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How Vans Transformed its Visual Merchandising with ‘Digital-First’ Processes

Retail TouchPoints

Now, brands like Vans are embedding these short-term solutions into their day-to-day workflows as they strive to optimize the flow and experience of the shoe and apparel retailer’s 500+ stores in North America. Vans has increased the efficiency workflow for its visual merchandising and monthly floorset process using solutions from IWD.

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What is Visual Merchandising?

Wiser

This is where visual merchandising comes into play. What is Visual Merchandising? Visual merchandising is the practice of designing and displaying merchandise in a retail setting with the goal of engaging shoppers and boosting sales. The Importance of Strong Visual Merchandising.

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article thumbnail

What is Visual Merchandising?

Wiser

This is where visual merchandising comes into play. What is Visual Merchandising? Visual merchandising is the practice of designing and displaying merchandise in a retail setting with the goal of engaging shoppers and boosting sales. The Importance of Strong Visual Merchandising.

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‘London Calling’: Gibson Garage Opens Second Location in the UK

Retail TouchPoints

The store will highlight Gibson’s 130-year history and distinct influence on music culture by including a combination of branded apparel, accessories, gifts, lifestyle items and accessories. Gueikian noted that the new Garage location is meant to be “part of the London music community.”

Location 245
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How Collars & Co. Used Multiple Data Sets to Optimize its First Physical Location

Retail TouchPoints

However, running even one store adds a complicated layer to overall operations, from staffing to stocking, which is why specialty apparel company Collars & Co. looked for a partner when it opened its first physical location in May. We’ve always wanted to test out a retail location.

Location 171
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‘Designed to Explore the Future of Retail’: DICK’S Sporting Goods Debuts House of Sport Concept

Retail TouchPoints

This 100,000-square-foot location — the largest-ever DICK’S store — is one of two House of Sport stores the retailer will be launching in 2021; the other will open later this spring in Knoxville, Tenn. The retailer will open additional remodeled locations later this year.

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Retail’s Future is Phygital

Retail TouchPoints

Apps that allow shoppers to preview and locate in-store inventory, do virtual try-ons, identify sales and cash in on personalized promotions and rewards are popular. Technology in lighting, music, visual merchandising and other physical elements helps brands create immersive in-store experiences.