article thumbnail

How to leverage the latest tech to attract and convert customers

Inside Retail

In the second episode of our video series from Shopline, we discuss how artificial intelligence can be used to take the guesswork out of digital advertising, how common mistakes can have a negative impact on conversion and why connecting data in the backend is key. It was just over our target.

article thumbnail

Five ways to reduce operating costs in your retail business

Inside Retail

Reduce advertising costs Nothing is more frustrating for a consumer than looking for a product online, to find it’s out of stock. Otherwise, the budget is being wasted on advertising products you don’t have. Negotiate shipping costs Look at the way items are being shipped and evaluate other alternatives.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

As Meta Flounders, Amazon and Google Prove it’s All About the Advertising

Retail TouchPoints

For the first time the tech giant broke out revenue from its advertising business (more than $31 billion in 2021 — see, you’re impressed) and announced that it will be raising the annual fee for its Prime subscription for the first time since 2018, from $119 a year to $139 a year. All About the Advertising. stock market’s history.

article thumbnail

What Is Dropshipping? Pros And Cons Of Drop Shipping For Sellers, Manufacturers, And Customers

Retail Minded

Therefore, to make it successful, sellers need to invest in advertising to get their stores noticed. Pros And Cons Of Drop Shipping For Sellers, Manufacturers, And Customers appeared first on Retail Minded. The latter is related to a disadvantage, though. The post What Is Dropshipping?

article thumbnail

Is Wesfarmers’ Disney duet a sign of things to come?

Inside Retail

Last week, Wesfarmers dropped the gauntlet. . The deal comes at an interesting time, according to advertising firm Spinach’s general manager and media director Ben Willee, with cost of living pressures forcing many Australians to weigh up each expense’s total value. The new subscription deal, which costs $14.99

article thumbnail

How Country Road dials up personalisation with free digital gifting service

Inside Retail

Helen Marsh, Gift Flick co-founder & CMO, says the aim is to remove the anxiety of ‘shopping before the shipping window cut-off date’ and replace that with a positive, creative new way for consumers to reveal physical gifts through a personalised digital experience. or drop us a line at hello@giftflick.com.au.

article thumbnail

7 Tips to Aid Your Business Growth & Increase Revenue

Wiser

The way that you market and advertise can attract new customers and help improve your relationships with current ones, which in turn will boost your overall profits. 5: Add or Eliminate Shipping Prices. If you haven’t been charging shipping for your online products, consider adding a fee with each order. Email marketing.