Advertising Checkout Customer Experience Shipping 
Retail TouchPoints
DECEMBER 21, 2023
It’s no secret that retailers and brands have become obsessed with driving conversion in their quest to recover the more than half of shoppers who abandon checkout before completing their purchase. Maximizing that combination of factors can be accomplished at checkout, as long as it’s not stripped of all its goodness.
Retail TouchPoints
AUGUST 7, 2023
That, of course, is the key to Wish’s business model — by connecting international consumers directly with manufacturers (most of them Chinese, although diversifying the company’s merchant base is one of the company’s key turnaround pillars), customers can get products for dirt cheap. Reducing shopping and shipping friction.
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Retail TouchPoints
NOVEMBER 17, 2020
The need for better digital retail customer experience has been covered — especially in light of the flood of coronavirus-wary online shoppers, including many digital newcomers, expected this holiday season. Yet what happens when backend fulfillment challenges meet digital customer experience challenges?
Retail TouchPoints
JUNE 17, 2022
Viewers will be able to press “OK” on their remote when they see a product they like in a shoppable ad and proceed to checkout on their TV. From there, tapping “OK” on the Walmart checkout page places the order. A Walmart purchase confirmation is then emailed to the customer with shipping, return and support information.
Retail TouchPoints
AUGUST 1, 2022
Available to retailers that also sell on the Amazon Marketplace, the expanded seller offering will see Amazon associates pick up and deliver online orders from retailers’ stores to Prime members who select the option at checkout. Now, Amazon is increasingly making its logistics services available outside of its own ecosystem.
Retail TouchPoints
JULY 11, 2023
Inflation, production costs and the rising cost of advertising on Amazon have been hard on SMBs, so it’s definitely advantageous for Amazon to support these sellers that make up a huge portion of its sales during this key time.” To access the deal, shoppers must be Prime members and use the Buy with Prime option at checkout.
Retail TouchPoints
AUGUST 13, 2021
And then on the other side you have ecommerce technology advancing enough to be able to power headless capabilities, like a headless checkout within someone else’s app. At the end of the day, the channels are all blurring — Google used to be an advertising platform, now they have Buy on Google, which makes them a marketplace.
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