Advertising Management Marketing Merchant Services 
Retail TouchPoints
NOVEMBER 1, 2023
Just in the time for the holiday shopping season, Google is debuting new features to help merchants capture consumers’ attention in search results, including a small business “tag,” generative AI tools for product imagery and a more detailed business information module in search results. The tools will be available first to U.S.
Rain Pros
AUGUST 16, 2023
Worldpay has captured a considerable percentage of market share, attaining the status of top acquirer with acceptance in 146 countries, spanning 135 currencies in more than 220 markets. Worldpay processes more than 130 million transactions on a daily basis, supporting in excess of one million merchants across the globe.
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Rain Pros
JULY 13, 2023
Worldpay has captured a considerable percentage of market share, attaining the status of top acquirer with acceptance in 146 countries, spanning 135 currencies in more than 220 markets. Worldpay processes more than 130 million transactions on a daily basis, supporting in excess of one million merchants across the globe.
Retail TouchPoints
MAY 23, 2023
Google unveiled a series of new tools for merchants and advertisers at its annual Google Marketing Live event on May 23, 2023. This will of course be equally useful for merchants’ advertising campaigns.) Merchants in the U.S.
Retail TouchPoints
SEPTEMBER 12, 2023
Now it’s here: first launched in the UK and several Asian markets, TikTok Shop was quietly made available in the U.S. TikTok Shop will now bring shoppable videos and livestreams directly to For You feeds across the country, and give brands, merchants and creators the tools to sell directly through shoppable content on the TikTok app.”
Retail TouchPoints
APRIL 27, 2023
with other markets to potentially follow depending on the results. Beginning on June 5, 2023, onboarding of any new Shops in the U.S. via both Meta’s Commerce Manager and Shopify will only be allowed if checkout on Facebook and Instagram is enabled. The change will first be tested in the U.S., Outside of the U.S.
Retail TouchPoints
JANUARY 12, 2024
As 2024 advances, the importance and reach of paid social media advertising will only continue to grow. Recent data shows that online retailers are increasingly relying on social media advertising platforms to reach and engage with their target customers, while search-based channels such as Google Shopping and Bing are becoming less popular.
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