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Integrate Pricing, Promotions and Markdowns to Drive Profitability

Retail TouchPoints

But at the same time merchants’ margins are being squeezed, making intelligent pricing and promotions strategies even more critical for success. Now, it’s all about how you reach consumers through tailored promotions.” Then you’d have to take into account the volume differences and the fact that one is organic, and one is not.”

Markdowns 321
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Understanding Retail and Key/National Account Teams

Wiser

Understanding the structure of retail and key account teams within the Fast-Moving Consumer Goods (FMCG) industry is crucial for anyone looking to make a mark in this field. Their responsibilities include ensuring products are correctly shelved, promotions are accurately displayed, and any stock issues are promptly addressed.

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Lowe’s Promotes Finance Exec to CFO

Retail TouchPoints

Lowe’s has promoted Brandon Sink to EVP and CFO, effective April 30, 2022. Sink has more than 20 years of finance and accounting experience, including 12 years at Lowe’s in roles across finance, strategy and accounting. Sink will work closely with Denton during the transition phase.

Finance 288
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How to Promote Your Small Business

Wiser

That’s why it’s so important for small business owners to understand how to promote their businesses effectively. Effective promotion not only creates awareness among potential customers but also helps to build a distinctive brand image, fostering long-term customer loyalty. What Is a Promotions Strategy?

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Dollar General Promotes New President and CFO Following Strong Quarter

Retail TouchPoints

Dollar General has promoted John Garratt to President and CFO, effective September 1, 2022. He will add responsibilities for the company’s strategic healthcare initiatives and its international expansion to Mexico to his existing finance, accounting, strategy and procurement functions. and net sales up 9% to $9.4

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City Chic’s sales slip; promotions dent margins

Inside Retail

In a trading update based on unaudited accounts for the period to January 1, the business recorded a sales decline of 8 per cent to $168.6 Increased promotional activities during key Black Friday, Cyber Monday and the Christmas / Boxing Day sales periods impacted the group’s gross margin. “We Online sales fell 21 per cent.

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How to Create an Effective Promotions Strategy

Wiser

Promotions are a key component of any successful business strategy. Whether you’re launching a new product, trying to gain more customers, or simply looking to increase brand recognition and loyalty, effective promotions can help you reach your goals. Every brand and retailer is coming out with new promotions all of the time.