Inside Retail

MAY 2, 2022

Asia Pacific’s airport retail market is projected to grow to US$33.8 billion by 2026, driving the global market to $63.4 According to GlobalData, the growth will be driven by the increase in retail space and passenger numbers as cross-border travel resumes and the relaxation of lockdown and duty-free regulations.

Retail Marketing 130

Retail Marketing Payment Services Marketing Returns 130

Retail TouchPoints

OCTOBER 6, 2020

Here are five achievable steps to developing a retail marketing personalization roadmap that will boost your profitability by helping you define your personalization goals, timelines and leaders. Understanding the current state of retail marketing personalization in your organization is important for defining your goals for its growth.

Retail Marketing 190

Retail Marketing Marketing Accounting Planning 190

Retail TouchPoints

FEBRUARY 20, 2024

Retail marketers stand to gain much-needed support and time from AI in a sector fueled by creativity and innovation. At a time when innovation and quick decision-making are business imperatives, marketers need to make their AI investments count.

Marketing 248

Marketing Advertising Management Consumer 248

Retail TouchPoints

AUGUST 14, 2020

Understanding consumer behaviors will be key to building (or rebuilding) a successful retail business in a post-pandemic world. However, retail marketers often lack the data they need to develop and execute more empathetic messaging. That was bumped to number two, and innovation is at the top this year.”.

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Marketing Consumer Checkout Customer Experience 260

Retail TouchPoints

AUGUST 3, 2023

Retail marketing is undergoing its largest transformation since the dot.com boom. The ongoing decentralization of retail and retail marketing is forcing CMOs to embrace new strategies in the media world to compete, especially amid more ephemeral brand affinity. Micro-segmenting.

Marketing 239

Marketing Consumer Advertising Retail Marketing 239

Retail TouchPoints

NOVEMBER 22, 2023

In today’s rapidly evolving retail landscape, generative AI is the latest technology transforming the way retailers reach and engage shoppers. Consumers expect to see the real products and packaging. Especially with the advent of generative AI, consumers still equate real people with trust.

Marketing 250

Marketing Consumer Advertising Retail Marketing 250

Mass Relators

MARCH 20, 2023

CHICAGO – Consumer demand is declining across nearly every segment of the U.S. discretionary general merchandise and consumer packaged goods (CPG) industry, even as elevated prices recede from peak levels. trillion market during Circana’s Growth Summit 2023 , which is currently underway in Los Vegas.

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Retail Marketing Consumer Marketing Shopping 40

Retail TouchPoints

JULY 7, 2021

Commerce Signals’ capabilities include a view of consumer wallets that unites spending across multiple cards by an individual shopper. Audiences can be purchased at the LiveRamp Data Store and integrated into programmatic and direct advertising campaigns across a range of online, mobile and addressable television networks.

Retail Marketing 245

Retail Marketing Advertising Marketing Consumer 245

Retail TouchPoints

MAY 19, 2021

As more and more people get vaccinated, they will return to brick-and-mortar stores in even greater numbers, and that means retailers need to start preparing for an influx of foot traffic. But don’t expect consumers to abandon the digital shopping experiences they relied on during the pandemic. Implement local inventory ads.

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Retail Marketing Marketing Shopping Returns 168

365 Retail

JUNE 28, 2022

Consumer touchpoints are growing exponentially, making media activation more complicated as shoppers flutter across thousands of channels and apps, making the possible combinations infinite. For the uninitiated, it’s helpful to explore the three different marketing channels and to outline the pros and cons that each can provide. .

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Retail Marketing Marketing Advertising Consumer 98

Inside Retail

JULY 10, 2023

Australian consumer electronics giant JB Hi-Fi announced a major expansion of its New Zealand operations last week , unveiling plans to double its store count in the next three to five years. The group eventually decided to “double down” on the New Zealand market, and invest in building it up as the broader retail market recovered.

Marketing 189

Marketing ATS Location Planning 189

Retail TouchPoints

OCTOBER 10, 2022

Retail and etail spend massively on measurable digital advertising. This is true all year long, but recent studies show at least 26.8% of retail sales happen during Q4. So holidays are a huge deal for retail. For instance, TV attribution is unique (consumers can’t click on a TV). ‘Tis (almost) the season!

Marketing 269

Marketing Advertising Retail Marketing Consumer 269

Retail TouchPoints

SEPTEMBER 30, 2022

Marketing is often first on the chopping block during a recession, and with GDP contracting two quarters in a row, retail marketers are working hard to determine how to make each dollar go further. Many organizations will cut marketing spend in a bid to preserve margins. Investing in Long-Term Brand Building.

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Marketing Promotions Advertising Comparison Shopping 270

Inside Retail

FEBRUARY 19, 2024

This week, The Iconic hard-launched a new brand campaign to serve as a reminder, to consumers and itself, that the online retail platform is far from finished with disrupting and innovating the Australian and New Zealand retail industry. Australians have never had more choice when it comes to shopping fashion online.

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Marketing Fashion Returns Shopping 130

Retail Focus

APRIL 9, 2021

The struggles of the UK high street and the acceleration of retail sales from ‘bricks to clicks’ have never been more apparent than during the Covid-19 pandemic. Only time will tell whether e-commerce adoption rates will slow, but all estimates currently point to a healthy £123 Billion market by 2023.

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Returns Retail Marketing Marketing Consumer 130

Retail TouchPoints

DECEMBER 20, 2021

Consumer habits changed drastically last year as people went online to shop. According to McKinsey , 75% of consumers tried a new shopping behavior due to economic pressure, store closings and changing priorities, and the data we are seeing internally shows 50% of shoppers now intend to shop both in-store and online.

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Consumer Shopping Accessories Promotions 344

365 Retail

AUGUST 16, 2023

UK Retail marketers are risking customer frustration and reduced profitability by wasting ad budgets on low stock items, according to new research by product performance management (PPM) platform ROI Hunter. The cost-of-living crisis has driven consumers to be selective in how and where they spend their disposable income.

Retail Marketing 52

Retail Marketing Marketing Promotions Management 52

Retail TouchPoints

MAY 18, 2023

Additionally, if the shopper fails to complete the transaction at that time, they will receive a reminder notification before the deal ends. New features for lead ads include conditional questions and the ability to overlay Instant Forms on a retailer’s web page within Meta’s in-app browser.

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Promotions Consumer Advertising Marketing 252

Retail TouchPoints

OCTOBER 15, 2021

Brands and retailers are feeling mounting pressure — from consumers, shareholders and even their boards — to be more inclusive. Because of efforts to address this mismatch of product and real-world sizing, Coresight Research estimates that the value of the extended-size market for women will grow to $32.3 billion in the U.S.

Consumer 289

Consumer Merchant Services Markdowns Fulfillment 289

Retail Minded

FEBRUARY 20, 2023

Contactless shopping, delivery, and curbside pickup — once a public health necessity — have now turned into conveniences many consumers regularly expect. Our tips for retail marketing will help you level up in 2023 for better sales and happier customers. This is just one of the many ways shopping has evolved. Nearly 80% of U.S.

Retail Marketing 52

Retail Marketing Marketing Payment Services Shopping 52

Retail TouchPoints

APRIL 26, 2024

Half of these pet-owning households are run by millennials and Gen Zers, who don’t just look at their pets as “furry friends” but as their children. Known widely as one of the first subscription boxes to make a splash in the retail market, BarkBox has become just one piece of a much larger organization.

Wholesale 236

Wholesale Consumer Marketing Advertising 236

Retail TouchPoints

MAY 3, 2022

While this creates new opportunities for retailers to explore their creative side, it also means companies need to develop a deeper understanding of what each platform offers and how it can best be utilized. Two out of three consumers suggest that it is the brand’s role to place themselves in the appropriate context.”.

Marketing 244

Marketing Consumer Advertising Social Commerce 244

Retail TouchPoints

SEPTEMBER 15, 2021

That doesn’t mean rude people ditching their physical shopping carts in the parking lot, but millions of consumers being lost in the online purchase funnel for a variety of reasons. A dull hook isn’t likely to get you any fish (read: customers) at the end of the day.

Marketing 230

Marketing Consumer Accounting Promotions 230

Trax Retail

AUGUST 23, 2023

Key performance indicators (KPIs) are the foundation of any successful retail marketing strategy. After setting specific, measurable, achievable, realistic, and timely goals and putting the right measurement tools in place, the marketing team charts progress based on goal forecasting and benchmark achievement over time.

Retail Marketing 40

Retail Marketing Marketing Advertising Shopping 40

Inside Retail

OCTOBER 13, 2021

“Right now, we’re seeing a once-in-a-generation shift that is opening the doors to a major new advertising opportunity for retailers and brands,” explains Troy Townsend, co-founder and chief innovation officer at The Pistol , a leader in marketing technologies and services.

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Marketing Advertising Point of Sale Returns 277

Inside Retail

FEBRUARY 28, 2024

The change aims to maximise the full market potential of the brand as Australia and New Zealand are considered key retail markets. TNF’s current ANZ distribution partner – True Alliance – will continue to support in serving customers and consumers through infrastructure capabilities.

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Outdoor Apparel Consumer Marketing 264

Retail TouchPoints

JANUARY 25, 2022

In the retail industry, many organizations are at a pivotal moment of forging a path forward to define the future-state customer experience where the physical and digital converge. As we navigate an interesting year of retail revival, now is the perfect time to make some small shifts and shrewd strides forward into 2022.

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Management Marketing Customer Experience Inventory Management 252

Inside Retail

FEBRUARY 6, 2024

Frustrated with the space and time-consuming nature of traditional beauty products, I sought out a portable, compact, and user-friendly solution. RR: My journey into the beauty industry began at the young age of 11 years old, applying labels to skincare tubes, I think I earned 10 cents a label! RR: Trust your gut.

Beauty and Health 130

Beauty and Health Marketing Management Planning 130

Retail TouchPoints

JANUARY 28, 2021

The consumer buying behaviors retail marketers all once knew to be true experienced a seismic shift. The question now is: what do these new “pandemic personas” look like, and how can retail marketers cater to their new needs to set benchmarks for a successful 2021? Frugal Freddie is hyper-focused on value.

Consumer 256

Consumer Marketing Retail Marketing Advertising 256

Retail TouchPoints

APRIL 18, 2024

Alliance Retail Group (ARG) — a nonprofit self-negotiating ad group that helps independent grocers band together to remain competitive — has launched a retail media network (RMN) that will be powered by Swiftly. We are leveraging our consumers and our collective $16.5 billion in retail sales.

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Grocer Advertising Promotions Point of Sale 237

Retail Bound

APRIL 11, 2022

Most startup brands don’t spend enough time thinking about retail alignment and in the process miss valuable market opportunities, or even worse, get opportunities that nearly bankrupt their company. Good retail alignment means you’ve mapped out retailers and channels that are ideal for you at different stages of your company’s growth.

Retail Marketing 52

Retail Marketing Marketing Specialty Store Shipping 52

Retail Next

SEPTEMBER 26, 2019

While it brings great opportunities for entrepreneurs, the stiff competition in the market, plus the enormous demand for high-quality service, make succeeding in this industry challenging too. That is why effective retail marketing is crucial. Consumers prefer to shop from brands that provide relevant content and services.

Retail Marketing 52

Retail Marketing Marketing Customer Retention Promotions 52

Inside Retail

JUNE 29, 2021

Retail marketing has evolved over the last few years. While advances in technology have allowed for more personalisation and better shopping experiences, the way consumers shop – both online and in-store – has changed significantly and the lines between the digital and physical world continue to blur further.

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ATS Marketing Location Shopping 246

Retail TouchPoints

FEBRUARY 5, 2024

As the RMN market is projected to surpass $100 billion in coming years, it’s no surprise that RMNs have been sprouting across various sectors, from hospitality and finance to conventional retail. Advanced DCO partners will capture the creative and campaign insights while offering the ability to share back at the log level.

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Accounting Finance Marketing Consumer 256

Inside Retail

JUNE 5, 2023

Thailand’s HomePro is strengthening its market leadership in the country’s DIY/home improvement industry in the first half of 2023. According to Statista Market Insights, the DIY and Hardware market was worth US$14.21 According to Statista Market Insights, the DIY and Hardware market was worth US$14.21

Marketing 130

Marketing Net Profit Sporting Goods Outdoor 130

Retail TouchPoints

OCTOBER 21, 2020

But what does it take for marketers to move the dial on this market segment and drive them to purchase goods and services? The millennial/mobile phone connection is driving a tipping point when it comes to coupon marketing. Marketers can readily leverage a mobile coupon platform to drive sales and customer loyalty.

Marketing 196

Marketing Advertising Consumer Retail Marketing 196

Inside Retail

JUNE 27, 2022

India’s beauty and personal care market is projected to reach US$21 billion in 2025, and the rising adoption of online shopping and greater product penetration in secondary cities are also contributing to the market’s enlargement. Consumers are at the heart of all we do.

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Consumer Target Market Visual Merchandising Kiosk 130