Advertising Outdoor Planning Shopping 
Retail TouchPoints
SEPTEMBER 20, 2021
While COVID-19 has accelerated the adoption of many new shopping behaviors and expectations, there is another trend that the pandemic has pushed forward: interest in the outdoors. Participation in outdoor activities increased by nearly 25 million people over the past decade, and nearly half that number visited the U.S.’s
A1 Retail
OCTOBER 12, 2023
With byAmazon groceries, consumers can expect more wow in their weekly shop. There is also a two-week London-wide digital outdoor and digital display campaign. Media planning and buying is by Rufus. letting shoppers know that the Amazon they rely on every day is now – perhaps unsurprisingly – launching own-brand groceries.
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Inside Retail
FEBRUARY 20, 2022
IR: Can you tell me more about the long-term plans for this campaign? So it’s not a stop-start advertising program, it’s a program and a message that’s going to last through the rest of the year, and it may actually last longer. That’s the style that will continue for some time.
Retail TouchPoints
AUGUST 15, 2022
As you develop your plans for 2023, consider these recommendations, based on the 2022 survey findings: Diversify Your Marketing Mix . Agility is key in this volatile era and having all hands on deck is key to developing proactive response plans. Moreover, companies should explore different ways to drive product awareness and engagement.
A1 Retail
JULY 11, 2023
percent) – as the warm weather encouraged Brits to shop for summer clothes and socialise at pubs and bars. percent) – as the warm weather encouraged Brits to shop for summer clothes and socialise at pubs and bars. percent), sports and outdoor retailers returned to growth (1.1 percent, yet noticeably higher than in May (3.6
Retail Focus
NOVEMBER 25, 2021
The Grantham Designer Outlet Village will offer a comprehensive visitor experience, ranging from its premium fashion brands, quality restaurants and coffee shops to events spaces, all in an attractive landscaped setting. million people living within a 90-minute drive and those from farther afield.
Retail Focus
JUNE 28, 2021
Game4Padel, which counts Sir Andy Murray among its investors, plans to build three permanent padel courts – two covered and one open show court – at Westfield London, which had a pre-Covid annual footfall of around 31 million people. Subject to planning, the three courts could be open in time for Christmas this year.
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