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Crafting Engaging Consumer Promotions that Click with Gen Z

Retail TouchPoints

As brands build out their chance-to-win promotions, attempting to draw in shoppers with sweepstakes and contests, it’s important to consider what will actually appeal to this extremely influential audience with an estimate of $360 billion in spending power (and growing). They spend a lot of time online, particularly on social media platforms.

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Macy’s Delays Q3 Earnings to Investigate Financial Irregularity

Retail TouchPoints

Following an independent investigation and forensic analysis, Macy’s said it identified “a single employee with responsibility for small package delivery expense accounting” who had intentionally made erroneous accounting entries to hide approximately $132 to $154 million in delivery expenses from Q4 2021 to this current quarter.

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Hispanic Supermarket Sedano’s Deploys Pricing and Promotions Solution

Retail TouchPoints

Sedano’s Supermarkets , a grocer based in southeastern Florida, will adopt a unified pricing and promotions solution from Relex Solutions. Optimization of pricing strategies and promotional campaigns will help Sedano’s set competitive prices, forecast promotional impacts and streamline workflows.

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Has Amazon Finally Cracked the Code for Grocery Retailing?

Retail TouchPoints

On Sunday I did my weekly shopping at the store to find out if Amazon Fresh might be able to fill the hole left by Fairway, literally and figuratively. Amazons other attempts at brick-and-mortar have fared even more poorly. billion acquisition of Whole Foods. Regular carts, albeit green, are available outside.)

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What the class action against Coles and Woolworths means for ‘The Big Two’

Inside Retail

For Jim Ritchie, founder and strategy partner at branding agency US+US, the price drop class action and ACCC legal action against the Australian supermarket points to something much larger. “As The unspoken pact is clear: Give consumers what they want at a fair price, and we’ll tolerate the massive profits you rake in.”

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Solid Holiday Sales Point to Increasing Consumer Confidence

Retail TouchPoints

At the same time , in-person shopping and spending also saw gains , with Mastercard remarking on what it called consumers balanced basket: restaurant spending grew 6.3% Also in line with expectations, consumers sought out value this year, reported Mastercard, with promotions driving sales throughout the season. last year).

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Tailored Brands Promotes Top Insider to CEO Post

Retail TouchPoints

There is no doubt he is the right successor at the right time, and I’m excited to see Tailored Brands continue to thrive under his leadership.”