints’ annual Customer Loyalty and Personalization Benchmark Report reaffirm that retailers are focused on building a strong foundation of first-party data to support their supply chain, in-store services, omnichannel marketing and experiential strategies. .

Drop-Shipping 180

Drop-Shipping Shipping Outdoor Customer Retention 180

Retail TouchPoints

SEPTEMBER 21, 2023

While AI presents vast possibilities to enrich this journey, it also ushers in significant challenges that could negatively impact customer retention and a brand’s bottom line. Why Shoppers Should Care: The Hidden World of Post-Purchase Imagine the moments after you complete an online purchase.

Customer Retention 264

Customer Retention Shipping Customer Experience Checkout 264

Inside Retail

MARCH 28, 2022

With e-commerce businesses, the platforms we use to facilitate online business such as Shopify, various apps and software that directly integrate with the platform and performance marketing tools, give us real-time insight into the analytics and metrics that matter. Know your Return on Advertising Spend (ROAS).

Advertising 130

Advertising Customer Retention Drop-Shipping Merchant Services 130

Retail TouchPoints

FEBRUARY 2, 2021

Ecommerce has grown exponentially over the last two decades, albeit at a fairly steady pace. With the onset of the COVID-19 pandemic in 2020, paired with renewed restrictions and stay-at-home orders approaching the holidays, that steady pace of online shopping growth has gone out the window. before, why would it be adopted now?

Shopping 223

Shopping Customer Retention Promotions Marketing 223

Hyken

AUGUST 29, 2022

10 Ways To Keep Your Existing Customers Around for the Long-Term by ASBN Newsroom. Atlanta Small Business Network) The biggest marketing cost most small businesses face is that of acquiring new customers. My Comment: This week, customer loyalty seemed to be the big topic. You need to always know what competition is up to.

Customer Retention 54

Customer Retention Customer Experience Fulfillment Advertising 54

Inside Retail

MARCH 7, 2023

She believes that brands, retailers and marketers can help consumers overcome digital fatigue by focusing on amplifying the tangible and inspiring returning consumers through engaging experiences that are beyond transactional. Present hedonists” are another emerging customer profile, according to Tang.

Customer Retention 130

Customer Retention Consumer Returns Shopping 130

Inside Retail

SEPTEMBER 4, 2022

That sharing leads to a better overall customer journey and stronger customer retention, as shoppers are exposed to content relevant to their preferences and lifestyle – versus offers that don’t fit their needs or wants. . The app has 5 million users in Australia.

Customer Retention 147

Customer Retention Checkout Consumer Promotions 147

Inside Retail

JUNE 22, 2023

When inflation begins to drop and interest rates return to decline – we will likely see a resurgence in discretionary spending habits,” Zahra said. Success] will be very much about stealing market share from competitors,” Brookes said. We need to become much better at communicating what we’re talking about,” she said.

Customer Retention 246

Customer Retention Consumer Accessories Marketing 246

Retail TouchPoints

JULY 19, 2021

In fact, experts and practitioners across the retail spectrum largely agree that the store is a crucial vehicle for customer retention, engagement and loyalty. Even once-digital only brands like Warby Parker have doubled down on their store investments. Transforming the Advertising Mix.

Advertising 297

Advertising Consumer Customer Retention Fulfillment 297

Retail TouchPoints

JUNE 23, 2022

Last year, the average family with K-12 students spent $848 on return to school items, while families of college students spent an average of $1,200, according to the National Retail Federation. Personalize Your Back-to-School Marketing. Customers who can pay easily without security fears are more likely to complete checkout.

Payment Services 247

Payment Services Checkout Drop-Shipping Customer Retention 247

I Love Fashion

MARCH 29, 2021

Fashion Digital Marketing Agency. Apart from the ad campaigns, the right content could open up ventures for the brand to meet new audiences at a minimal cost. Yet, a whopping 50% and 52% B2B and B2C marketers find it challenging to produce engaging content. Customer retention. Conversion optimization. Forum posts.

Fashion 59

Fashion Marketing Jewelry Customer Retention 59

Hyken

AUGUST 11, 2023

This week, we feature an article by Nandini Sharma, marketing manager at ProofHub. She writes about how to listen to your customers with the goal of connecting. I am not here to talk about childish stuff like, “Listen to your customers.” me All they expect in return is empathy and a quick solution.

Customer Retention 52

Customer Retention Customer Experience Management Returns 52

Hyken

APRIL 5, 2022

The Return on High Customer Satisfaction Is Huge. The Link Between the Top Rated Customer-Focused Companies and the Stock Market. Shep Hyken interviews Dr. Claes Fornell, founder of the American Customer Satisfaction Index (ACSI) and the Distinguished Donald C.

Customer Retention 56

Customer Retention Returns Customer Experience Marketing 56

Hyken

SEPTEMBER 10, 2023

They demand fast shipping, easy returns, sustainability and more, showing little loyalty and appreciation. There is a segment of customers that are savvy shoppers that demand a low price, fast shipping, easy returns, and appreciation. According to McKinsey, these are today’s ‘Zero Consumers.’

Customer Retention 66

Customer Retention Customer Experience Shipping Returns 66

Retail TouchPoints

JULY 14, 2021

Different fonts, colors and lack of functional buttons are common mistakes that customers often find discouraging, and they can even prevent sales from happening. The timely delivery and updated messaging on these communication channels help assure a happy returning customer. Unavailable Marketing Tools for Existing Customers .

Payment Services 220

Payment Services Checkout Customer Retention Management 220

Small Biz Trends

JUNE 29, 2023

Resolving customer complaints or any issues with their accounts. Assisting customers with opening new customer accounts. Providing feedback to the marketing and product departments regarding customer concerns or suggestions. Empathy and patience: Dealing with frustrated customers can be challenging.

Payment Services 75

Payment Services ATS Accounting Fulfillment 75

Rangeme

SEPTEMBER 18, 2023

In today’s hyper-competitive market, product discovery is often more challenging for emerging brands than the production process for its products. They are often more receptive to novel products, allowing new market entrants an opportunity to showcase their innovative ideas without the barriers often presented by larger retailers.

Customer Retention 52

Customer Retention Payment Services Marketing Returns 52

Hyken

OCTOBER 29, 2023

Why Experiential Rewards Are Winning Over Customers: 5 Stellar Examples by Peter Vogel (The Wise Marketer) In today’s highly competitive business environment, brands are constantly searching for innovative ways to engage and retain their customers. If you want to build better customer relationships, read this article!

Customer Experience 54

Customer Experience Customer Retention Marketing Returns 54

Inside Retail

MAY 16, 2022

Just as product pricing may differ from channel to channel, so does customer marketing. The costs associated with drawing customers into stores vs onto mobile sites are markedly different. In many cases, making small changes can generate significant returns. However, data can help find the answers.

Fulfillment 130

Fulfillment Promotions Shipping Returns 130

365 Retail

DECEMBER 8, 2022

For retailers, a loyal customer is the gold standard. They’re the people that will keep coming back to your brand time and again; they’ll purchase without needing to be heavily marketed to, and they’re likely to advocate your brand without any prompting. The key here is being able to market to a customer on a personal level.

Customer Retention 52

Customer Retention Promotions Consumer Customer Experience 52

Retail Minded

FEBRUARY 18, 2023

Did you know that the cost of attracting a new customer is five times more than the cost of retaining the existing one? Because of these exorbitant costs of customer acquisition, businesses are shifting their focus on customer retention to drive repeat purchases among customers. Check out the screenshot below.

Customer Retention 52

Customer Retention Promotions Customer Experience Marketing 52

Independent Retailer

APRIL 28, 2022

The cost of just about every product and service is at their highest level since 1981 , and the ripple effect on businesses is that sales are slowing as consumers look for ways to cut back on spending and make do with less. Properly executed loyalty programs can help keep customers shopping, even in the face of wavering consumer confidence.

Returns 52

Returns Customer Retention Promotions Consumer 52

Hyken

FEBRUARY 12, 2024

Thanks to Gen Z, Deeper Connections Will Become the Currency of the Future by AmberNechole Hart (Adweek) Empty ecommerce gets you to checkout fast but gives no reason to return. Wondering how your approach to customer experience leads to tangible outcomes like increased sales, customer retention, and referrals?

Customer Experience 55

Customer Experience Customer Retention Checkout Consumer 55

V Count

MAY 5, 2021

Optimize prices & marketing promotions. Your conversion rate is an indicator of good you are at turning visitors into buying customers. Measuring visitor footfall traffic with people counting technologies helps you evaluate various aspects of your business, like marketing and advertising efforts, for example.

Net Profit 52

Net Profit ATV Customer Retention Store Layout 52

I Vend

JULY 8, 2022

Customer experience in retail is at the heart of what keeps customers coming back.Forbes reports on a study in which 90% of consumers said they are more likely to return to a retail store if they have had a positive experience. Retailers need engaging customer experiences to win back this jaded audience.

Customer Experience 52

Customer Experience Checkout Customer Retention Promotions 52

Small Biz Trends

NOVEMBER 24, 2022

If you’re looking to build customer loyalty and show your appreciation to your customers, the following ideas may help. Some may work specifically for long-time clients, while others can appeal to both new and returning customers. Does Customer Appreciation Improve Customer Retention?

Customer Retention 105

Customer Retention Promotions Returns Shopping 105