Retail TouchPoints

JANUARY 12, 2024

As 2024 advances, the importance and reach of paid social media advertising will only continue to grow. Source: Statista This forecast highlights the tremendous potential and increasing influence of social media platforms as key drivers of consumer purchasing behavior. Facebook advertising will continue to be an obvious choice.

Social Commerce 297

Social Commerce Beauty and Health Advertising Merchant Services 297

Retail TouchPoints

AUGUST 7, 2023

And Wish, which held that top spot back in 2018, has now dropped out of the top 50 completely after having fallen to #35 as of last March. There are other troublesome indicators for the company: Q2 saw declines across the board at Wish. and then made sure everyone knew about it with a spot in advertising’s biggest game, the Super Bowl.

Merchant Services 224

Merchant Services Drop-Shipping Shipping Payment Services 224

Retail TouchPoints

SEPTEMBER 14, 2023

Pinterest unveiled a suite of new features for its users as well as new advertising formats at its Pinterest Presents event Sept. We’ve made Pinterest more measurable from first impression to last click and we’re excited to share more about our new products that span the consumer journey, all in a more positive place online.”

Merchant Services 258

Merchant Services Advertising Management Shopping 258

Retail TouchPoints

NOVEMBER 18, 2021

Retailers certainly need to know what consumers want , but perhaps an even more important question is: How do I provide it to my shoppers? Eyewear brand Bollé , for example, saw a 456% YoY increase in sales at one of its retailers following the launch of the augmented reality (AR) try-out tool for its winter line. “AR

Consumer 259

Consumer Merchant Services Payment Services Advertising 259

Retail TouchPoints

NOVEMBER 16, 2022

Meta also will highlight businesses from its Meta Business Leaders Network in the new 2022 Smalliday Showcase gift guide, and provide small businesses with advice on advertising effectively with its SMB Holiday Marketing Guide. Additionally, eligible SMBs will be able to earn a $100 TikTok advertising credit. Multiple Meta Resources.

Merchant Services 264

Merchant Services Finance Advertising Marketing 264

Retail TouchPoints

OCTOBER 21, 2021

In the world of ecommerce, Google is a bit of an anomaly: while a relatively minor player in the marketplace landscape compared to giants like Amazon and eBay , it is at the same time central to the shopping journeys of millions of consumers every day. That’s a drop in the bucket compared to Amazon’s 1.7

Merchant Services 298

Merchant Services Advertising Shopping Drop-Shipping 298

Retail TouchPoints

JULY 18, 2022

But audio isn’t going to stay at the office, when there’s a $20 trillion consumer market that’s perpetually game for new things. In 2020, the global podcasting market was valued at $11.46 billion (with a B), and it’s growing at 31% each year. largely due to the pandemic. More Audio than Ever Before. So what’s next?

Merchant Services 296

Merchant Services Customer Experience Advertising Consumer 296

Retail TouchPoints

SEPTEMBER 16, 2021

In the last two months alone, TikTok has rolled out dedicated “Shopping Tabs” for Shopify merchants, Twitter began a pilot of its “Shop Module,” and Pinterest made it possible for creators to “control the shopability of their content” by tagging products. There’s no time to waste, because consumers are already there. earning $26.97

Social Commerce 306

Social Commerce Consumer Merchant Services Checkout 306

Retail TouchPoints

JUNE 17, 2022

Pinners) are auto enthusiasts and 18 million Pinners have at one time or another been in the market for a new vehicle. People come to Pinterest with a shopping mindset,” said Kim Blommer, Automotive Industry Lead at Pinterest in an interview with Retail TouchPoints. Healey, who started his career at General Motors.

Merchant Services 294

Merchant Services Social Commerce Advertising Payment Services 294

Retail TouchPoints

MAY 16, 2023

If well built, they provide advertisers with a channel to engage with consumers for both near-term return on ad spend (a.k.a. Both of these models are done in a way that protects consumer data and privacy. We are also seeing healthy ads businesses develop in online travel, home services, digital goods and used goods.

Advertising 287

Advertising Merchant Services Apparel Marketing 287

Inside Retail

JULY 11, 2022

On 1 July, Grab Thailand announced the launch of a pilot called Digital BagAds, which are LED digital advertisements displayed on the large green bags delivery drivers use as they buzz around the city bringing Grab’s prepared food and groceries to their customers. It is visible and widely accessible to consumers in all areas.”.

Merchant Services 130

Merchant Services Payment Services Advertising Accounting 130

Retail Minded

APRIL 3, 2022

A new study revealed: Social media marketing (32%), e-commerce software (31%), email marketing (29%), retail operations (26%) and online payments (24%) score highly. Investment behind the ‘buy button’ into retail operations (26%) and online payments (24%) also score highly on merchants’ wish lists.

Merchant Services 83

Merchant Services Payment Services Inventory Management Wholesale 83

A1 Retail

JUNE 15, 2021

New marketing service enables retailers to acquire more online shoppers cheaper. Klarna, a global retail bank, payments, and shopping service, today announced the launch of their new Comparison Shopping Service (CSS) in 21 markets. This is how Klarna Comparison Shopping Service works.

Comparison Shopping 80

Comparison Shopping Payment Services Merchant Services Shopping 80

Retail TouchPoints

AUGUST 5, 2022

Online fraud cost digital commerce merchants $27 billion in 2021 , so it’s no surprise that retailers have redoubled their focus on eliminating these threats. Retailers are overly focused on quelling fraud at the expense of building customer relationships — which is their most foundational need for survival, growth and long-term success.

Merchant Services 268

Merchant Services Returns Shipping Payment Services 268

Retail TouchPoints

AUGUST 16, 2023

While that’s not a number to sneeze at — it represents $17 billion in sales — it’s also nowhere near the point of taking over the airwaves. That’s not necessarily due to any flaws in the format itself, but rather because another, perhaps more compelling (at least for U.S. it made up just 2% of ecommerce last year. Also, the U.S.

Advertising 241

Advertising Merchant Services Shopping Consumer 241

Retail TouchPoints

DECEMBER 20, 2023

Over three -plus years, I have had the honor of speaking with industry pros who have rich backgrounds in tech, marketing and advertising, operations, finance and so much more. With every conversation, my goal is simple: to have candid and at times challenging conversations around some of the industry’s hottest topics and trends.

Advertising 248

Advertising Store Operations Merchant Services Wholesale 248

Retail TouchPoints

DECEMBER 19, 2022

Occasionally, brands will advertise special releases on items like sneakers or jackets, other times it can be furniture or a once-in-a-lifetime experience like VIP tickets to meet your favorite artist. Consumers are left disappointed, feeling cheated and let down. The merchant-consumer relationship is built on trust.

Merchant Services 162

Merchant Services Payment Services Drop-Shipping Shipping 162

Retail TouchPoints

DECEMBER 6, 2023

Sellers Move into the Driver’s Seat At this year’s series of seller-focused conferences, executives from Amazon , Walmart and Ebay sounded like they were all reading from the same playbook, and the go-to tagline was: “We only succeed if you succeed.” There’s fulfillment costs and advertising costs. marketplaces. “For

Merchant Services 265

Merchant Services Wholesale Fulfillment Advertising 265

Retail TouchPoints

SEPTEMBER 5, 2023

Jason Del Rey is a veteran business journalist who spent a decade at Recode reporting on Amazon , Walmart and how technology is transforming retail. Through in-depth reporting and interviews with employees and executives, the book offers an inside look at the companies’ “bare-knuckle power struggle.” There are exceptions, of course.

Merchant Services 271

Merchant Services Fulfillment Advertising Accounting 271

A1 Retail

AUGUST 9, 2021

Launch aims to raise awareness amongst influencers and consumers on advertising rules as Klarna data uncovers that 46% of consumers don’t know that #ad means that an influencer has been paid to promote a product or service.

Advertising 52

Advertising Consumer Merchant Services Payment Services 52

Inside Retail

FEBRUARY 1, 2024

AWS CEO Andy Jassy in a statement touted the unit’s “continued long-term focus on customers and feature delivery,” citing efforts to incorporate generative AI into many of its services. He said that virtually every consumer business Amazon operated already had or would have generative AI offerings.

Merchant Services 264

Merchant Services Fulfillment Advertising Shipping 264

Retail TouchPoints

JULY 30, 2020

Only consumers only had 17% of their shopping done by early July, and 54% said they held off on spending because they didn’t know what they needed. The most notable shift between the 2019 back-to-school season and today is the strong consumer preference for technology over traditional items like apparel and even school supplies.

Merchant Services 261

Merchant Services Advertising Apparel Planning 261

Retail TouchPoints

JANUARY 5, 2023

Although there are signs that inflation is easing, higher prices and an uncertain economy continue to impact consumer behavior. Although many customers are “brand loyal,” given the economic environment, stressed consumers nowadays will most often make retailer and product choices with price as the main factor. Today’s Consumer Mindset.

Merchant Services 289

Merchant Services Promotions Consumer Discount Store 289

Retail Minded

APRIL 18, 2024

Consumers, in particular, are becoming targets of cyber attacks. Here’s a look at three of the most common in 2024. These links can be found in many other places as well, such as on impersonated social media accounts or fake job advertisements and malicious ads displayed on legitimate websites.

Merchant Services 59

Merchant Services Payment Services Accounting Advertising 59

Retail TouchPoints

MARCH 17, 2023

The retail store, on the other hand, appeared further down the road in ancient Greece, where merchants sold goods in the Agora city center. Reintroducing NFTs for Retail Selling digital products to consumers is not new. Advertisers have been buying digital products from Facebook and Google for years.

Merchant Services 299

Merchant Services Consumer Accessories Advertising 299

Retail TouchPoints

OCTOBER 4, 2021

Flexible Payments Will Gain Further Ground. Flexible payments are continuing to gain steam, particularly among younger generations. A survey by Klarna found that 75% of Gen Z, 76% of millennials and 60% of Gen X are looking for more flexible payment options. Let the countdown begin….

Merchant Services 319

Merchant Services Payment Services Fulfillment Promotions 319

Retail TouchPoints

SEPTEMBER 8, 2021

It’s not just possible but inevitable that retailers can thrive on Amazon and compete with it at the same time. Amazon: the Consumer-First Platform. Amazon has completely upleveled what a high quality ecommerce experience looks like for consumers. The purchasing power of $79 in 2005 equals about $109.90 grocery market.

Merchant Services 236

Merchant Services Payment Services Fulfillment Shipping 236

Retail TouchPoints

FEBRUARY 21, 2023

This growth will be driven not just by an increase in new social commerce buyers but also by an increase in the average spend per user, with Insider Intelligence predicting that more than 114 million consumers will spend an average of nearly $1,000 a year on social purchases by 2025. Much of it appears to be funneling into TikTok and Amazon.

Social Commerce 230

Social Commerce Advertising Merchant Services Shopping 230

Retail TouchPoints

NOVEMBER 11, 2021

Curious about how consumer attitudes and behaviors are evolving? What consumers really want from brands and retailers. EY (Ernst & Young) has been tracking changing consumer sentiments since the onset of COVID-19 and will soon launch its 8 th Future Consumer Index. will present the Nov. 17 keynote.

Merchant Services 312

Merchant Services Payment Services Consumer Beauty and Health 312

Retail TouchPoints

MARCH 24, 2023

The list, which changes nearly every day, now includes everyone from platforms like Shopify ; multi-category merchants like Macy’s , BJ’s Wholesale Club and Lord & Taylor ; category specialists like Best Buy and HelloFresh ; and even commerce intermediaries like Instacart and Uber. First, they only sell their own brands. Is it data?

Advertising 266

Advertising Merchant Services Wholesale Marketing 266

Retail TouchPoints

MARCH 16, 2023

Be sure to check out our other stories on consumer attitudes toward AI and store design applications.] The advancements in just three months feel like they should have taken 10 years,” said Darren Hill, Chief Digital Office at BrandX , which owns the Bon-Ton brand , among others, in an interview with Retail TouchPoints. “The

Merchant Services 321

Merchant Services Visual Merchandising Advertising Management 321

365 Retail

AUGUST 10, 2021

Klarna , the global banking, payments and shopping service, is launching an experiential activation in the heart of Manchester to raise awareness amongst consumers and influencers regarding social media advertising guidelines.

Consumer 65

Consumer Merchant Services Advertising Payment Services 65

Store Growers

JUNE 3, 2022

Advertisers use Google Merchant Center to connect their product feed to Google Ads. But Google Merchant Center offers a ton of other features on top of that. Advertisers can connect product reviews, and add their promotions with their Shopping Ads, among other things. What are Google Merchant Center Programs?

Merchant Services 36

Merchant Services Promotions Accounting Shipping 36

Nvidia

JANUARY 18, 2022

Online commerce has rocketed to trillions of dollars worldwide in the past decade, serving billions of consumers. But an industry challenge is that improved relevance requires more data and processing. This data consists of trillions of user-product interactions — clicks, views, — on billions of products and consumer profiles.

Merchant Services 113

Merchant Services Payment Services Advertising Marketing 113

Inside Retail

OCTOBER 28, 2022

Amazon on Thursday forecast a slowdown in sales growth for the holiday season, disappointing Wall Street and warning that inflation-wary consumers and businesses had less money to spend. Across the retail sector, US online sales are expected to rise at their slowest pace in years this holiday season. Net sales were $127.1 Cloud misses.

Drop-Shipping 243

Drop-Shipping Merchant Services Consumer Advertising 243

Inside Retail

JANUARY 12, 2023

Apparel, beauty, health and wellness were the biggest beneficiaries at that time. In Australia, Ipsos pegs the proportion of shoppers who have used social commerce at least once in the past six months at 29 per cent (against 39 per cent globally). And for consumers: Discovery of new products and services.

Social Commerce 264

Social Commerce Beauty and Health Merchant Services Fulfillment 264

Retail Minded

APRIL 15, 2021

Should you use only organic products for your salon services? Check And Review Your Credit Card Payment Service Options . Depending on how much your merchant service provider charges for handling credit card sales, accepting credit cards at your business can be a blessing or a curse.

Merchant Services 52

Merchant Services Payment Services ATS Promotions 52