Remove Advertising Remove Marketing Spend Remove Outdoor Remove Planning
article thumbnail

Retail Statistics You Should Know

Small Biz Trends

Thanks to cheap data plans, more and more smartphone users are using Google Search before buying in-store. According to a report from eTail and Stackla, 89% of retailers surveyed are either currently using social commerce, implementing it, or planning to do so within 24 months at the latest. Advertising by Retailers.

article thumbnail

4 Tips to Provide Shoppers with Seamless Shopping Experiences Online & Off

Retail Next

Multi-platform marketing is challenging because, at least in the beginning, you likely won’t have a large marketing budget. This means that the budget you planned to spend on Google ad development or any other singular channel will have to be divided into smaller parts so you can develop advertisements for multiple additional channels.