Retail TouchPoints

JULY 23, 2021

Last year, multiple lockdowns and store closures forced fashion retailers to go online. We have seen new shops, small shops and global fashion brands create or add a stronger online presence to adapt to the changes the pandemic created. . According to Digital Commerce 360 , “consumers spent $861.12 billion online with U.S.

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Inside Retail

SEPTEMBER 7, 2023

At the time of publishing this article, Temu was the most popular free iPhone app in the US, United Kingdom, Australia and Germany. Concerns are rising that Temu and its suppliers may be operating at a loss. Temu entered the market at a time when consumers were grappling with global inflation, leading them to seek “value”.

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Retail TouchPoints

MAY 12, 2022

You may have even heard of metaverse fashion week hosted by Decentraland in March 2022. This generation of “Super Creatives” are more likely to engage in social commerce than older generations. In 2021, the global metaverse market was estimated at $38.85 By 2030 it’s expected to skyrocket to $678.80

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Retail TouchPoints

OCTOBER 25, 2023

The most effective influencers must have relatability — and when it comes to sharing their authentic lifestyles, micro-influencers are a key, yet often overlooked channel for advertising spend. For example, a micro-influencer in the apparel space may design their clothing or attend fashion school.

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Inside Retail

AUGUST 14, 2022

E-commerce is convenient but fashion has the highest rate of returns in the format, due to poor fit, and style support is limited. At Mys Tyler, we believe the key to achieving the trifecta of great fit, style, and convenience is showing women clothing on bodies like theirs. Inspiration needs to be accessible to more women.

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Retail TouchPoints

FEBRUARY 7, 2024

When creating an advertisement or a campaign, there is a clear number-one priority a brand needs to focus on: not just getting a consumer’s attention, but holding it. Fashion brand ASOS’ “ virtual runway ” is a prime example of this — allowing shoppers to see the clothes they wish to purchase modeled on the catwalk. Be authentic.

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Retail TouchPoints

JULY 26, 2022

David’s Bridal has already reached more than 16 million consumers through a new shoppable video campaign on TikTok , created in partnership with its digital agency January Digital and digital advertising platform KERV Interactive. The most engaging content categories were style and fashion , food and beverage , and home and garden.

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Retail TouchPoints

MARCH 15, 2022

If you spend any time at all on social media it’s hard to escape influencers, and there’s a good reason for that — they are incredibly compelling, both to consumers and advertisers. Instagram, TikTok and YouTube are Where it’s At. On the advertiser side, 48% of influencer marketing budgets were spent on Instagram in 2021.

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Inside Retail

NOVEMBER 29, 2021

Indeed, at the start of this year, The Economist suggested that retailers everywhere should look to China, and some are already doing so. Traditional e-commerce businesses sold general goods but did not offer a new lifestyle. Social commerce. So what will China’s “retail revolution” bring to the rest of the world?

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Retail TouchPoints

MARCH 14, 2022

Meta looked at some of the top trending hashtags and community behaviors across its platforms and uncovered ways for retailers to create meaningful interactions even as their expectations and attitudes are changing. Beczak called on retailers to “learn about the difference diversity in advertising can make.”

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A1 Retail

FEBRUARY 12, 2024

Spring Fair, the UK’s largest and most inspirational retail marketplace for Home, Gift and Fashion, closed on a high after four days of intensive buying, creativity and fun, and now looks ahead to its 75 th anniversary in 2025. We’re really hot on textiles at the show, along with vases and ceramics.

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Retail TouchPoints

SEPTEMBER 8, 2020

Although the eTailer has two very distinct target customers — the fashion-forward Millennial and the style-conscious 40-to-50-year-old consumer — there are core behaviors that transcend these distinctions and, ultimately, guide Olivela’s experience strategies.

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Retail TouchPoints

SEPTEMBER 8, 2020

Although the eTailer has two very distinct target customers — the fashion-forward Millennial and the style-conscious 40-to-50-year-old consumer — there are core behaviors that transcend these distinctions and, ultimately, guide Olivela’s experience strategies.

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Retail TouchPoints

NOVEMBER 27, 2023

We like to joke but at the same time be taken seriously since we’re a disruptive brand. That all transpires through our social media presence.” Some people use it as a fashion accessory; they create a monochromatic outfit and match it to the color of their Touchland,” Lisbona shared.

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Retail TouchPoints

DECEMBER 12, 2023

“People on Pinterest aren’t here to passively scroll, they’re here to plan,” said Sydney Stanback, Global Trends and Insights Lead at Pinterest in a recent briefing on the 2024 trends. It’s this planning mindset that gives us such a unique window into the future at Pinterest. It really captures the future.”

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Independent Retailer

JANUARY 5, 2023

Because consumers currently have unlimited options when buying online, their expectations are at an all-time high. This also gives brands the opportunity to capture more data about the customer journey,” Anushka Lokesh, Head of Growth at Breinify , said. Conversational Commerce. Omni-Channel Will Drive Retail in 2023.

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Retail TouchPoints

DECEMBER 21, 2023

Media and Advertising Became More Contextual (and Measurable) Marketing teams are feeling more pressure to perform. Other brands are exploring how to embrace more contextual advertising vehicles — such as retail media , CTV or even shoppable TV — that allow them to reach consumers in a more contextual way. Nicole Silberstein 2.

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Retail Geek

JANUARY 12, 2024

2023 Predictions Recap Jason : At least 2 retail bankruptcies (besides Party City) Yes BNPL Consolidation (Klarna, Affirm, Afterpay. Sezzle) – at least one merges/exits US or BNPL. At least 1 top 20 retailer launches a digital in-store ad network AI is even hotter at end of 2024 than now. Shein successful IPO.

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Retail Geek

OCTOBER 6, 2022

We also discuss the latest news (and controversies) around Facebook and TikTok pulling back from some social commerce initiatives (and pressing forward with others). Scot: [1:14] Huh figures you never know where it’s going to come at you. Episode 297 of the Jason & Scot show was recorded on Tuesday October 4, 2022.

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Retail Geek

JULY 9, 2021

Your digital ad dollars especially as they get more complicated in the Privacy Wars, so it makes sense that they want Executives that are good at that and I would also argue the instacart. Advertising products could stand for some. Make those products more mature and friendly to advertisers.

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Inside Retail

JANUARY 11, 2024

Austrian drinks brand Waterdrop is looking to tap into the growing trend of ‘status water bottles’ through a collaboration with world number one tennis player Novak Djokovic at the Australian Open. With the growing interest in water bottles as fashion accessories, new players, such as Waterdrop, are seeking to leverage this trend.

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Retail Geek

JUNE 25, 2021

Jason: [3:54] Dave we are thrilled to have you and obviously we’re eager to jump into all the prime day goodness but tradition we have on the show is always to give listeners a little bit of background about our guests so can you tell us, how you came to your current role at channeladvisor’s.

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Retail TouchPoints

JULY 2, 2021

Executives from a who’s who of retailers, social networks and even advocacy groups shared their visions of retail’s future at NRF Converge 2021 , held June 21-25. At Gap, training was a priority to ensure managers could “build their inclusive leadership muscle” and all employees could become better allies.

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Retail Assist

JANUARY 17, 2023

Guest Blog by Sarah Hughes , Co-founder & Director at Datitude. Quick commerce, social commerce, marketplaces, greenwashing of brands, a resurgence in physical retail and a rebalancing of ecommerce were key themes during the year. What a difference a year makes! But 2023 won’t be the year it becomes mainstream.

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Retail Geek

FEBRUARY 28, 2023

In this episode we cover: Amazon Q4 Earnings Walmart Q4 Earnings US Department of Commerce Q4 e-commerce data Discussion of Temu and other Social Commerce News Don’t forget to like our facebook page, and if you enjoyed this episode please write us a review on itunes. portion at least and you know there’s this.

Apparel 52

Apparel Drop-Shipping Social Commerce Shipping 52

Retail TouchPoints

SEPTEMBER 28, 2023

While the truth is a bit more nuanced, one thing is crystal clear — the realm of online search and discovery is no longer dominated by a single player ( Google , we’re looking at you). Then you get into a more wants-based product category like fashion. But from a discovery perspective, you should also be thinking about social.

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Retail Geek

JANUARY 7, 2022

commerce penetration says at 16% or better in 2021. Jason: [8:35] Well there’s a there’s a paid version which is well worth it if you follow the industry but they do publish their monthly forecasts for free on their website at bricks me cliques.com. Yes spac/ipo? Dnvb wave Yes. Scot Total Score: 3 of 5.

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Merchant Services Payment Services Drop-Shipping Apparel 98