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Maximize Holiday Sales with These Essential Merchandise Store Tips

Small Biz Trends

Promote Seasonal Offers: Implement visible discounts and bundled deals both in-store and online to maximize customer engagement. Leverage Marketing Strategies: Utilize social media for promotions and local advertising to boost visibility and attract potential customers during the holiday season.

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In-Store Retail Media: Focus on the Shopper, Not the CPM

Retail TouchPoints

Retail veterans like us have always viewed the physical store as a critical channel for shopper engagement. We’ve even experienced a few periods in the past when the store gained fleeting attention as a legitimate advertising medium (although Madison Avenue never quite agreed). Is it right for retail media advertisers?

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How a doctor turned a Twitter joke into a retro-inspired apparel brand

Inside Retail

Similar to the idea of greenwashing, so many brands have an Australian flavour of marketing to advertise their stuff and create that local feel. I feel like what a modern business looks like isn’t so much a clothing brand that does videos to promote itself, but a video channel with a merchandise store.

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