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Rent the Runway Plans to Sacrifice 2023 Revenue to Meet 2024 Profitability Goal

Retail TouchPoints

Rent the Runway has lowered its revenue expectations for 2023, now saying it plans to at least match 2022 revenues of $296.4 In fact, one reason for our reduction in revenue guidance for fiscal 2023 is our decision to prioritize more rapid progress on profitability by reducing promotions and therefore, subscriber acquisition.” “The

Planning 258
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Learn to Build Revenue with an Affiliate Marketing Course

Small Biz Trends

Affiliate marketing is the most popular business in 2022. There are a lot of offerings online for affiliate marketing courses that anyone seeking extra income can take. Affiliate Marketing Course. Beginner Affiliate Marketing To Start In 1 Day – For 2022.

Marketing 116
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Influencers: A Secret Weapon for Tackling Supply Chain Challenges

Retail TouchPoints

But Lindsay Jerutis, GM for ShopStyle Collective , believes that marketing and social teams are overlooking a significant opportunity: using influencers to sway product demand and respond to product availability challenges. The influencer marketing industry is poised to reach $16.2

Consumer 361
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“We are expanding rapidly”: ShopBack Malaysia GM Eddy Han

Inside Retail

In February, ShopBack, a shopping, rewards and payments platform, partnered with Sunway Pyramid, a mall in Malaysia, on the ShopFiesta event to reward shoppers with promotions and giveaways. The marketplace According to the company’s internal research, the value of Malaysia’s BNPL market is expected to reach US$1.5

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3 Expert Perspectives on Why Margin, Experience and Loyalty Will be Key to Winning Holiday 2022

Retail TouchPoints

Inflation and the threat of recession are defining aspects of the 2022 holiday season, but the potential bad news will do little to dampen a potentially successful — if not extraordinary — season. Companies plan to spend 30% of their marketing budget during the holidays, down from 36% in 2021.

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Why Asian e-commerce giant GoTo is cutting costs despite top-line growth

Inside Retail

For GoTo, the company formed in May 2021 by a merger between Tokopedia and Gojek, 2022 is shaping up to be the year that it has made serious strides toward profitability. It was part of a broader statement about cost-cutting that accompanied third-quarter earnings. Third-quarter results look good, except for profits.

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How to Market Your Brand During a Recession

Rangeme

June 23, 2022. , July 28, 2022. Recessions can create lucrative new business opportunities because market conditions change. To adapt to market uncertainty, re-examine your marketing strategy to stay focused, clarify your priorities, and optimize your resources. Invest more in marketing. June 24, 2022. ,