How Australian swimwear brand Sheila is helping women reclaim their narrative
Inside Retail
AUGUST 12, 2024
When asked if the added costs of having an inclusive size range were ever a deterrent for Sheila, an excuse used frequently by fashion brands, Barrins said she hasn’t found it to be the case. “I I think that if there are established brands that have the backing and have finances, this is not at all hard.
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