Retail TouchPoints

NOVEMBER 5, 2021

With port delays, extended delivery times and increased consumer demand, what can retailers do to salvage the 2021 holiday season? Over the last 20 years of holiday shipping, we’ve seen how the most successful online retailers prepare for a stellar holiday selling season. What is an integrated digital marketing campaign?

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Inside Retail

MAY 1, 2022

After two years of quarantining, it’s no wonder consumers are now expert digital shoppers. In fact, 55 per cent of AU consumers are shopping online more frequently than before the pandemic. Plus, mobile allows them to be “always-on” and now accounts for 63 per cent of all online purchases. . The modern consumer journey.

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Inside Retail

FEBRUARY 5, 2024

As we venture into 2024, Australian retailers stand at the crossroads of evolving consumer behaviours, economic uncertainties, and technological advancements. This transition ushered in an era where consumers seamlessly navigated between digital and physical channels, choosing the path of least resistance for their purchases.

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Retail TouchPoints

SEPTEMBER 26, 2022

Unfortunately, unexpected situations can occur at any moment, like a global pandemic that reduces foot traffic to a trickle, or the shift of consumer demand online from offline channels. Consumers Want Digital Interactions. Though they’ve seen success, relationships built solely on in-person interactions aren’t scalable.

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Retail TouchPoints

NOVEMBER 4, 2021

Despite having just officially begun, this holiday shopping season already is marked by supply chain disruption, persistent inflation and mixed consumer confidence. And just like last year, it looks like consumers will respond by turning to ecommerce.

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Inside Retail

DECEMBER 13, 2023

With Zara-owner Inditex and H&M set to disclose their most recent sales results, investors will be focused on one major question: how are the two fast-fashion pioneers responding to the current market leader, Shein? Shein accounted for nearly one-fifth of the global fast-fashion market in 2022, outpacing Zara and H&M.

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Retail TouchPoints

SEPTEMBER 22, 2023

While consumers still make plenty of online purchases, analysts expect ecommerce sales to grow more moderately in the near term compared to the past few years. Meanwhile, consumers return to brick-and-mortar stores and seek omnichannel experiences. 92% of consumers shop elsewhere to save on shipping , leading to cart abandonment.

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Retail TouchPoints

NOVEMBER 10, 2022

Retail TouchPoints (RTP): How is Sephora dealing with shifts in shopper behavior over the past few years, particularly as consumers’ budgets have come under increased pressure? . We’re also supporting convenience, for example with the September 2022 addition of free shipping for all Beauty Insider members.

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Consumer Drop-Shipping Customer Experience Accounting 198

Inside Retail

DECEMBER 15, 2021

Affiliate marketing has become a multi-billion dollar industry globally – but in Australia, the concept remains shrouded in suspicion, largely misunderstood by consumers. Its share of the broader e-commerce market is just a fraction of that in China or the US.

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Retail TouchPoints

AUGUST 7, 2023

After several years of declines and a host of executive switch-ups (particularly in the CEO role), Wish began a major overhaul of its business (still underway) and launched a marketing blitz to “reintroduce” itself to consumers in August 2022. The trade-off is long shipping times, another thing Wish is working hard to improve.

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Inside Retail

JUNE 3, 2021

There are also plans to introduce investor perks such as free shipping and discounted pricing on beer. The funds raised through Birchal will be used to improve the website, logistics and marketing. From a marketing point of view, it’s about making more people aware of us. The website itself is such a big channel for us.

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Inside Retail

OCTOBER 12, 2021

Our journey began with selling directly over the internet, we were working from home and shipping bikinis on our lunch breaks at our old workplaces,” Atkins told Inside Retail. The US is the brand’s most successful market, with Kulani Kinis being one of the most in-demand bikini labels in North America.

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Retail TouchPoints

JANUARY 25, 2022

Let’s dive into some small ideas that can help tackle big goals: 1) Think Big: Increase customer engagement with more interactive marketing. If shipping is delayed and orders are late, tell your customers. This gives consumers an additional element of control in their online buying experience. Act small: Use a QR code!

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Retail TouchPoints

NOVEMBER 29, 2021

Gift cards are shaping up to be a holiday hero this season, as consumers and retailers continue to grapple with supply and shipping issues. Combine that with concerns about shipping delays for those products that are in stock and it should come as no big surprise that gift cards are looking pretty good to shoppers this year.

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Shopping Shipping Consumer Planning 282

Retail TouchPoints

JUNE 9, 2021

If you’re a consumer brand in a category with Amazon private label, however, Amazon’s private label presence certainly feels more pronounced. Amazon’s aggressive launches and marketing in categories such as batteries, baby food and bedding can create stiff competition for the leading brands in those spaces.

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Retail TouchPoints

SEPTEMBER 14, 2023

that delivers pretty much any item to a consumer with science fiction-style immediacy, retailers remain bound by 21 st -century delivery methods. This is both more complex and more top-of-mind due to ESG [environmental, social and governance]; no one likes to ship air.” in an interview with Retail TouchPoints.

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Inside Retail

MARCH 9, 2023

The legal skirmish is important for US consumers and rival retailers because it shows how online retailers with vendors in China need to navigate US intellectual property protections. If Temu loses, Temu could be forced to curtail what so far has been a key marketing strategy. Temu has asked the court to dismiss the lawsuit. “I

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Inside Retail

JANUARY 31, 2023

It was a high-profile signal that with the easing of Covid-related outdoor movement restrictions, the market for athletic footwear and apparel in China is set to get a huge shot in the arm. Chinese nationalism is on the rise, with an accompanying disdain among a broad swathe of consumers for foreign products.

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Inside Retail

MARCH 10, 2022

Technology company Shippit has teamed up with Uber to launch one-hour shipping in Australia. According to Future of Delivery Report 2022, in the next five years, Asia Pacific will be the largest regional parcels market by value, accounting for around 42 per cent of a global market.

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Retail TouchPoints

OCTOBER 28, 2021

And increasingly, consumers are reselling those items rather than leaving them to gather dust or putting them out on the curb — particularly as a growing number of digital resale platforms make that process easier than ever before. Collectively, that would account for approximately $69.2 billion items. billion spent last year.

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Retail TouchPoints

DECEMBER 8, 2023

This branded apparel — or merch, as it’s more commonly called — sent consumers into a frenzy. The key to consumers’ hearts lies in the merch partner you choose. While you may not be shipping products worldwide, the benefit of an international company is its extensive network of suppliers, sourcing and tools.

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Retail Focus

AUGUST 8, 2023

Order Fulfillment When outsourcing, retailers can benefit from streamlined inventory management, order processing, and shipping. Digital Marketing and SEO To thrive in a competitive retail landscape, your business needs a strong online presence.

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Inside Retail

MAY 8, 2024

The US enacted a law in 2021 to safeguard its market from products potentially tainted by human rights abuses in Xinjiang, where the US government says China is committing genocide against Uyghur Muslims. It said that it purchased goods within the US and from e-commerce brands that ship to the country.

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Retail TouchPoints

MARCH 21, 2024

Fighting Subscription Fatigue as Consumers Shed Memberships As Prime has proven for years, getting customers into a paid membership program can pay off in spades for retailers. The economics for retailers are clear — but what’s less clear is how consumers will respond now that they have so many options to choose from.

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Inside Retail

FEBRUARY 8, 2024

Usually – and especially for consumers shopping online – the first physical impression someone has of your brand is when they see it in its packaging. “So So it’s vital to make that experience count,” explains Alexandria Jurcic, national marketing manager, at Australian corrugated cardboard and packaging specialist Abbe. “It

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Retail TouchPoints

FEBRUARY 12, 2024

And in today’s day and age, shopping online has never been easier — with targeted ads, free shipping, free returns, stores built into Instagram or TikTok, logins saved on your browser and payment information saved on your devices. Shopping is one of life’s simple pleasures. Krishna Vishnubhotla is VP of Product Strategy at Zimperium.

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Inside Retail

NOVEMBER 11, 2021

We are witnessing rapid growth in direct-to-consumer (D2C) sales by brands. Prominent examples include PepsiCo, which has launched two direct-to-consumer websites selling pantry staples and snacks, and Heinz, which now sells bundles of products from its “Heinz to Home” websites in several countries including Australia.

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Inside Retail

AUGUST 15, 2023

The exponential growth of e-commerce on a global scale has been revolutionising retail since the pandemic, meeting consumers’ demands for convenience, personalisation and diverse buying opportunities. This signals the end to online shipping deadlines,” says Gift Flick co-founder Helen Marsh.

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Inside Retail

FEBRUARY 21, 2024

The rapid rise of fast-fashion e-commerce retailers such as Shein and Temu is upending the global air cargo industry, as they increasingly vie for limited air-cargo space to woo consumers with rapid transit times, more than ten industry sources said. Shein has started sending goods to US warehouses to speed up shipping times.

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Retail TouchPoints

OCTOBER 6, 2023

Accurate demand forecasting is the bedrock of efficient inventory management — a vital logistics function that should be operating at peak performance levels during the holiday shopping season when consumers expect the inventory they want to be available. 3: Order accuracy. Peak season is not forgiving of errors. 5: Sustainability metrics.

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Retail TouchPoints

MARCH 17, 2022

During the pandemic, the relationship between homeowners and their homes fundamentally changed, as lockdowns, social distancing guidance and quarantine protocols left many consumers with an abundance of time to stare at their own four walls. Here’s what our analysis revealed. Gen X Homeowners Making Improvements.

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Retail TouchPoints

DECEMBER 30, 2021

In 2020, consumers spent approximately $630 billion on online shopping, and merchants lost $12 billion to fraud. Account takeover fraud, which is driven by impostor scams, increased by 50%, with no signs of slowing down in 2021. Consumers in every age bracket are in fraudsters’ sights.

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Retail TouchPoints

OCTOBER 10, 2023

Despite global economic concerns, consumer spending has remained robust throughout 2023, and retailers are looking forward to a blockbuster Q4 full of holiday spending. eMarketer expects retail mobile commerce sales to account for 43.4% From the consumer side, you’re probably familiar with broken mobile experiences.

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Retail TouchPoints

MAY 2, 2022

Consumers have started taking sustainability into account when deciding what to buy and where to buy it. This is especially true for younger consumers: some 75% of millennials say they consider sustainability when making a purchase. If ecommerce is here to stay, it’s incumbent upon e-tailers to find greener ways to sell.

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Inside Retail

APRIL 11, 2023

Despite all the digital disruptions happening on the consumer side, B2B has stayed in the digital dark ages. B2B markets are many times bigger than B2C markets. Especially in B2B markets, like wholesale, where its B2C counterpart of retail is among the most advanced in the world. Make ship happen with Dropshipzone today.

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Retail TouchPoints

JULY 7, 2023

As more direct-to-consumer (DTC) brands face heightened competition and rising cost-per-acquisition rates online, many have disinvested in their branded ecommerce experiences and doubled down on unique brand opportunities found on marketplaces like Amazon. For brands, that makes it much more difficult to stand out.

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Retail TouchPoints

JANUARY 11, 2022

But ongoing pressure from consumers, employees and even regulators has forced businesses — especially retailers — to reprioritize sustainability along with broader corporate social responsibility (CSR) strategies. Consumer Demands Accelerate Sustainability Priorities. of purchases.

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